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Syndication

In this episode, co founder of PAX Financial Group, Darryl Lyons talks about his book, Small Business Big Pressure. This book is about the challenges that entrepreneurs and small business owners encounter. Lyons shares his insights about four main components: creating a mission/ vision, effectively managing money, hiring (Virtual Assistant, Staff Support), creating an business identity. This is an imperative resource for entrepreneurs and small business owners. 

Direct download: The_EL_Podcast_Episode_255.mp3
Category:general -- posted at: 3:00am CST

In this episode, returning guess, Carol Sanford shares her book, The Responsible Business. This book offer a new strategic approach to how businesses function at every level. This allow organizations to re-imagine: innovation, production, development, business management, and strategic planning. This book is a great resource for entrepreneurs and business leaders who want a new approach to future business.

Direct download: The_EL_Podcast_Episode_254.mp3
Category:general -- posted at: 7:01am CST

In this episode, executive director at Post Growth Institute, Donnie MacLurcan shares his book, How On Earth: Flourishing in a Not-for-Profit World by 2050. This book is about understanding the Profit and Not For Profit (NFP) establishments. Maclurcan talks about how NFP enterprises/business out preform profiting business. Maclurcan explains how the NFP model enables growth for human need, reduce consumption, and reduce taxation. This is a great book for entrepreneurs and business leaders who want to understand Not For Profit business models.

Direct download: The_EL_Podcast_Episode_253.mp3
Category:general -- posted at: 7:00am CST

In this episode, executive coach and author, Rick Kolster shares his book, Roll Up Your Sleeves & Get to Work. This book is about inspiring leaders to getting things done.  If you want to build a business and acquire the lifestyle you want, Coach Rick with show you how. This is an excellent book your entrepreneurs who want to take action and get to work. 

Direct download: The_EL_Podcast_Episode_252.mp3
Category:general -- posted at: 3:00am CST

In this episode, entrepreneur and author, Jia Jiang shares his book, Rejection Proof. This book is about helping people conquer the fear rejection and create a new perspective in any circumstance. Jiang tells us about his findings on his "100 days of rejection" experiment. Jiang discovers more about himself and tons more about, persuasion, business, communication, and negotiation.   This book is and excellent resource for those who want to overcome the fear of rejection and pursue life eagerly.

Direct download: The_EL_Podcast_Episode_251.mp3
Category:general -- posted at: 3:00am CST

Inside episode, returning guest, Fergus O’Connell share his book, Leadership Lessons From The Race To The South Pole. This book is a case study of the 1911 race between Robert Scott and Ronald Amundsen, to be the first to the South Pole. O’Connell show us an interesting look at management and in-depth understanding new methods of successful planning and exquisite leadership. This is an excellent book for entrepreneurs who want to look explore leadership. 

Direct download: The_EL_Podcast_Episode_250.mp3
Category:general -- posted at: 3:00am CST

In this episode, best-selling author and founder of The Alternative Board®, Allen Fishman shares his book, Strategic Business Leadership. This book is about strategic planning from the personal vision using strategic business planning (SBL) coaching. Fisherman uses the SBL coaching the help companies achieve greater success and profits. This book is a solid resource for entrepreneurs who want to take their business to the next level. 

Direct download: The_EL_Podcast_Episode_249.mp3
Category:general -- posted at: 3:00am CST

In this episode, co-author Kathleen Eisenhardt shares her book, Simple Rules: How To Thrive In A Complex World. This book is about simple rules that challenge the way we think about complexity. Kathleen help us o learn several new rules and update old mindsets. This is a great resource for those who want to bypass information overload and move from complexity to simplicity.

Direct download: The_EL_Podcast_Episode_248.mp3
Category:general -- posted at: 3:00am CST

In this episode, Dorie Clark shares her book, Stand Out: How to Find Your Break Through Idea and Build A Following Around It. This book is about identifying the ideas that make you unique and promote them as an expert. Learn that steps and guideline from the “thought leaders” of today, like Seth Godin, Robert Cialdini, and Gary Vaynerchuk. Learn to find your idea, built a tribe around your idea, than monetize that idea. This is a great resource for  those you want to set themselves apart and build a following. 

 

Direct download: The_EL_Podcast_Episode_247.mp3
Category:general -- posted at: 3:00am CST

In this episode, serial entrepreneur, Steve Blank shares his book, The Four Steps to the Epiphany: Successful Strategies for Products That Win. Blank’s book is about the four proven steps: customer development, customer discovery, customer validation, and customer creation. This is a great book for business owners and entrepreneurs who are to learn the step-by-step guide to building your product and shipping it!

Direct download: The_EL_Podcast_Episode_246.mp3
Category:general -- posted at: 3:00am CST

In this episode, performance coach, Jairek Robbins shares his book, Live It! Achieve Success by Living With Purpose. This book is about learning to become the happiest, healthiest and most fulfilled version of yourself. Jairek provides you with tools, challenges, and personal reflections to begin to change your behaviors immediately. This is a great book for entrepreneurs who want to my huge personal improvements.

Direct download: The_EL_Podcast_Episode_245.mp3
Category:general -- posted at: 3:00am CST

In this episode, entrepreneur, consultant, and professor, Dr. Peter Vogel shares his book, Generation Jobless: Turning the Youth Unemployment Crisis Into Opportunity. This book explores the youth unemployment crisis and answers the question when, where, and how the unemployment crisis began. This is an informative resource for youth, entrepreneurs, business leader, and those who have aspirations to explore entrepreneurship. 

Direct download: The_EL_Podcast_Episode_244.mp3
Category:general -- posted at: 3:00am CST

In this episode, CEO of Decker Communications, Ben Decker shares his book, Communicate to Influence: How To Inspire Your Audience to Action. This book is about business leaders learning to communicate to influence with the Decker Method. Decker gives step-by-step actions to not just inundated your audience or team with information, but learn to truly influence others to take action. This is a great book for the entrepreneurs who want to communicate and inspire into action. 

 

Direct download: The_EL_Podcast_Episode_243.mp3
Category:general -- posted at: 3:00am CST

In this episode, inspirational speaker and cross industry expert, Ramon Vullings shares his book, Not Invented Here. This book is about taking notice of what other sectors are practicing, to jump start your innovation efforts. Vulliings gives us three steps to next practice thinking: Concept, Combine, Create. Which are, Understanding the art of questioning, learning the right tactics, and survival of the most fitting. This is s great book for entrepreneurs and business owner who want to jump start innovation. 

Direct download: The_EL_Podcast_Episode_242.mp3
Category:general -- posted at: 3:00am CST

In this episode, Founder of Best Mom Products, Rachel Olsen shares her book, Shark Tank Mompreneurs Take A Bite Out Of Publicity. This book is about the what entrepreneurs could expect from media when your product gets the spotlight. Olsen, specifically outlines the success of five mom entrepreneurs, learn to they pitched and presented themselves to the media to gain leverage on the product.  This is an excellent book for entrepreneurs who are looking to pitch and present their product, as well as learning how to be featured on the hit reality show Shark Tank. 

Direct download: The_EL_Podcast_Episode_241.mp3
Category:general -- posted at: 3:00am CST

In this episode, entrepreneur and author, Erlend Bakke shares his book, Never Work Again: Work Less, Earn More and Live Your Freedom. This book is about starting your own, no money down, online business. Bakke tells us about his journey as an entrepreneur, owning an online business. Learn how Bakke: automates and outsources his business, create positive habits, work less and make more money, determine your truth purpose, and gain freedom to do what you love. This is a great book for wantrepreneurs and those who want to learn in-depth about entrepreneurship.

Direct download: The_EL_Podcast_Episode_240.mp3
Category:general -- posted at: 3:00am CST

In this episode, Business coach and author, Jason Treu shares his book, Social Wealth. This book is a how-to guide to build an extraordinary social network. Treu teaches how to invest in relationships and creating social wealth by: networking, mastering relationships, going to conferences, following up with people, dressing appropriately, and practicing these social tips. This is a great resource for entrepreneurs who want to build solid social network. 

Direct download: The_EL_Podcast_Episode_239.mp3
Category:general -- posted at: 3:00am CST

In this episode, strategist and author, Frank Bria shares his book, Scale: How To Grow Your Business By Working Less. This book is a guide to growing your company as it continues to develop. Bria gives 4 keys to scale: Concept, Business Model, Market Accessibility, and Processes. Bria provides the step by step and stage by stage to each key to scaling. This is an excellent resource for business owners and entrepreneurs who wish to scale their business.

Direct download: The_EL_Podcast_Episode_238.mp3
Category:general -- posted at: 3:00am CST

In this episode, CEO of JustPark, Alex Stephany, shares his book, The Business of Sharing: Making It In The New Sharing Economy. This book is about people being able to be provide with people with goods and services, other then companies.  The Business Of Sharing an excellent resource guide for those who want to understand the huge inner workings of a new kind of economy, the sharing economy. This is a great book for entrepreneurs of all levels who want to profit from a sharing economy.

Direct download: The_EL_Podcast_Episode_237.mp3
Category:general -- posted at: 3:00am CST

In this episode, Paul McGee shares his book, S.U.M.O (Shut Up, Move On): The Straight-Talk Guide To Succeeding In Life. This book is about personal development by reaching your full potential and responding to difficult situations with a positive attitude. Learn about McGee’s six principles that will change your life: Change  Your T-Shirt, Develop Fruity Thinking, Hippo Time is Ok, Remember The Beach Ball, Learn Latin - Carpe Diem (seize the day), and Ditch Doris Day. This is a great book for entrepreneurs and business leaders who want to learn about taking responsibility and moving on. 

Direct download: The_EL_Podcast_Episode_236.mp3
Category:general -- posted at: 3:00am CST

In this episode, co-founder of Ultimo Brands and author, Michelle Mone shares her book, My Flight To The Top. This book shares Mone’s challenges as a business savvy child up to a successful business women.  This book contains the inspirational stories that will raise determination and ambition of those who are searching for the uplifting entrepreneurial spirit.

Direct download: The_EL_Podcast_Episode_235.mp3
Category:general -- posted at: 3:00am CST

In this episode, Peter Baines shares his book, Doing Good, By Doing Good. This book is about, how companies implement their corporate social responsibility (CSR) or related programs. Baines explains the current partner programs and charity investments and how they could be improved upon. We learn that corporate philanthropy is not enough. Learn about the levels of engagement and impact, understand the landscape, gain insight of the CSR planning and steps. This a great book for entrepreneurs who are look to implement CSR.

Direct download: The_EL_Podcast_Episode_234.mp3
Category:general -- posted at: 3:00am CST

In this episode, returning guess, speaker, and coach, Han Finzel shares his book, The Power of Passion In Leadership. This book is about leadership and leading with your heart. Secondly, is doing what you like, and like what you’re doing. Finzel warns us about several things that rob the passion from leadership. Learn about the two options of passion recovery and internally get your groove back. This is a great book for entrepreneurs in a leadership position, and those who need a boost in leadership passion. 

Direct download: The_EL_Podcast_Episode_233.mp3
Category:general -- posted at: 3:00am CST

In this episode, author and financial coach, Melin Isa shares her book Planning Your Leap: 7 Steps To Starting A Profitable Business Before Quitting Your Day Job. Isa ask us to discover the reasons we want to become entrepreneur, learn your niche and skill sets, decide on the type of business, execute and market your business. This is a great book for “wantrepreneurs” who wish to learn the steps to start on their entrepreneurial journey. 

Direct download: The_EL_Podcast_Episode_232.mp3
Category:general -- posted at: 3:00am CST

In this episode, international speaker and consultant, Marlene Chism talks about her book, No-Drama Leadership: How Enlighten Leaders Transform Culture in the Workplace. This book about introducing ways to develop enlighten leaders. We learn about how enlighten leaders practice these qualities such as: alignment,accountability, clarity, awareness, engagement, and co-creating. This is an excellent resource of entrepreneurs and business leaders who want to align today’s leadership. 

Direct download: The_EL_Podcast_Episode_231.mp3
Category:general -- posted at: 3:00am CST

In this episode, thought leader, David Livermore shares his book, Leading with Cultural Intelligence: The New Secret to Success. Livermore talks about a four capabilities: Cultural Intelligences (CQ) Drive, CQ Knowledge, CQ Strategy piece, and CQ Action or adaptation. This models teaches about interest in cultures, analyzing and adjusting,  understanding cultures and behaviors.  This is a great book for entrepreneurs who are looking to market a product across a wide variety of cultures.

Direct download: The_EL_Podcast_Episode_230.mp3
Category:general -- posted at: 3:00am CST

In this episode John Warrillow takes a deep dive into his book, The Automatic Customer, where he discusses how to create a subscription business in any industry.

In his book Warrillow provides 9 unique business models based on a simple step-by-step guide for building an online subscription based business that are designed to fit nearly any kind of industry. The goal of the book is to teach you the fundamentals of recurring revenue, how to attract automatic customers, ways to market subscription products, and the statistics you need to measure results.

This books is perfect for entrepreneurs who are technology savvy and want to own a business that allows them to work from home while building a large, sustainable income.

About John Warrillow:

“I am the founder of something called The Value Builder System where we help business owners improve the value of their company. I found that business after I wrote the book Built To Sell a couple years ago.

Most of the inspiration came from me screwing up writing Built To Sell. In Built to Sell I talked about the importance of making the business thrive without you personally doing all the work. The one thing that I didn’t spend enough time on was recurring revenue and it turns out that recurring revenue has the biggest impact on whether or not someone wants to buy your business. With The Automatic Customer I wanted to kind of write that wrong and really dedicate an entire book to how a business creates passive income and recurring revenue streams that are not necessarily reliant on the owner themselves.” – John Warrillow

For a detailed summary of The Automatic Customer according to John Warrillow CLICK HERE

Related Books:

The Membership Economy by Robbie Kellman Baxter

High Paying Clients by Trevor Crane

Unselling by Scott Stratten

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_229.mp3
Category:general -- posted at: 3:00am CST

In this episode well-known sales expert Jack Daly joins us for a second time to reveal more insights behind his career and book, Hyper Sales Growth. Jack brings 20 plus years of field proven experience from a starting base with the CPA firm Arthur Andersen to the CEO level of several national companies. Jack has participated at the senior executive level on six de novo businesses, two of which he has subsequently sold to the Wall Street firms of Solomon Brothers and First Boston. As the head of sales, Jack has led sales forces numbering in the thousands, operating out of hundreds of offices nationwide. The goal of this interview is to provide you with more insights into the lessons Jack teaches from his book, speeches, and experience.

About Jack Daly:

“I am a serial entrepreneur, started selling at the age of seven, built my first company when I was 12 years old, and by 13 I had five employees and kept 70% of the money. This is when I realized I wanted to be an entrepreneur when I grew up. I went to school and got formally educated in understanding how the numbers worked because one of the failings that entrepreneurs make is they are good at bringing business in and developing business but they are not as good with the number side. I then went on a journey that included taking a blank sheet of paper, six different times and sketching out a business and built six companies into national firms. About 20 years ago I was tired of doing what I was doing and was financially capable of early retirement. After retirement I got into a speaking business and fell in love with helping sales people, sales managers, business owners, and entrepreneurs scale their business and their income.” – Jack Daly

For a more detailed look into Hyper Sales Growth according to Jack Daly CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

High Profit Selling by Mark Hunter

Profit First by Mike Michalowicz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_228.mp3
Category:general -- posted at: 3:00am CST

In this episode personal finance expert, Todd Tresidder takes a deep dive into his book, How Much Money Do I Need To Retire?, where he shows you how to start your retirement savings.

In his book Tresidder argues that the conventional approach to retirement planning is flawed and reveals a much more stable formula for calculating the amount you need to save for retirement. The goal of the book is to teach you ways to spend less while improving your life, how to reduce the amount you need to retire, 3 models for estimating your retirement needs, and how to not run out of money.

This book is perfect for entrepreneurs who are within 5 – 7 years of retiring and need help figuring out exactly what it will take to ensure they are financially safe for retirement.

About Todd Tresidder:

“I have a background in hedge fund investing. I came out of college and I had a crazy idea that I could make money from investing statistically or mathematically without actually knowing the investments themselves. My two icon investors were my professor and father and they both told me it wouldn’t work but despite their opinion I was sure it would and I was right. I was one of the early pioneers of the hedge fund business and so I was able to “retire” at age 35. After retirement I decided to take the knowledge that I had and share it with others. This led me to build a company called Financial Mentor which is an advanced education website that is geared around wealth building. This website is focused on people who are past the basics and ready for the next step.

The inspiration was my coaching clients. Since I was coaching people on how to build wealth the number one question was how much money do I need and so I wrote the book on this subject because nobody else had done a proper job at it.” – Todd Tresidder

For a detailed summary of How Much Money Do I Need to Retire according to Todd Tresidder CLICK HERE

Related Books:

You Can Retire Sooner Than You Think by Wes Moss

The 5 Years Before You Retire by Emily Guy Birken

Get What’s Yours by Larry Kotlikoff

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_227.mp3
Category:general -- posted at: 3:01am CST

In this episode, business expert and Olympian, Jeremy Bloom gives an in-depth preview of his book, Fueled By Failure, where he coaches you on turning failure into success.

In his book Bloom provides actionable advice on overcoming failure through the personal lessons he has learned from well-respected coaches, athletes, and business leaders that have brought him to the top. The goal of the book is to help you push yourself through hard times, learn how to rebound after being defeated, create an amazing business culture, and uncover motivation you never knew existed.

This book is perfect for aspiring entrepreneurs who have a desire to change the world, but lack the coaching and motivation of fighting through the difficulties of overcoming life’s challenges.

About Jeremy Bloom:

“I grew up in Loveland Colorado most of my life. I first saw the Olympics on TV when I was 10 years old and was struck by how incredible they were. I had been a skier since I was three years old and after seeing the Olympics is when I realized I could do something with that talent. I was also a football player and I told my parents at age 10 that I wanted to ski in the Olympics and I wanted to play in the NFL. They both looked at me and told me that I could do that if I really put my mind to it and attack my dreams. Through a lot of good luck and fortune I was able to live out both of those dreams. I competed in two Olympics for the United States in freestyle skiing and then went on to get drafted in the fifth round by the Philadelphia Eagles which I spent two seasons there. I was with the Pittsburgh Steelers before launching into my nonprofit and now running a venture back startup.

My inspiration for writing this book came from my own personal experiences and also the observation of others. I grew up with some incredibly talented athletes and now I’m exposed to some wonderfully talented entrepreneurs and it’s been my observation in life that the inevitable setbacks that everybody encounters along their journey handles those moments a little bit differently. Along our journey we develop an ego and one of the things that an ego can do to be destructive to our dreams is over personalize the setbacks in our lives. I wanted to dive into this topic, talk to some of the most successful people, and share my journey in hopes of helping someone else accomplish their dreams.” – Jeremy Bloom

For a detailed summary of Fueled By Failure according to Jeremy Bloom CLICK HERE

Related Books:

Performing Under Pressure by Hendrie Weisinger

13 Things Mentally Strong People Don’t Do by Amy Morin

Instant Motivation by Chantal Burns

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_226.mp3
Category:general -- posted at: 3:00am CST

In this episode Josh Turner takes a deep dive into his book, Connect, where he shares some unique LinkedIn strategies to generate leads, build relationships, and increase sales.

In his book Turner provides a step-by-step guide that outlines simple LinkedIn activities that are designed to advance your business when it comes to building influence, finding partnerships, and business growth. The goal of the book is to show you the most effective ways to use LinkedIn, how to use LinkedIn for marketing purposes, and how to build a profile that attracts paying clients.

This book is perfect for entrepreneurs who run or plan to run a business that involves building a network of relationships and need help developing a social networking strategy on LinkedIn.

About Josh Turner:

“I started using LinkedIn for business development way back in 2006 and at the time I was a CFO of a construction and manufacturing company in St. Louis. Unfortunately that company was hit hard by the down turn in the economy and it was forced to shut its door’s which was when I decided to go work for myself. I first started working as a freelance CFO and one of the ways I was able to grow the business was leveraging LinkedIn, not only the network I had built for myself prior but doing more things proactively. Fast forward to 2011 I had a couple of clients that I was helping in finance ask me about the different strategies I was using with LinkedIn. After trying to explain these strategies we realized it would just be easier if I did the work for them and that was when I built Linked Selling. Now we have a team of 14 with clients all over the world in all sorts of industries and we’ve had a lot of fun along the way.

This book is the playbook that my company has used to triple our revenue every year for the last three years and the book that we’ve used to generate millions of additional revenue for our private clients. I figured there were a lot of other businesses out there that would want to get their hands on this. The inspiration was that when I first started working for myself in 2010 I was frustrated and getting very little out of networking because most of the people weren’t my prospects. This book and the systems that I walk you through are the systems that I designed in response to that. I figured out how to use LinkedIn to keep my name in front of thousands of targeted prospects and then leverage a relationship building a process that works the reader through a set of messages that culminates in a request for a meeting or phone call. It’s taken us a few years to perfect the system but now we are there and I am super excited to get this message out to those who it will make a big difference for.” – Josh Turner

For a detailed summary of Connect according to Josh Turner CLICK HERE

Related Books:

A World Gone Social by Ted Coine and Mark Babbitt

Escape The Expected by Tom Trush

Unselling by Scott Stratten

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_225.mp3
Category:general -- posted at: 3:00am CST

In this episode online business expert Robbie Baxter gives an in-depth look inside her book, The Membership Economy, where she discusses how subscription-based businesses succeed.

In her book Baxter provides an online business roadmap that is packed with step-by-step digital strategies, useful resources, and case studies of super successful dot-com companies. The goal of the book is to show you how to get the most revenue from your online product, create an engaged community of customers, place your revenue on autopilot, and create sustainable loyalty programs.

This book is perfect for entrepreneurs who already or plan to sell an online, subscription-based product or service and are not sure where to begin when it comes to building revenue.

About Robbie Baxter:

“I have been a strategy consultant for the last 25 years and for the last 15 years I’ve been an independent consultant. I have always been interested in how the psychology of the customer ties in with business models and currently run a successful consulting firm called Peninsula Strategies.

The inspiration behind writing this book was from a consulting project that I did about 12 years ago. I was asked to do a project at Netflix and I fell in love with their business model because of the recurring revenue and the quantity of data they were collecting about their customers. From that point on I really only wanted to work with companies that were thinking about those kind of issues and I felt like I needed to document my experience.” – Robbie Baxter

For a detailed summary of The Membership Economy according to Robbie Baxter CLICK HERE

Related Books:

Escape The Expected by Tom Trush

Unselling by Scott Stratten

High Paying Clients by Trevor Crane

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_224.mp3
Category:general -- posted at: 3:00am CST

In this episode Scott Statten takes a deep dive into his book, Unselling, where he reveals the secrets of what really influences purchasers’ decisions.

In his book Stratten provides the keys to unlocking the mysteries of successful customer service and debunks a lot of nonsense that other marketers and marketing books talk about. The goal of the book is to teach you the most effective form of selling, how to create loyal, recurring customers, how to overcome customer service failures, and where to focus your marketing efforts.

This book is perfect for entrepreneurs who have an understanding of sales and marketing, but are looking for a better, longer lasting solution to keep customers buying from you.

About Scott Stratten:

“I am the un everything, unmarketing, unselling, co-host of the unpodcast, and unsatisfied with the way things are being done in business.

I realized after being an old-school sales and training manager back in the day, that sales were focused on the transaction. You put all your eggs in the sales basket and once you had the transaction we handed it off to some other department and that’s where we kind of dropped the basket and all the eggs broke. The point I am trying to make is that everybody is in sales because the way to lead to future sales is to make sure that we make the customer ecstatic to be part of our organization and that starts at the transaction all the way through to the delivery.” – Scott Stratten

For a detailed summary of Unselling according to Scott Stratten CLICK HERE

Related Books:

Escape The Expected by Tom Trush

High Paying Clients by Trevor Crane

The Entrepreneur’s Guide to Sleaze-Free Selling by Julia Kline

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_223.mp3
Category:general -- posted at: 3:00am CST

In this episode Michael Santos takes a deep dive into his book, Earning Freedom, where he shares his incredible journey from a 25 year prison inmate to super successful business man.

In his book Santos discusses the day he was arrested to the day he left prison and highlights the lessons he learned along the way that allowed him to build his bank account to $100,000 behind bars. The goal of the book is to help you build yourself upon the influences Michael Santos embarked upon, find your inner motivation to start increasing your value, and learn how to use your resources effectively.

This book is perfect for aspiring entrepreneurs who have a desire to become very successful in a niche but lack the motivation or inspiration to start making moves towards a goal.

About Michael Santos:

“I made some really bad decisions as a young man when I was 22 years old. I saw the movie Scar Face and thought that that would be a fun way to live. I moved to Miami began trafficking and using cocaine and for the next eighteen months I was living that very fast and reckless life. I was arrested on August 11, 1987 when I was 23 years old and I proceeded to spend the next 9,500 days in federal prison which is a total of 26 years and one day. While I was incarcerated I spend every day working to reconcile with society, to build a support network, and to come back as a law-abiding contributing citizen. I have now been back in society for about 18 months and currently working really hard to inspire other people in showing them that we are all on a journey and we should look at the challenges that come our way and figure out strategies to overcome them.

The story is about going through a 45 year prison sentence but the inspiration is that we all as human beings face struggle and challenges. The context of my story may be about prison and overcoming it but the reality is that I’ve met many people in society who live in a much bigger prison than I ever did. I felt that if I could just share the strategies that empowered me through the time I served in prison people would be able to see those same strategies to could help them in their personal struggles. All of these strategies are none that I’ve created, they are strategies that I’ve learn from leaders and masterminds and I wanted to share those lessons with other people through the context of my own journey.” – Michael Santos

For a detailed summary of Earning Freedom according to Michael Santos CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_222.mp3
Category:general -- posted at: 3:00am CST

In this episode investment expert J. Massey takes a deep dive into his book, Cash Flow Diary, where he discusses 10 steps to creating wealth in any economy.

In his book Massey provides a roadmap of successful investment strategies in real-estate while taking readers along his personal journey into becoming a super successful real estate investor. The goal of the book is to teach you the ups and downs of real-estate investing, how to negotiate with real-estate brokers, how to solve typical real-estate challenges, and how to build wealth with retirement plans.

This book is perfect for entrepreneurs who are interested in real-estate investing to build passive income and are looking for lessons from someone who succeeded from the ground up.

About J Massey:

“After facing some difficult situations in both my life and my wife’s I decided I needed to do something about it and wanted to provide more for my family. It was during that time that I decided to become a real estate investor and that was when self-employment failed for me. Today, through the service I offer, I am able to spend a majority of my time with my family which was my goal all along.

I was inspired to write it because I kept getting the same questions over and over again. I didn’t know how to keep answering them differently plus the book can be in more places than I can. Cash Flow Diary exists simply because I wanted to document this process for my kids.” – J Massey

For a detailed summary of Cash Flow Diary according to J Massey CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_221.mp3
Category:general -- posted at: 3:00am CST

In this episode Jonathan Milligan takes a deep dive into his book, The 15 Success Traits of Pro Bloggers, where he shares a roadmap to becoming a full-time blogger.

In his book Milligan provides a simple blueprint with actionable summaries of the 4 significant habits that aspiring bloggers should add to their daily routine if they want to become online professionals. The goal of the book is to teach you what it takes to achieve maximum results with your blog, how to get your blog noticed by more people, and what types of content generate the most traffic.

This book is perfect for entrepreneurs that own or plan on owing an online based business and what to know the ins and outs of establishing a popular yet profitable blog.

About Jon Milligan:

“I started my career as a high school teacher and both of my parents were educators and so I thought that might be where I was going to land. After about three years of coaching and teaching, I loved the kids but I found that it wasn’t the right environment for me. I had a real entrepreneurial side to me and so I joined up with a startup company that was an executive search firm. I did that for about eight years and from there I got into blogging. Over the course of a couple years I ended up getting to a place where it could replace my job and now today it’s what I do. I am a fulltime blogger and I have two blogs that I manage.

I always had multiple e-mails asking questions of how I became a fulltime blogger and so I began thinking through how exactly I could teach this to others. After running it by friends and family I boiled it down to what I considered 15 success traits.” – Jon Milligan

For a detailed summary of The 15 Success Traits of Pro Bloggers according to Jon Milligan CLICK HERE

Related Books:

Real Moms Making Real Money Blogging by Stephanie O’Dea

The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

The Website Investor by Jeffrey Hunt

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_220.mp3
Category:general -- posted at: 3:01am CST

In this episode John Sviokla gives an in-depth summary of his and Mitch Cohens’ book, The Self-Made Billionaire Effect, where they discuss how extreme producers create massive value.

In their book Sviokla and Cohen provide extensive research drawn from interviews with some of the most successful billionaires in order to debunk the perceptions people have of high producing entrepreneurs. The goal of the book is to teach you habits designed to improve your business value, how to start thinking like a billionaire, and how to be highly valuable to your employees.

This book is perfect for entrepreneurs that set very high expectations when it comes to business goals and are looking for solid ways to provide massive value when it comes to building a business.

About John Sviokla:

“I am a partner in the PwC consulting division and I hit up our Thought Leadership. I have been there for about four years and about a dozen years before that I was a consultant at a company called Diamond. And for a dozen years before that I was a professor at Harvard Business School in the area of technology strategy in innovation.

The inspiration was I was talking to my co-author Mitch Cohen and PwC is really about helping our clients create value and I told Mitch that we should study the people who created the most value on the planet. We took the self-made billionaires and made a book of all the things people could learn from their success.” – John Sviokla

For a detailed summary of The Self-Made Billionaire Effect according to John Sviokla CLICK HERE
Related Books:

The New Rich by David Moore

Three Feet From Gold by Greg Reid

Strategy Rules by David Yoffie and Michael Cusumano

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_219.mp3
Category:general -- posted at: 3:01am CST

In this episode Rodd Wagner shares an in-depth preview of his book, Widgets, where he discusses 12 rules for managing employees as if they’re real people.

In his book Wagner provides important and actionable insights into the behavioral drivers of employee engagement – what motivates them, how they think, how they learn, how they act. The goal of the book is to teach you how to use reciprocity as a key motivator in employee performance, adapt new employees to the work environment, and become the best manager you can be.

This book is perfect for entrepreneurs who want to run an organization with a determination to engage, motivate, and positively affect employees as well as people in general.

About Rodd Wagner:

“I began my career as a newspaper reporter covering police and the courts and so I developed a very direct business writing style. I was frustrated by the way I saw my newspaper at the time being managed and so I went to business school and got a MBA. From there I migrated to a couple research jobs on the business side of media companies and eventually joined Gallup where I was a principle for twelve years. I’ve been a practice leader at BI World Wide for the past three years during which my colleagues and I have been doing the research that lead to the book, Widgets.” – Rodd Wagner

For a detailed summary of Widgets according to Rodd Wagner CLICK HERE

Related Books:

Make It Matter by Scott Mautz

Managing Whole People by Mark Herbert

The Hidden Leader by Scott Edinger

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_218.mp3
Category:general -- posted at: 3:01am CST

In this episode Lior Zoref takes a deep dive into his book, Mindsharing, where he shows you how to master the art of crowdsourcing everything.

In his book Zoref offers several practical tools for unleashing powerful creativity that you can get from a large crowd as well as success stories of several people who succeeded by using crowdsourcing. The goal of the book is to help you use social media to learn things faster, build stronger relationships with people online, and understand the intricacies of the digital age today.

This book is perfect for entrepreneurs who are unfamiliar with social media and want to know more about interacting with their friends, followers and influencers.

About Lior Zoref:

“I am 44 years old, married with three kids. I was obsessed with technology early in age and became a computer scientist and studied computer programming. From there I worked for Microsoft for 14 years. Right before turning 40 I hit my midlife crisis and I decided to retire from Microsoft and started on my journey to get my PhD. In the last few years I have been consulting to brands and startups that are using crowdsourcing as a strategic tool to innovate.

The inspiration is a story I heard a few years ago about Debra who lives in New York and at that time her four year old son Leo had fever. So Debra went to the doctor and told her it’s probably strep but after leaving the doctor she had a bad feeling about it so she took a picture of her sons face and posted it on Facebook. She began to get a lot of messages that said her son might have a very rare illness that could kill him. Immediately she took her son to the hospital to check to see if he had that illness. After checking they concluded that it was in fact the disease, started treatment immediately and were able to save his life. After hearing this story I did my research and wrote the book about the power of big crowds.” – Lior Zoref

For a detailed summary of Mindsharing according to Lior Zoref CLICK HERE

Related Books:

A World Gone Social by Ted Coine and Mark Babbit

The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_217.mp3
Category:general -- posted at: 3:01am CST

In this episode Noah Fleming takes a deep dive into his book, Evergreen, where he reveals a way to create longer lasting relationships with customers.

In his book Fleming provides a practical roadmap packed with strategies, stories, and tips on improving your business by cultivating deeper, more profitable relationships with your customers. The goal of the book is to teach you 3 significant rules that create loyal customers, how to build effective loyalty programs, and how to incorporate social media into any loyalty plan.

This book is perfect for entrepreneurs who run a business based on building relationships with customers and need a simple guide for creating the best customer loyalty system.

About Noah Fleming:

“I am a Canadian who lives in Ontario Canada. I am also a father of two girls and married ten years now. In the business side of my personal life I am a strategic marketing consultant. I work with small to midsize companies but also with entrepreneurs personally mentoring and coaching them.

I saw in my clients an addiction to the new customer mentality that we need to focus all of our efforts into driving people through the doors. I knew there had to be a better way to do it which inspired me to do my research and write about my findings.” – Noah Fleming

For a detailed summary of Evergreen according to Noah Fleming CLICK HERE

Related Books:

Customer Experience 3.0 by John Goodman

High Paying Clients by Trevor Crane

Nice Guys Finish First by Doug Sandler

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_216.mp3
Category:general -- posted at: 3:01am CST

In this episode Hans Finzel takes a deep dive into his book, The Top Ten Mistakes Leaders Make, where he shares the common mistakes leaders need to overcome.

In his book Finzel provides newly updated stories and strategies from very successful leaders who have once made continuous mistakes when it comes to effectively leading others. The goal of the book is to teach you what effective leadership looks like, how to overcome typical bad habits that come with being a leader, and how to take your leadership skills to the next level.

This book is perfect for entrepreneurs who are emerging leaders and wish to prevent or improve upon common bad habits that many leaders continue to struggle with.

About Hans Finzel:

“I was born and raised in Huntsville Alabama. My father was a rocket scientist and a part of NASA. I have spent my career mostly in the nonprofit world and became more and more interested in leadership after 20 years as a CEO of one of the nonprofits. I eventually left to start my own work fulltime helping leaders and managers do a better job. My passion is to really help leaders take their leadership to the next level. Today I do a lot of podcasting on leadership and I keep turning out books because I love to write about leadership. Lastly, I am a father of four kids and married to a wonderful wife.

The inspiration came after working under a bad leader. I worked for a guy that just totally frustrated me and stood in the way of my visions and dreams for what I wanted to do. He crushed my spirit to the point where I lost respect and finally left. When I became a leader I wanted to study how to be a good leader, not a bad leader and how to empower people instead of frustrating people.” – Hans Finzel

For a detailed summary of The Top 10 Mistakes Leaders Make according to Hans Finzel CLICK HERE

Related Books:

Make It Matter by Scott Mautz

Everybody Paddles by Charles Archer

The Culture Engine by Chris Edmonds

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_215.mp3
Category:general -- posted at: 3:01am CST

In this episode bestselling author Stephen Key reveals his insights on his book, Sell Your Ideas With or Without a Patent, where he shares his secrets to making profits of product ideas.

In his book Key reveals many stories, tactics, and tips on how to effectively protect an invention idea in order to earn royalties from it in the future. The goal of the book is to teach you how to fill out a patent application for the USPTO, save large amounts of money on the legal expenses that come with patenting, find an excellent patent attorney, and win over a licensing contract.

This book is perfect for entrepreneurs who have innovative mindsets and want to know the inside secrets of making money off new inventions with or without patents.

About Stephen Key:

“I have been bringing my simple ideas to market and collecting royalties for each and every one that is sold. I am here to show you how to save money and protect those ideas when you bring them to market.

A few years ago I was in federal court suing a small toy company Legos which took three years and through that whole process I realized that we never really own anything, even if we have patents. We have this fear that we have to have patents to go forward with our ideas and that’s just not true. This book was written from a business perspective about how to take our ideas, bring them to market, and use the tools from the USPTO to our advantage.” – Stephen Key

For a detailed summary of Sell Your Ideas With or Without a Patent according to Stephen Key CLICK HERE

Related Books:

One Simple Idea by Stephen Key

The Dream Cafe by Geoff Crook

The Maker Movement Manifesto by Mark Hatch

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_214.mp3
Category:general -- posted at: 3:01am CST

In this episode David Yoffie takes a deep dive into his book, Strategy Rules, where he unveils 5 timeless lessons from Bill Gates, Andy Grove, and Steve Jobs.

In their book Yoffie and his co-author, Michael Cusumano, share the successes, failures, commonalities, and differences of world famous leaders like Bill Gates, Andy Grove, and Steve Jobs. The goal of the book is to teach you 5 new strategic rules for doing business, the best practices that come with high-tech entrepreneurship, and how to take your leadership to the next level.

This book is perfect for entrepreneurs who own or plan on owning a high-tech company and want to learn strategy techniques from the best leaders in the business.

About David Yoffie:

“I have been a professor at Harvard for 34 years and my co-author, Michael Cusumano, has been a professor at MIT for about 30 years. I have been involved in trying to understand the world of strategy and specifically the world of strategy and technology since the mid 1980’s. I had the fortunate experience of joining the Intel board of directors in 1989 which gave me an opportunity to meet Andy Grove and then Andy introduced me to Billy Gates and Steve Jobs. Today I continue to work broadly in this field and it has been the core of my research for most of my career.

I wanted to try to understand how an entrepreneur could develop into a leader of a great company and also think about what would lead to great performance. Ultimately when you think about companies that have done extraordinary well, the leaders who have done it better than anybody else have been Bill Gates, Andy Grove, and Steve Jobs. And all three of them we know their history from beginning to end and know they have done a really great job. This was an opportunity to dive deep into three extraordinary individuals.” – David Yoffie

For a detailed summary of Strategy Rules according to David Yoffie CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

Scaling Up by Verne Harnish

Winning the Long Game by Steve Krupp

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_213.mp3
Category:general -- posted at: 3:01am CST

In this episode Matt Britton gives an in-depth preview of his book, YouthNation, where he shows what it takes to stay connected, agile, authentic, and relevant in today’s marketplace.

In his book Britton provides an effective marketing plan with practical advice and strategies for keeping your business brand relevant to the new economy of youth-driven cultures. The goal of the book is to teach you how to use psychographics to target younger markets, craft a brand story that will attract new target markets, build highly engaging online communities, and stay ahead of the competition.

This book is perfect for entrepreneurs who run a business that deserves the attention of millennials, but are having difficulty marketing, hiring, and communicating with the younger generation.

About Matt Britton:

“I am the founder and CEO of MRY which is an advertising agency focusing on digital and social technology to really help brands break through and be remarkable with their consumer.

I work with a lot of major corporate marketers and what I found over and over again with big brands is that there seems to be a major disconnect behind their knowledge of the marketplace as they exist today and really what’s going on in terms of the disruption and change that’s already being driven by youth. For me the book is really meant to be a roadmap for marketers and business decision makers to understand how to navigate the complex changes that are brought about by these youths driving the economy to ensure they are not left in the dust.” – Matt Britton

For a detailed summary of YouthNation according to Matt Britton CLICK HERE
Related Books:

The New Entrepreneuz by Ronen Gafni and Simch Gluck

What’s Next by Michael Price

A World Gone Social by Ted Coine and Mark Babbitt

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_212.mp3
Category:general -- posted at: 3:01am CST

In this episode Trevor Crane takes a deep dive into his book, High Paying Clients, where he reveals a no-fluff, non-BS approach for selling to high-end clients.

In his book Crane provides a step-by-step guide derived from his personal experience training and consulting entrepreneurs to reinvent the way they do business in order to make more money. The goal of the book is to show you exactly how to find highly profitable clients, sell high-end products to high-paying people, make more money off less deals, and easily close a high-end sale.

This book is perfect for entrepreneurs who are selling a high-end product or service, are tired of handling cheap, unappreciative customers, and need to guide for finding loyal clients.

About Trevor Crane:

“For the last 12 years I’ve been a fulltime business coach and consultant. I work with small business owners, medium size business owners and my expertise is helping them find that extra money laying around in their business without spending more money. So I help them improve their systems and processes and drive bottom line revenue. All the tools and teachings came from my own experiences in owning a business is water sports and tourism, marketing and advertising, and also one in environmental protection. I’ve had a lot of failures and successes and put the best of what I’ve learned into High Paying Clients.

I decided to write this book because it was really the best of what I do for my clients. As I looked at what I wanted to promote I figured I wanted to give my best stuff away first. This is what helps people convert the sale.” – Trevor Crane

For a detailed summary of High Paying Clients according to Trevor Crane CLICK HERE

Related Books:

The Trusted Advisor by Rob Galford

Never Chase Clients Again by Michael Moshiri

The Entrepreneur’s Guide to Sleaze-Free Selling by Julia Kline

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_211.mp3
Category:general -- posted at: 3:01am CST

In this episode Geoff Crook reveals all his insights on his book, The Dream Cafe, where he provides a guide for harnessing creativity and developing a brand designed to disrupt any market.

In his book Crook and co-author Duncan Bruce developed a fresh, innovative approach that is used by major businesses and is designed to product radical innovation that leads to unpredictable outcomes. The goal of the book is to show you how to transform any big business idea into a market disruptor, develop a competitive advantage by taking risks, and effectively implement massive innovation.

This book is perfect for entrepreneurs who possess a very creative mindset and need a practical guide for turning fresh ideas into highly profitable business ventures that will redefine any market.

About Geoff Crook:

“I am passionate about creativity and absolutely committed to the idea that disruption allows you to create better futures. I worked at Central Saint Martin’s college as a director of imagination and application and created a master’s program called Applied Imagination which broke just about every rule in education. I’ve done a lot of freelancing in the branding/marketing area and that’s where I got to meet Duncan who I then collaborated with on creating The Dream Cafe.

Frustration was the primary inspiration. It was frustration that the majority of businesses was confronting the context of market unpredictability by investing in trained insight rather than innovation and was simply failing to notice the difference.” – Geoff Crook

For a detailed summary of The Dream Cafe according to Geoff Crook CLICK HERE

Related Books:

The Innovator’s Method by Nathan Furr

The Business Idea Factory by Andrii Sedniev

Disruption by Design by Paul Paetz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_El_Podcast_Episode_210.mp3
Category:general -- posted at: 3:00am CST

In this episode Ray Higdon takes a deep dive into his book, Vibrational Money Immersion, where shares a network marketing guide to better help you make a living from home.

In his book Higdon provides a roadmap filled with practical advice, assignments, and principles that are designed to show you how to become the best network marketer in the field of multi-level marketing. The goal of this book is the help you train your brain to craft your own success, master the art of networking, enhance your sales skills, and overcome multiple obstacles that get in the way.

This book is perfect for entrepreneurs who want to be able to work from home and are interested in multi-level marketing, but want a better understanding of the principles.

About Ray Higdon:

“I was in corporate America and I didn’t feel like I was living my highest and best purpose and also spending more time with picture of my kids than the real thing. I would go to work when they were asleep and come home to them already in bed and that just wasn’t the life that I wanted to work toward. And so I went out on my own and started a real estate business that didn’t work out and in 2009 I found myself dead broke. It was then when I reinvented myself and have since built a multimillion a year coaching and training business. I also have a very successful blog and social media presence and because of all this my lifestyle is a lot different.

A lot of entrepreneurs attribute some of their successes from the content that’s contained within Think and Grow Rich. What I did was I took the public domain version of Think and Grow Rich and I kind of translated it not just to today’s world but also for the actual network marketer. I’ve been in network marketing for over five years and there are a lot of people that appreciate that translation of how this actually and directly applies to their profession.” – Ray Higdon

For a detailed summary of Vibrational Money Immersion according to Ray Higdon CLICK HERE

Related Books:

Think and Grow Rich by Napoleon Hill

The Millionaire Fastlane by MJ DeMarco

6 Months to 6 Figures by Peter Voogd

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_209.mp3
Category:general -- posted at: 3:01am CST

In this episode Robert Kelsey gives an in-depth look inside his book, The Outside Edge, where he discusses how outsiders can succeed in a world made by insiders.

In his book Kelsey provides a practical guide that explains the ins and outs of getting your voice heard when it comes to being an original thinker and helps remediate the insecurities of unappreciated creativity. The goal of the book is to help you accept yourself for who you are, motivate yourself to harness your creativity, and acquire the skills needed to get your ideas heard.

This book is perfect for entrepreneurs who possess a unique ability to create new ideas and need help overcoming the feelings of awkwardness when it comes to finding work.

About Robert Kelsey:

“I am British and lived most of my life in London. I am someone that has always considered myself an outsider and didn’t fit my environment and ended up becoming an entrepreneur. What I’ve realized since then is that most entrepreneurs feel the same way I did and that’s often the reason they became an entrepreneur.

I realized that I had a mental disconnect from other people and it turned me into someone that felt like an outsider and I felt like it was important to write about. The real catalyst for me was reading Malcolm Gladwell’s book, David and Goliath, where he spent 200 or more pages saying that outsiders and misfits had an enormous advantage. I couldn’t believe what I was reading because I always felt outsiders were disabled from their mental blockages and sometimes they don’t even see it. What Gladwell was describing to me were not outsiders that had an advantage, they were eccentric insiders and they were using their advantages that they had inbuilt in them in order to succeed. My book at first looks like its accepting Gladwell’s premise but it’s not, it’s absolutely rejecting it. Ultimately I make the point that outsiders do have some attributes that they can employ to their advantages but they’ve got to learn to employ them.” – Robert Kelsey

For a detailed summary of The Outside Edge according to Robert Kelsey CLICK HERE

Related Books:

The Seven Sins of Innovation by Dave Richards

The Innovative Entrepreneur by Daniel Spluber

The Freaks Shall Inherit The Earth by Chris Brogan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_208.mp3
Category:general -- posted at: 3:01am CST

In the episode Scott Mautz takes a deep dive into his book, Make It Matter, where he shows you how managers can motivate by creating meaning and personal significance.

In his book Mautz shares years of research, case studies, and techniques in an all-in-one how to guide for energizing, motivating, and encouraging employees to put in the most effort. The goal of the book is to help you add meaning to any organizational mission, find the internal significance of every employee, eliminate negativity from the workplace, and create unique opportunities of personal growth.

This book is perfect for entrepreneurs who run an organization of 5 or more employees and are looking for the best ways to create a work environment that mimic the best places to work.

About Scott Mautz:

“I am an author as of March 4th, when Make It Matter hit the streets. I am also a keynotes speaker and have a fulltime job as a director at Procter & Gamble where I run the company’s largest business. And over my 20 plus years at Procter & Gamble I have run a number of different businesses all multimillion dollars in size.

I have been studying the field of motivation for almost a decade and about seven years ago I discovered a stunning statistic that has been proven over and over again. Which is that almost 70% of us may actually be coated as disengaged at work and even if you’ve heard that statistic before, what’s stunning is that is doesn’t get any better. Year after year the data will show you it keeps declining so whatever we are doing to motivate clearly cannot be working. That has been haunting me for the last half dozen years and I really started working hard at trying to find a way to crack this code. I came across this concept that it’s not pay, it’s not perks, and it’s not promotion, it’s really meaning where you can bring significance into your work and make it matter more. That’s what kept me going and was the inspiration behind this book.” – Scott Mautz

For a detailed summary of Make It Matter according to Scott Mautz CLICK HERE

Related Books:

Everybody Paddles by Charles Archer

The Hidden Leader by Scott Edinger

The Best Place to Work by Ron Friedman

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_207.mp3
Category:general -- posted at: 3:01am CST

In this episode Jeff Hunt gives an in-depth summary of his book, The Website Investor, where he shares a guide to buying an online website business for passive income.

In his book Hunt provides a roadmap for finding highly profitable online businesses for sale and shows you how to get the most value out of them without having to start from scratch. The goal of the book is to help you estimate the value of a website, negotiate price with website sellers, differentiate between low and high effort web businesses, and hire the right virtual assistants to help grow your web business.

This book is perfect for serial entrepreneurs who are interested in owning profitable online businesses that have already developed a customer base without having to start fresh.

About Jeff Hunt:

“I’ve worked for many years in middle management at IBM where we had achieved most of our career goals. We felt like we just wanted to give back some of the blessing we had received so my family and I sold everything we had and moved overseas to a western Asian country where we served for about seven years. Once the kids grew up we knew it was time to come home. When I got home I didn’t feel like I could return to the corporate world very easily with the seven year gap on my resume so with little cash I decided to start buying websites and since bought about 300 income generating websites. Along with the website investing I am also an advisor for an online business acquisition for a company called Cloud Income Properties.

I meet a lot of people who would be better off buying in rather than starting a business from scratch. I go to conferences and people are really attracted to the online business space because of the flexibility that it offers. What most people don’t realize is the online business failure rate is even higher than offline just because people don’t invest themselves into it as much. And so the inspiration for my book is introducing all these people who are interested in a business to this idea of buying a website. The other inspiration is to help myself because the more people who are aware of this possibility, the more websites come out of the wood work that are for sale that I can buy and add to my portfolio.” – Jeff Hunt

For a detailed summary of The Website Investor according to Jeff Hunt CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_206.mp3
Category:general -- posted at: 3:01am CST

In this episode Sujan Patel takes a deep dive into his book, 100 Days of Growth, where he shares over 100 online marketing strategies that are used by top performing companies.

In his book Patel provides actionable techniques his company has used to help other businesses grow and teaches you step-by-step how to implement these growth strategies into your own business. The goal of the book is to help you improve your search engine optimization efforts, increase your lead generation results, eliminate ineffective digital marketing tactics, and much more.

This book is perfect for entrepreneurs who own an online business and are looking for an all-in-one guide for effective digital marketing tactics that will take their results from good to excellent.

About Sujan Patel:

“I’ve been doing digital marketing for 12 years now and worked with hundreds of clients helping them grow their traffic and revenue. Over the years I’ve worked on a lot of different ideas that have failed and a handful of things that have worked. My concept for the book is to put together my learnings and successes in a repeatable fashion.

I wanted to make something where people can follow along. Every tip and tactic is something you can do and ideally if you did one thing a day for the next 100 days you’re going to see some exponential growth. My inspiration was to take all my learnings of how to grow a business and make it useful, tactical, and actionable.” – Sujan Patel

For a detailed summary of 100 Days of Growth according to Sujan Patel CLICK HERE

Related Books:

The Predictable Profits Playbook by Charles Gaudet

Do It! Marketing by David Newman

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_205.mp3
Category:general -- posted at: 3:01am CST

In this episode, award-winning journalist, Ben Parr shares his book, Captivology. Parr shares the latest scientific research on attention, and how the masses respond and are captivate products, ideas, and projects. Captivology helps us understand why attention matters and how we could influence and enthrall people toward our business. This is an excellent book for entrepreneurs who want to take control and gain attention.

Direct download: The_EL_Podcast_Episode_204.mp3
Category:general -- posted at: 3:01am CST

In this episode Charles Archer takes a deep dive into his book, Everybody Paddles, where he reveals an effective leader’s blueprint for creating a unified team.

In his book Archer provides a leadership roadmap with problem-solving tools that are designed to remedy the consequences and issues that come with dysfunctional organizations. The goal of the book is to help you develop an organization based on camaraderie, increase engagement between employees, and improve your facilitation skills as a manager.

This book is perfect for entrepreneurs who run a business with 5 or more employees where team work is essential to the business and need a strategic framework that produces highly effective teams.

About Charles Archer:

“I’m an attorney by license, I have a masters, I’m a writer, and an advocate for people with developmental disabilities. Twenty years ago I started a nonprofit to help people with disabilities live a productive, fantastic, and fulfilling life. Over the last 20 years we’ve been able to touch people throughout New York City and New Jersey.

Everybody Paddles came out of my ability working in business and all of the things I’ve seen as an attorney and entrepreneur. The one thing that inspired me was that there were people who didn’t want to add value at work. There were people who came to work and because of whatever number of reasons the culture became hostile and wasn’t motivating. I really was inspired to create something unique based on teamwork and team building that really got people understanding that every day at work you must add value.” – Charles Archer

For a detailed summary of Everybody Paddles according to Charles Archer CLICK HERE

Related Books:

The Hidden Leader by Scott Edinger

The Culture Engine by S. Chris Edmonds

The Discomfort Zone by Marcia Reynolds

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_203.mp3
Category:general -- posted at: 3:01am CST

In this episode Honoree Corder takes a deep dive into her book, Business Dating where she discusses how to apply relationship rules to business and master the art of business networking.

In her book Corder provides a roadmap where she personally coaches you on the best, practical ways to build business to business relationships using her special 12 x 12 matrix. The goal of the book is to help you not only become a master at networking but also overcome the fear of meeting people, know when networking opportunities are greatest, and fully leverage the relationships you build.

This book is perfect for entrepreneurs who frequent networking events and have a hard time creating professional relationships that yield a solid return on investment.

About Honoree Corder:

“I am an executive coach, speaker, and author. I work with professionals to help them double their income and triple their time off.

It’s not what the inspiration was; it’s more who the inspiration was. My clients were the inspiration. It’s a networking book and my take on how you can develop relationships in business using correlations between person dating and business dating.” – Honoree Corder

For a detailed summary of Business Dating according to Honoree Corder CLICK HERE

Related Books:

Top Dog: Influence and Impress Everyone You Meet by Andy Bounds and Richard Ruttle

What More Can I Say? by Dianna Booher

How The World Sees You by Sally Hogshead

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_202.mp3
Category:general -- posted at: 3:01am CST

In this episode Doug Sandler gives a full preview of his book, Nice Guys Finish First, where he discusses how a great experience can make someone a customer for life.

In his book Sandler shares a very original consultative approach to putting the “human” back into client relationships in order to build trust that results in exceptional customer service. The goal of the book is to show you how to advise customers on making good decisions, build a longer lasting relationship with them, and develop a stronger sense of personal character.

This book is perfect for entrepreneurs who are having a hard time keeping customers and need a practical way to overcome the challenge of taking their business from good to extraordinary.

About Doug Sandler:

“I spent 48 years running an entertainment business as a DJ. About two years ago I turned a switch and decided that I could teach people to do what I have done which is build a business.

A few years ago I made a call to a credit card company and I was asked to enter my sixteen digit number followed by the pound sign. As I went through this phone call I kept thinking that there has got to be a better way than this. I figured that there had to be a way that I could teach what I’ve done over the last 30 years to those that are just getting started now so that they can avoid the mistakes that I made.” – Doug Sandler

For a detailed summary of Nice Guys Finish First according to Doug Sandler CLICK HERE

Related Books:

Customer Experience 3.0 by John A Goodman

The Trusted Advisor by Robert Galford

Advisor Selling by Mark Hunter

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_201.mp3
Category:general -- posted at: 3:01am CST

In this special episode of The Entrepreneurs Library serial entrepreneur and CEO of VoterSnap, Patrick Stevens, guest interviews Wade Danielson on his entrepreneurial journey and this show.

Since the launch of The Entrepreneurs Library, Wade has been asked so many questions that relates to his entrepreneurial life and the driving force behind his idea for this unique resource. The goal of this episode is to give you a more personal look into the life of Wade, the failures and successes along his journey, what led him to creating a book centric resource for entrepreneurs, and how his first company got listed #786 on Inc’s Fortune 5000.

AFTER YOU LISTEN: Whether you’re a subscriber to the show or a brand new listener it would be very humbling if you left your feedback about this show by leaving a review on iTunes.

Interview Questions:

Will you give those that don’t know you a bird’s eye view of yourself? (6:30)

If Mark Cuban or Donald Trump were to introduce you, what would they say? (11:50)

What was one of the first main defining moments in your life and reasons that made you make a decision to become an entrepreneur? (13:45)

What was your mindset in taking the leap from working for a company fulltime to actually starting a company where you have all the responsibilities to think about? (18:30)

You’re coming up on your five year anniversary at GNS and knowing that around 90% of businesses don’t even make it to the five year mark, let alone be as successful as it is. So what from your perspective are the reasons why Guardian Network Solutions has been so successful and made it this far? (24:50)

Being a podcaster and in this specific niche within personal development, what’s the primary content that you’re seeing most successful entrepreneurs are consuming right now? And how do you see that changing over the next five years? (27:42)

When did you realize self-education was the way to real and lasting success for you? (31:30)

How did you come across podcasting? (37:00)

What sparked the idea of The Entrepreneurs Library? (38:06)

What separates other book review sites from The EL podcast? (43:00)

What’s the “Why” behind The Entrepreneurs Library? (45:23)

What’s next for The Entrepreneurs Library? (48:30)

If you could write the perfect book for entrepreneurs, what would you title it? (51:00)

What is the one thing that you’ve implemented personally in your life that was an absolute game changer that you believe would add a lot of value to others? (51:36)

Do you have a morning routine? (56:15)

What is one habit you wish you had? (1:00:07)

If you could go back and redo anything in your entrepreneurial life, what would you change? (1:02:20)

What is the best advice you’ve ever taken from a book? (1:03:25)

If you were stranded on an island with only one book what would it be? (1:04:50)

For a detailed summary of The Untold Story of Wade Danielson according to Wade himself CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_200.mp3
Category:general -- posted at: 3:01am CST

In this episode Tom Trush takes a deep dive into his book, Escape the Expected, where he shares the secret psychology of selling to today’s skeptical consumers.

In his book Trush provides a step-by-step guide that teaches you marketing secrets you may have never heard of like what prospects don’t trust you, what pollutes the marketing world, and how to establish yourself as an authority in so much cluttered advertising. The goal of the book is to help you spend less time working, leverage your marketing better, and adapt to the constant changes in marketing.

This book is perfect for entrepreneurs who are spending more than half their time marketing a business or have no idea where to start when it comes to marketing.

About Tom Trush:

“I am a direct-response copywriter and I think sometimes you give that career name out there and people don’t necessarily understand what it is. The way I like to explain it is that I write marketing materials designed to generate response. One of the big things that I love about my job is figuring out why a marketing piece is poor or isn’t generating the response that people want.

Usually the way that I write is I stumble on marketing topics that interest me and then I’ll weave them into a theme. I wanted to give people some ideas for establishing trust in the marketing materials that you send out to attract leads and generate sales.” – Tom Trush

For a detailed summary of Escape The Expected according to Tom Trush CLICK HERE

Related Books:

Do It! Marketing by David Newman

Pocket Man by Scott Jordan

Moving Targets by Gabriel Aluisy

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_199.mp3
Category:general -- posted at: 3:01am CST

In this episode Elizabeth Thornton takes a deep dive into her book, The Objective Leader, where she shows you how to leverage the power of seeing things as they are.

In her book Thornton reveals years of research on the concept of objectivity and how it will open your world to new cultures, new markets, and new opportunities. The goal of the book is to help you improve your management skills, make decisions faster than normal, avoid bad decision making, and eliminate the fear of failure when it comes to life and business.

This book is perfect for entrepreneurs who typically overreact to negative situations, judge people too quickly, and let their insecurities get the best of them.

About Elizabeth Thornton:

“I have been with Babson College as the professor of entrepreneurship since 2006.

I lost a million dollars in an international fruit juice business and it taught me so much. Getting back on my feet I realized it wasn’t the business decision I was making along the way, it was how I framed my world and my inability to see things as they were. As a result of that I started studying psychology, neuroscience, and entrepreneurship and just trying to put it all together. I started learning about objectivity and developed a course around it that I wanted to share with others.” – Elizabeth Thornton

For a detailed summary of The Objective Leader according to Elizabeth Thornton CLICK HERE

Related Books:

Seeing What Others Don’t by Gary Klein

Anticipate by Rob-Jan de Jong

Fairness is Overrated by Tim Stevens

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_198.mp3
Category:general -- posted at: 3:01am CST

In this episode Jamie Smart reveals all his insights on The Little Book of Clarity where he provides you with a quick guide to focus and declutter your mind.

In his book Smart expands on his original book Clarity and provides you with new, powerful ways to improve your productivity, eliminate stress, and master the art of innate thinking. The goal of the book is to help you create more relationships, meet personal goals, pinpoint negative goals, and train your brain to start prioritizing your day-to-day life more clearly.

This book is perfect for entrepreneurs who are constantly bombarded with an extensive to-do list and need an effective manual that will clear their head in order to get things done efficiently.

About Jamie Smart:

“I’m an entrepreneur and my fascination is with how people think, how people motivate themselves, and how people get results. Very specifically what I’ve find is how the mind works is a huge area of fascination and I’ve been exploring that for years.

When I found myself having all the trappings of success but none of the feelings of success I went back to the drawing board and found that there was a fundamental misunderstanding behind how I thought life worked. As I cleared up that misunderstanding for myself and started clearing it up for my clients not only did I become more productive, more clear minded, more comfortable in my own skin, I also became more successful. It turns out we are designed for reality and do really well in it but we don’t do so well when we are caught up in our muddle thinking.” – Jamie Smart

For a detailed summary of The Little Book of Clarity according to Jamie Smart CLICK HERE

Related Books:

Work Simply by Carson Tate

Overwhelmed by Brigit Schulte

How to Be A Productivity Ninja by Graham Allcott

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_197.mp3
Category:general -- posted at: 3:01am CST

In this episode Gary Klein reveals all his insights on his book, Seeing What Others Don’t, where he reveals when, why, and how insights are formed and what blocks them.

In his book Klein shares stories involving his years of cognitive learning research that uncover the origins of creativity and how many successful innovators were able to create their marvelous ideas. The goal of the book is to help you train your brain to be more creative, effectively solve more problems, avoid disruptive idea blockers, and think faster than the average person.

This book is perfect for entrepreneurs who work in a stressful, fast-paced environment and want to learn how to improve their cognitive thinking skill in order to make fast, intelligent decisions.

About Gary Klein:

“I was trained in experimental psychology and over the years I got interested in seeing how people actually work outside of laboratories and specifically how people make life and death decisions under extreme time pressure. So we’ve studied firefighters, nurses, physicians and so forth to see what they actually do.

I would make presentations on my work on decision making to audiences and there was a slide that I would use that had an up arrow and a down arrow. The down arrow was ways to improve performance by reduction and the up arrow was about what to increase in order to improve performance. What you wanted to increase was insights and so I would tell groups that and they resonated to it. They kept asking me questions about the up arrow that I didn’t have answers to. Finally I decided I need to do some research and study the up arrow which is what led me to writing this book.” – Gary Klein

For a detailed summary of Seeing What Others Don’t according to Gary Klein CLICK HERE

Related Books:

The Innovative Entrepreneur by Daniel Spluber

Anticipate by Rob-Jan de Jong

The Myths of Creativity by David Burkus

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_196.mp3
Category:general -- posted at: 3:01am CST

In this episode David Grant takes a deep dive into his book, The Social Profit Handbook, where he shares a guide to setting goals, assessing outcomes, and achieving success for mission-driven organizations.

In his book Grant provides proven, actionable strategies that help low-profit and non-profit organizations take charge of their operations in order to improve their future. The goal of the book is to teach you how to create assessment rubrics, develop a solid social business plan, properly measure your success, and effectively set attainable goals.

This book is perfect for entrepreneurs who are in the business of creating social change and want to know what it takes to create an efficiently run mission-based organization.

About David Grant:

“I have had a career split between two fields, the first half was in education and I was an English teacher. Then I had the opportunity to start and found a school in Vermont called The Mountain School which was the first of the whole series of semester plans which now exist around the country. From there I became president of the Geraldine R. Dodge Foundation in New Jersey.

When I came in to the foundation world I leaning towards the question who needs to learn what here. I ended up working very closely with the executive directors and the board chairs of the nonprofit organizations that the Dodge Foundation funded. What started with a couple afternoon sessions became a full blown course in leadership. The real incentive to write the book was that after these workshops, time and again, people told me that I had to write a book.” – David Grant

For a detailed summary of The Social Profit Handbook according to David Grant CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_195.mp3
Category:general -- posted at: 3:01am CST

In this episode Bo Burlingham takes a deep dive into his book, Finish Big, where he discusses how great entrepreneurs exit their companies on top.

In his book Burlingham dissects dozens of interviews he made with entrepreneurs that have left their companies and pieces together actionable information that all business owners must know about creating a solid exit plan. The goal of the book is to help you find the right time to exit a business, overcome the stress of leaving a company, and leave your company in better shape.

This book is perfect for seasoned entrepreneurs who are close to meeting all their business goals and are ready to start planning an exceptional exit from their organization.

About Bo Burlingham:

“I am an editor at-large at Inc. magazine and been on staff for 32 years. I co-authored a couple books and I’ve also written Small Giants.

It began with my sometime co-author Norm Brodsky. I had been writing a column with him in Inc. magazine for almost 20 years now. Back in 2006 Norm decided to sell his company and he and I decided to write about it on a month by month basis. From those writings we got a tremendous amount of reader response and I realized that there was a huge appetite out there for understanding the experience of selling a company.” – Bo Burlingham

For a detailed summary of Finish Big according to Bo Burlingham CLICK HERE

Related Books:

The Exit Strategy Handbook by Jerry Mills

Walk Away Wealthy by Mark Tepper

Selling Your Business For More Than It’s Worth by Michelle Seiler-Tucker

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_194.mp3
Category:general -- posted at: 3:01am CST

In this episode Andy Bounds reveals all his insights on his and Richard Ruttle’s book, Top Dog, where they share techniques to impress and influence everyone you meet.

In their book Bounds and Ruttle provide expert advice and examples on becoming a more effective and sought-after communicator when it comes to any conversation from dating to sales. The goal of the book is to teach you proven communication strategies that will heighten your ability to spark conversations, make you the center of attention, and help you take charge of a conversation.

This book is perfect for entrepreneurs who frequently attend networking events, make sales calls, or live the dating life and need simple ways to enhance their charisma when talking to others.

About Andy Bounds:

“I am one of the two authors of Top dog, the other one is Richard Ruttle. I have my own consultancy practice and what I do is I help large organizations sell more. I’ve worked in 30 countries and Top Dog is my third book. I hope that readers will be able to read Top Dog and understand exactly what they need to do to progress their business.

The inspiration was to help people in conversations when they think the other person is more important than them. The inspiration is to get rid of all that frustration out there that so many entrepreneurs feel when having a conversation with important people and it not going as well as they want and this book will make sure that it does.” – Andy Bounds

For a detailed summary of Top Dog according to Andy Bounds CLICK HERE

Related Books:

Charisma on Command by Charlie Houpert

What More Can I Say by Dianna Booher

The Seven Levels of Communication by Michael Maher

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_193.mp3
Category:general -- posted at: 3:01am CST


In this episode Chris Reimer takes a deep dive into his book, Happywork, where he shares a business parable about the journey to better teamwork, profit, and purpose.

In his book Reimer embraces the everyday unhappiness at work and provides real advice on how to transform any workplace into a motivationally positive environment. The goal of the book is to help you overcome workplace negativity, bring the best out of your employees, streamline your business processes, prioritize your employee tasks, and eliminate human emotions from the workplace.

This book is perfect for entrepreneurs who want to improve their management skills and ensure that their business workplace runs efficiently and effectively in the absence of negative attitudes.

About Chris Reimer:

“I am based in St. Louis Missouri and I am a Marketing Communication Strategist. Previous to that I spent a little over 15 years as a CPA and CFO of organizations around St. Louis.

This books inspiration came from my own work experiences. I’ve never had a job that was absolutely horrible but I’ve had some pretty colorful job experiences. The other inspiration would be my mother and what she went through working a 30 plus year career for the US government.” – Chris Reimer

For a detailed summary of Happywork according to Chris Reimer CLICK HERE

Related Books:

The Best Place to Work by Ron Friedman

The Culture Engine by Chris Edmonds

The Hidden Leader by Scott Edinger

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_192.mp3
Category:general -- posted at: 3:01am CST

In this episode Joan Sotkin takes a deep dive into her book, Build Your Money Muscles, where she shares 9 simple exercises for improving your relationship with money.

In her book Sotkin provides a common sense, step-by-step guide that will create an achievable pathway to financial security and prosperity through personal growth rather than quick fixes. The goal of the book is to help you build a secure financial base, understand why you are struggling with money, manage money more healthfully, and climb out of any financial slump.

This book is perfect for entrepreneurs who have a hard time managing personal finances and want a natural approach to becoming financially happy with their money.

About Joan Sotkin:

“I started out in life on the lower end, I had two very successful brothers and I could barely make it. I was sick emotionally, financially, and it’s been a journey. I love to share what I’ve learned along the way and I’ve been on the internet since 1995 doing just that.

I really like sharing what I learned and I saw that a lot of financial books were either heavy on the mindset piece or they were very hardcore how to count your money and handle cash flow books. I wanted something that combined both because that’s what I saw had to be done.” – Joan Sotkin

For a detailed summary of Build Your Money Muscles according to Joan Sotkin CLICK HERE

Related Books:

The Financially Savvy Entrepreneur by Emily Chase Smith

Live Richer Challenge by Tiffany Aliche

From Worry to Wealthy by Chellie Campbell

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_191.mp3
Category:general -- posted at: 3:01am CST

In this episode Mike Paton takes a deep dive into his book, Get A Grip, where he discusses how to get everything you want from your entrepreneurial business.

In his book Paton shares the entrepreneurial story of two startup founders that uncovers the real-life hardships and accomplishments that come with starting an entrepreneurial business. The goal of the book is to help you understand what it takes to be an entrepreneur, how to resolve typical issues that come with running a startup, and how to create a more effective team.

This book is perfect for entrepreneurs who are in a business partnership or own a business that is team oriented and need an action plan to improve their organizational operations.

About Mike Paton:

“I am a lifelong entrepreneur, grew up in an entrepreneurial household and today I spend all day, every day, surrounded by entrepreneurs and their leadership teams helping them implement a system for running a small business called EOS (The Entrepreneurial Operating System).

My co-author and I both individually believed that this book needed to be written. We both work in the trenches with entrepreneurial leadership teams all the time, we both are avid learners, and both fallen in love with a forum for a book and we believe that telling the EOS story using the entrepreneurial approach would be a compelling read for most of the people we surround ourselves with.” – Mike Paton

For a detailed summary of Get A Grip according to Mike Paton CLICK HERE

Related Books:

All in Startup by Diana Kander

The Pumpkin Plan by Mike Michalowicz

Fairness if Overrated by Tim Stevens

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_190.mp3
Category:general -- posted at: 3:01am CST

In this episode Graham Allcott takes a deep dive into his book, How to be a Productivity Ninja, where he shows you how to worry less, achieve more, and love what you do.

In his book Allcott combines all of his teachings from his public productivity workshops from all around the world into a simple, effective guide to working faster and smarter. The goal of the book is to teach you how to overcome procrastination, how to use email more efficiently, new ways to increase your personal time, and how to de-clutter an information overload.

This book is perfect for entrepreneurs who own more than one business or run a time intensive business and need help balancing their overloaded schedule in order to work more efficiently.

About Graham Allcott:

“I run a company called Think Productive and am an author. For the last few years I’ve been involved in productivity training and coaching with some of the biggest companies in the UK and increasingly around the world. At the moment my life is traveling the world and being the evangelist for Productivity Ninja.

The inspiration for me was my own journey with productivity. I used to be a chief executive of a charity here in the UK and I went freelance. And when I went freelance I realized that I no longer had a team of people around me and knew I had a problem and needed to develop my own skills. I started reading lots of different books, blogs, and experimenting with different systems to develop my own take on the topic of productivity. I am a big believer that the things you struggle to learn yourself are the things you should teach to other people so I started doing just that.” – Graham Allcott

For a detailed summary of How To Be A Productivity Ninja according to Graham Allcott CLICK HERE

Related Books:

Work Smarter by Nick Loper

Procrastinate on Purpose by Rory Vaden

Work Simply by Carson Tate

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_189.mp3
Category:general -- posted at: 3:01am CST

In this episode Amy Morin reveals all her insights on 13 Things Mentally Strong People Don’t Do where she helps you train your brain for success and happiness.

In her book Morin combines interesting stories with simple solutions that will take your outlook on life to the next level when it comes to health, wealth, and relationships. The goal of the book is to teach you how to overcome the bad habits that suppress success, how to strengthen your mental capacity, how to cope with the setbacks of life, and how to avoid negative behaviors.

This book is perfect for entrepreneurs that are tired of feeling sorry for their selves, being jealous of other people’s success, and holding personal grudges from failure.

About Amy Morin:

“I am a license clinical social worker and psychotherapist. I am also a college psychology instructor and a few years ago I started writing articles for the web and now I write for places like Forbes and Psychology Today.

It had started out as an article and then morphed into a book from there. The reason I had written the article was because of some personal issues that were going on in my life. As a therapist I inherently was interested in psychology and mental strength in general but back in 2003 my journey became personal. I had just bought my first house, I was married and things were looking good when my mother passed away suddenly from a brain aneurism and I had to figure out how to publicly help people still deal with their problems when I am very privately grieving. And if you fast forward to three more years my 26 year old husband died suddenly of a heart attack and again had to figure out how to go to work to help people with the same problems that I was facing. I knew then that I had to sort out the things and tools I needed to do to become the very best that I can so that I can balance these two things in my life.

If you fast forward a few more years things were looking up and I decided to get remarried but shortly after that my father-in-law was diagnosed with terminal cancer and unlike the sudden death of my mother and husband this time I knew what was coming. That is when I sat down and wrote this list of 13 things mentally strong people don’t do to basically remind myself of the things that could hold me back in life if I allowed them to.” – Amy Morin

For a detailed summary of 13 Things Mentally Strong People Don’t Do according to Amy Morin CLICK HERE

Related Books:

Unstoppable by Pete Wilkinson

Mindset: The New Psychology of Success by Carol Dweck

Inside Job by Mark Sephton

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_188.mp3
Category:general -- posted at: 3:01am CST

In this episode Katy Tynan takes a deep dive into her book, Free Agent, where she reveals what it takes to be successful in the business of independent contacting and freelance work.

In her book Tynan provides actionable steps, case studies, and tools you will need to help you transition from a full-time employee to your own independent freelance practice. The goal of the book is to teach you how to become an in-demand resource, understand the business of freelancing, how to get your independent business off the ground, and how to avoid the common pitfalls of freelancing.

This book is perfect for aspiring entrepreneurs who have a special set of skills and are interested in leaving their full-time job in order to start monetizing their skillsets independently.

About Katy Tynan:

“I’m an author, speaker, and entrepreneur. I started my career in tech and helping people understand how technology could work for them. But really what I found was that I love people, I love working with people, and I love helping people solve problems and figure things out. So that’s how I got started working independently as I just love going around and meeting people and finding ways that we can work together and solve problems.

The inspiration for me to pursue the path of becoming an independent professional came about six years ago and then what I found is it’s tough to do. We don’t teach people in school how to pursue this career path and so I felt like there needed to be more resources, more conversation, and more opportunity for people to understand what this path looks like.” – Katy Tynan

For a detailed summary of Free Agent according to Katy Tynan CLICK HERE

Related Books:

The Entrepreneur Mind by Kevin Johnson

Everyday Entrepreneurs by Ken Horn

The Freaks Shall Inherit the Earth by Chris Brogan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_187.mp3
Category:general -- posted at: 3:01am CST

In this episode Jeff Steinmann reveals all his insights on his book, How To Quit Working, where shares a simple plan to leave your job for a life a freedom.

In his book Steinmann provides flexible strategies, examples, and step-by-step instructions on what it takes to create your own business with the smallest amount of repercussions as possible. The goal of the book is to teach you innovative strategies for becoming an entrepreneur, how to overcome typical marketing barriers, how to develop a business idea while working, and how to find your ideal market.

This book is perfect for aspiring entrepreneurs who are currently working for someone else and are ready to take their entrepreneurial journey to the next level.

About Jeff Steinmann:

“I am kind of like everyone else in that I went to high school and college and I thought there was no better option but to get a job. So I fell into a career in technology and did that for about 15 years and tried many times to escape the gravity of the corporate world and was unsuccessful many of those times. April 15, 2012 I was finally successful and I have been doing business in marketing consulting, real estate investing, and also building this great platform around how to help people quit their jobs and start a business.

The inspiration was to share the difference in terms of mindset, approach, and all those different kinds of things when wanting to quit your job and start your own business.” – Jeff Steinmann

For a detailed summary of How to Quit Working according to Jeff Steinmann CLICK HERE

Related Books:

The Art of Resignation by Steven Feiner

Lifestyle Entrepreneur by Jesse Krieger

Crazy is a Compliment by Linda Rottenberg

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_186.mp3
Category:general -- posted at: 3:01am CST

In this episode Jock Busuttil takes a deep dive into his book, The Practitioner’s Guide to Product Management, where he provides a roadmap for mastering product management and avoiding product failure.

In his book Busuttil shares real-life stories and experiences of other companies who are successful at product management and know what it takes to meet customers’ needs. The goal of the book is to help you improve product management skills, understand what a product manager does, know the difference between good and bad products, and increase the success rate of a product.

This book is perfect for entrepreneurs who are new to the product management and looking for a step-by-step guide to creating, promoting, and selling a product that customers will love.

About Jock Busuttil:

“I have been a product manager for over a decade and working in software for a few years longer. I have worked for a variety of different companies over the years ranging from small startups to huge multinational corporates and learned a great deal along the way. More recently I decided to branch out on my own and now running my own product management consultancy called Product People.

This was the book I wanted most myself when I was starting out in product management. Most of the books that were available told you about how to go about doing it but it didn’t tell you what it was really like. This book was a way for me to tell my story to others from someone who has actually been through the process personally.” – Jock Busuttil

For a detailed summary of The Practitioners Guide to Product Management according to Jock Busuttil CLICK HERE

Related Books:

Hooked: How To Build Habit-Forming Products by Nir Eyal

The Maker Movement Manifesto by Mark Hatch

Disruption by Design by Paul Paetz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_185.mp3
Category:general -- posted at: 3:01am CST

In this episode Marley Majcher takes a deep dive into her book, But Are You Making Any Money?, where she reveals a fun yet effective way to start making money in any industry.

In her book Majcher provides a profit generating roadmap that stems from her many years as an entrepreneur as well as a financially unstable individual. The goal of the book is to help you create a financially stable income all while learning effective tips and tricks for growing a business, doubling the profit on your sales, and doing things more efficiently.

This book is perfect for entrepreneurs who are having a hard time turning over a suitable profit in their small business and need a systematic way to easily double their income.

About Marley Majcher:

“This book basically came out of the need to solve my own problems as a business owner. My core business is event planning and I currently run a company called The Party Goddess. We handle social and corporate events as well as weddings and travel all over. I wrote this book because my business life looked very glamorous but I was not making any money. I now run an online consulting company where I help small business owners.

The inspiration came out of frustration and the fact that I felt like I had a dirty little secret which was this glamorous business on the outside and in reality it was sort of a mess under the hood. I started researching for answers and ended up coming up with my own system that I wanted to share with others that were in the same trouble as I was.” – Marley Majcher

For a detailed summary of But Are You Making Any Money? according to Marley Majcher CLICK HERE

Related Books:

Profit Hacking by Steven Daar

The Predictable Profits Playbook by Charles Gaudet II

The Startup Survival System by Kurt Won

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_184.mp3
Category:general -- posted at: 3:01am CST

In this episode Shannon Susko takes a deep dive into her book, The Metronome Effect, where she reveals many effective ways to turbo charge the growth of any business.

In her book Susko provides a customized step-by-step action plan based on the best practices and tools that helped scale some of the most successful businesses today as well as ones she helped grow herself. The goal of the book is to teach you how to operate a company, how to scale a company dramatically, how to hold employees accountable, and how to organize a business into a smooth process.

This book is perfect for entrepreneurs who have a solid understanding of the best business practices and are in need of an easy, systematic way to tie them all into one cohesive framework.

About Shannon Susko:

“I’ve been building high growth technology companies for the past 20 years and within that time I have very much found a great framework that I think others can learn from. Since the time of leaving my last organization I have been working with entrepreneurs and helping them scale up their own organizations.

The inspiration was to support other entrepreneurs in their journey in growing their company. While developing my first company I was looking for a silver bullet for myself to overcome that growth and sadly enough I came across many great tools but not one great framework that could pull it all together. This book allows an entrepreneur to understand that there is a framework available that you can bring in all the different tools that we learn along the way. I wanted to show entrepreneurs that there is a way that you can put this into play practically and grow your business at the same time.” – Shannon Susko

For a detailed summary of The Metronome Effect according to Shannon Susko CLICK HERE

Related Books:

Building Your Booming Business by David Mitchell

Lean Enterprise by Jez Humble

Exponential Organizations by Salim Ismail

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_183.mp3
Category:general -- posted at: 3:01am CST

In this episode Scott Edinger takes a deep dive into his and Laurie Sain’s book, The Hidden Leader, where they reveal a unique way to develop greatness within a company.

In their book Edinger and Sain provide a systematic blueprint of a new style of leadership called Reverser Mentoring where senior leaders are mentored by their employees. The goal of the book is to show you how to recognize true leaders within your company, effectively utilize highly talented employees, and build valuable, long-lasting relationships with any employee.

This book is perfect for entrepreneurs who lead their organizations with a creative mindset and are looking for a way to effectively make the most of under-utilized employees.

About Scott Edinger:

“Companies like AT&T, Lenovo, and Los Angeles Times hire me to work with their senior leaders. I start with senior leaders because as the senior leaders go so goes the organization. I work with them on creating growth strategies and how to create differentiation in their business as well as how to lead effectively.

A few years ago I was talking with a former colleague of mine and he was telling me about a project he was working on called Reverse Mentoring. The notion here was that instead of senior partners mentoring, the associates would mentor the senior partners. And those senior partners learned a great deal not only about technology but also about client services and some new ways to approach that. I thought that was such an interesting idea and then the next day I read an article about reverse innovation. I ended up thinking about it all when the hidden leader concept was born and then I found my publisher.” – Scott Edinger

For a detailed summary of The Hidden Leader according to Scott Edinger CLICK HERE

Related Books:

The Prosperous Leader by Jacob Engel

The Discomfort Zone by Marcia Reynolds

The Best Place to Work by Ron Friedman

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_182.mp3
Category:general -- posted at: 3:01am CST

In this episode Ken Blanchard takes an in-depth look into his and Morton Shaevitz book, Refire! Don’t Retire, where they share a story of what it takes to make our elder years more meaningful.

In their book Blanchard and Shaevitz reveal years of research and experience through an exciting, humorous, and practical story of how an elder couple was able to get the best out of their lives. The goal of the book is to teach you unique ways to better your relationship, improve your thinking, rejuvenate your health, become more passionate, and seize new opportunities worth living for.

This book is perfect for seasoned entrepreneurs who are approaching retirement and are looking for a way to keep up their energy levels in order to make their life more enjoyable.

About Ken Blanchard:

“I was a college professor who came out to San Diego for a one year sabbatical leave when I ran into the group called The Young Presidents Organization after doing sessions for them they adopted me in and encouraged me to start my own company now known as The Ken Blanchard Companies. We are in the leadership development business and our hope and dream is that someday everyone everywhere will be influenced by somebody who is making a difference in the world.

When I turned 65 I was on the fall with Zig Ziglar who invited my wife and I to the 59th anniversary of his 21st birthday. When I asked him if he was going to retire his response was ‘I’m refiring, not retiring’ and I thought wow what a great concept.” – Ken Blanchard

For a detailed summary of Refire! Don’t Retire according to Ken Blanchard CLICK HERE

Related Books:

The Greatness Zone by Jay Forte

The Energy Bus by Jon Gordon

You Can Retire Sooner Than You Think by Wes Moss

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_181.mp3
Category:general -- posted at: 3:01am CST

In this episode Hendrie Weisinger takes a deep dive into his and J.P. Pawliw-Fry’s book, Performing Under Pressure, where they provide solutions to the consequences of pressure management.

In their book Drs. Weisinger and Pawliw-Fry provide 22 success strategies that comprise of the latest research on neuroscience and from the experiences of over 12,000 employees at Fortune 500 companies. The goal of the book is to help you reduce pressure in your personal life and overcome diminishing performance in your professional life.

This book is perfect for entrepreneurs who consistently working on new projects are not used to working under pressure when it comes to work, school, or even sports.

About Hendrie Weisinger:

“I am currently living in the state of Connecticut. I am a psychologist by trade and spent much of my career working with organizations, Fortune 500 Companies, etc. around the subject of emotional intelligence, giving and taking criticism, and managing anger. I’ve taught in many business schools such as UCLA, NYU, and MIT. In the last decade I have been doing a lot of work on the subject managing pressure.

The inspiration was a collection of experiences that got me into the direction of looking at how people perform under pressure situations and why some people are able to do it effectively and some people aren’t.” – Hendrie Weisinger

For a detailed summary of Performing Under Pressure according to Hendrie Weisinger CLICK HERE

Related Books:

Getting Results the Agile Way by JD Meier

Inside Job by Mark Sephton

Four Seconds by Peter Bregman

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Direct download: The_EL_Podcast_Episode_180.mp3
Category:general -- posted at: 3:01am CST

In this episode Marc Lichtenfeld takes a deep dive into his book Get Rich with Dividends, where he shares his investing strategy for achieving double-digit returns.

In his book Lichtenfeld provides a systematic approach to finding stocks with high returns, structuring your investments for better financial security, and setting up your investments with little maintenance. The goal of the book is to help you achieve double-digit returns annually, become worry-free about your investments, and increase your returns even when the market is low.

This book is perfect for entrepreneurs who are interested in dividend investing, but are searching for low risk investments that require very little maintenance.

About Marc Lichtenfeld:

“I am the Chief Income Strategist at The Oxford Club and the Editor of The Oxford Income Letter. I am a former Wall Street Analyst, left the dark side and came over to work with subscribers and individual investors rather than Wall Street.

There were a few; one of them was the great reception in 2008-2009 and seeing people get hurt so badly in the markets. They were getting out at the wrong time and not getting back in at the right time. I wanted to help investors find a way that they could sleep at night even during difficult market periods and continue to make money. I also wanted to create a system where not only could they invest well but also find a way to ensure that their lifestyle that they worked so hard for does not deteriorate due to inflation.” – Marc Lichtenfeld

For a detailed summary of Get Rich With Dividends according to Marc Lichtenfeld CLICK HERE

Related Books:

The 3% Signal by Jason Kelly

Buy, Hold, and Sell by Ken Moraif

Get What’s Yours by Larry Kotlikoff

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_179.mp3
Category:general -- posted at: 3:01am CST

In this episode bestselling author Ron Lieber takes a deep dive into his book, The Opposite of Spoiled, where he reveals a parenting strategy that helps children become smart about money.

In his book Lieber delivers a practical guide packed with examples, strategies, and stories that help parents teach their kids the basics of generating money and why it’s important for their future. The goal of the book is to help parents talk openly about money with children in order to ensure that their children grow up to be modest, generous, and financially smart in the future.

This book is perfect for entrepreneurs who have or are planning on having children and want a simple guide to start teaching them about financial responsibility in their earlier years of life.

About Ron Lieber:

“I am the Your Money columnist for The New York Times where I have been working since 2008 and I also contribute to our parenting blog which is called Mother Load.

The main inspiration was my own daughter; The Opposite of Spoiled is really a generational manifesto of a promise to our kids and to one another that we will do better at explaining all this money stuff to them.” – Ron Lieber

For a detailed summary of The Opposite of Spoiled according to Ron Lieber CLICK HERE

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Direct download: The_EL_Podcast_Episode_178.mp3
Category:general -- posted at: 3:01am CST

In this episode Jason Kelly shares all the insights on his book, The 3% Signal, where he reveals a revolutionary investing strategy that will change your life.

In his book Kelly takes the stress out of investing by providing a simple formula that can be added to any type of financial account in order to help novice investors level the playing field. The goal of the book is to help you ensure a secure retirement plan, react intelligently to price changes, learn how to buy low and sell high, and understand the basic language that is utilized in the investing industry.

This book is perfect for entrepreneurs that are interested in increasing their personal wealth and are looking for a simple beginners guide into the world of financial investments.

About Jason Kelly:

“I started out writing for IBM at the Silicon Valley laboratory in San Jose California right out of college. I learned there to write about complex topics and I had a great editor there who really focused on surprising readers. Four years after working there I finally had enough income after writing books on my own about the stock market to leave IBM and become a fulltime freelance writer. So for the past two decades I have been writing about the stock market. I moved to Japan 13 years ago after being here on a book tour and falling in love with the place.

The inspiration was noticing friends and family that had been struggling with the stock market for years. Over the years for writing for people and helping them with their investments I came to realize that almost everything in the stock market is geared against the individual investor. This is hard for professional investors to get right much less the part-time investor. I wanted to give people a system that does work that doesn’t require any input from the media, beats the market in almost all pros over time, and is simple enough that anybody can do it. It’s the product of two decades of research and is the best practice I’ve been able to come up with.” – Jason Kelly

For a detailed summary of The 3% Signal according to Jason Kelly CLICK HERE

Related Books:

Buy, Hold, and Sell! by Ken Moraif

The Millionaire Fastlane by MJ DeMarco

Get What’s Yours by Larry Kotlikoff

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_177.mp3
Category:general -- posted at: 3:01am CST

In this episode Julia Kline takes a deep dive into her book, The Entrepreneur’s Guide to Sleaze-Free Selling, where she shares a proven sales formula to grow a business without being pushy or rude.

In her book Kline provides her formula in 3 practical steps that are centered around a sales approach designed to develop an effective, less obnoxious way of approaching customers for money. The goal of the book is to help you get fired up about selling, improve your prospecting skills, engage more effectively with customers, and how to close more deals.

This book is perfect for entrepreneurs that think of sales as the most distasteful part of doing business and need a less intrusive way of turning prospects into buyers.

About Julia Kline:

“I was born and raised in Chicago where I am still currently living. I have a cat and am a lakefront kind of person.

I was at a workshop about how to publish a book on Kindle and the guy teaching the workshop said that all you need is an hour of content and then you can transcribe that and turn it into a Kindle book. I had just got done selling a 10 week seminar course that I had sold for $1,000 and I was getting ready to do 10 weeks of training on marketing and productivity and I thought I could just transcribe it all. But as I got started I realized that two of the classes formed the basis of my whole philosophy toward sales so I went with just the two.” – Julia Kline

For a detailed summary of The Entrepreneur’s Guide to Sleaze-Free Selling according to Julia Kline CLICK HERE
Related Books:

Advisor Selling by Mark Hunter

The Trusted Advisor by Rob Galford

Conquering the Seven Summits of Sales by Susan Ershler

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_176.mp3
Category:general -- posted at: 3:01am CST

In this episode Charles Gaudet II shares all his insights on his book, The Predictable Profits Playbook, where he reveals a marketing approach that defies the principles followed by most entrepreneurs running businesses today.

In his book Gaudet provides well-researched marketing tactics utilized by larger well-known organizations that are very effective for any small business that wants to see significant growth. The goal of the book is to teach you how to win the competitive advantage in any market, improve your sales ratio dramatically, building a raving fan base, and generate higher recurring profits.

This book is for entrepreneurs who are well established in business and are tired of witnessing their organization generate small business profits when it could be generating large business profits.

About Charles Gaudet:

“I’ve been an entrepreneur since the age of four, created my first multimillion dollar business at the age of 24. Entrepreneurship has more or less been in my blood all my life. Today I own a company where I help small business owners create predictable and ever increasing profits inside their business.

A lot of entrepreneurs are told that the secret to success is to work hard and I took that very literally where I would sit my alarm for 3:30am and I would work every waking hour of every day, seven days a week. It got to a point where the stress was causing severe chest pain and I found myself in the emergency room. The doctor told me that the issue was stress and it was literally trying to kill me which at that point I realized something had to change. I traveled all over the world studying and trying to figure out what were some of the common denominators where some succeed and others failed. Collectively we connected the dots and made a book from that information.” – Charles Gaudet

For a detailed summary of The Predictable Profits Playbook according to Charles Gaudet CLICK HERE

Related Books:

Profit Hacking by Steven Daar

Do It! Marketing by David Newman

Hyper Sales Growth by Jack Daly

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_175.mp3
Category:general -- posted at: 3:01am CST

In this episode Philip Beyer takes a deep dive into his book, System Busters where he shares a tactical guide for eliminating typical business problems and making a business run better.

In his book Beyer provides a handful of case studies and success stories of business systems that are shared in a common sense fashion so you can implement the same effective strategies. The goal of the book is to teach you how to effectively systematize any business, how to overcome business struggles, and how to improve your strengths as a business owner.

This book is perfect for entrepreneurs who are fairly new to business, but are struggling when it comes to growing the business, meeting deadlines, finding time for personal life, and eliminating interruptions.

About Philip Beyer:

“I was born and raised in Louisiana and I moved to Nashville Tennessee in 1981. I’ve been self-employed since the age of 24. I am the owner and president of two Nashville base businesses, a commercial printing company called Beyer Printing, and a software company called System 100. I’m the father of three grown sons who work with me in our companies, the husband of a beautiful wife who is my editor and chief of our blogs, website content and this book.

I started Beyer printing in 1988 and after five years of steady growth I found myself in chaos working long, bogged down in daily operations, and no time for personal life. I found myself making good money but not having the free time with it. A friend gave me a book to read on business and systems. From there I was able to change our systems, free up a lot of my time, and eventually help other business do the same. That journey led me to writing System Busters.” – Philip Beyer

For a detailed summary of System Busters according to Philip Beyer CLICK HERE

Related Books:

Scaling Up by Verne Harnish

How To Ruin a Business Without Really Trying by MJ Gottlieb

How to Get Unstuck by Barry Moltz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_174.mp3
Category:general -- posted at: 3:01am CST

In this episode Rob-Jan De Jong reveals all his insights on his book, Anticipate, where he discusses the 2 skills that are key to mastering the art of leading others.

In his book De Jong provides a guide with practical techniques and inspirational stories that are designed to show you how to expand your visionary capacity when it comes to leadership. The goal of the book is to help you see things more clearly, rejuvenate your imagination, and manage from a birds-eye view in order to develop a strategic advantage on your competitors.

This book is perfect for entrepreneurs who are managing the operations of a business and need help realigning their management strategy to predict the future of an organization.

About Rob-Jan De Jong:

“I am the father of twin 10 year old boys to whom I am also their soccer coach so I do a lot of work with leadership and put it to practice with 10 year olds. Professionally I work a lot with leadership teams and trying to get them to engage with their strategic agenda. The second thing I do is teach about this subject and I am involved in various executive education programs.

My inspiration comes from about seven or eight years ago while I was doing a lot of work in the field of leadership and at some point I asked the audience what’s the one word you find in the definition of leadership. Immediately they fired back the word vision. From there I asked all these leaders what their vision was and nobody could raise their hand and tell me because they didn’t have one. I didn’t understand how it could be that something we all know is important to have as a leader but yet we don’t have one. That fascinated me and was what inspired me to look into this subject and I wanted to share my discoveries of what I found over the eight years.” – Rob-Jan de Jong

For a detailed summary of Anticipate according to Rob-Jan De Jong CLICK HERE

Related Books:

The Prosperous Leader by Jacob Engel

Winning the Long Game by Steven Krupp

Own Your Future by Paul B Brown

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_173.mp3
Category:general -- posted at: 3:01am CST

In this episode Chantal Burns takes a deep dive into her book, Instant Motivation, where she reveals the surprising truth behind what really drives top performance.

In her book Burns shares the inspirational stories and game-changing research that will change how you think when it comes developing a motivational mindset. The goal of the book is to teach you experimental ways that are guaranteed to improve your personal will power, live a happier life, and develop a strong mindset that will improve your performance significantly.

This book is perfect for aspiring entrepreneurs or seasoned entrepreneurs who are having a hard time getting motivated and a need a practical way to immediately improve their performance.

About Chantal Burns:

“I have been working in the area of high performance and culture change/organizational change for the last 15 or so years. Before that I worked in a corporate environment for 15 years in a commercial role in sales marketing. And then in 1999 I set up my own consultancy and have been working with businesses, leaders, and organizations helping them to improve performance at work.

Having worked with organizations and leaders for quite a number of years I have always been very curious about what creates the high performance culture. I have always been interested in what kept people from improving so I dived in and did my research and wanted to share it with others.” – Chantal Burns

For a detailed summary of Instant Motivation according to Chantal Burns CLICK HERE

Related Books:

Grow A Pair by Larry Winget

Mindset: The New Psychology of Success by Carol Dweck

The Energy Bus by Jon Gordon

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_172.mp3
Category:general -- posted at: 3:01am CST

In this episode Chellie Campbell takes a deep dive into her book, From Worry to Wealthy, where she provides a woman’s guide to financial success without the stress.

In her book Campbell gives you practical advice that lays out a simplistic roadmap for utilizing the right financial tools that will improve your financial security significantly. The goal of the book is to help you build your confidence when it comes to money, create a steady cash flow, learn relative lessons about business, and avoid the unnecessary consequences of bad personal finance.

This book is perfect for women entrepreneurs who have a working knowledge about business, but are having a hard time maintaining and developing a steady path to financial freedom.

About Chellie Campbell:

“I have been teaching financial stress reduction workshops for the past 25 years. I used to own a bookkeeping service and I saw that a lot of my clients couldn’t really read the reports that I give them. Most people don’t have a really good financial education so I started consulting with my clients and three of them in the same week said I should teach this. So I started and never looked back.

I have written two other books for the general public, The Wealthy Spirit and Zero to Zillionaire. What happened then is I took a long break and working with people but there has been a lot since the 2008 crash of the economy and a lot of discussion of income and equality still comes up. I wanted to talk about woman having it all and still be nice and having a good time.” – Chellie Campbell

For a detailed summary of From Worry to Wealthy according to Chellie Campbell CLICK HERE

Related Books:

Live Richer Challenge by Tiffany Aliche

The Financially Savvy Entrepreneur by Emily Chase Smith

PACE by Jesse Mecham

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_171.mp3
Category:general -- posted at: 3:01am CST

In this episode Stephanie O’Dea shares all her insights on her book, Real Moms Making Real Money Blogging, where she discusses an alternative job for stay-at-home moms.

In her book O’Dea shares her personal story of how she turned to blogging as a way to make significant amounts of income while working at home in her pajamas and taking care of her 3 children. The goal of the book is to help you uncover things that interest you, teach you how to turn your interests into a money-making blog, and show you other ways to earn money from home.

This book is perfect for entrepreneurs who have an interest in creating an online business that is unique to their own personal interests, hobbies, and skillsets.

About Stephanie O’Dea:

“I am a mom of three girls, a 13, 10 and 5 year old. And I am lucky enough that I work fulltime at home while I am able to take care of my children. I am a New York Times bestselling cookbook author, a slow cooking expert, and your typical normal everyday mommy blogger next door.

I personally needed to make money from home and so I wanted to dive into finding a legitimate way to do that. This book is written for others moms who might be in the same situations. I had this fire in my belly that I had to find a way to make money from home.” – Stephanie O’Dea

For a detailed summary of Real Moms Making Real Money Blogging according to Stephanie O’Dea CLICK HERE

Related Books:

The Suitcase Entrepreneur by Natalie Sisson

Lifestyle Entreprenuer by Jesse Krieger

The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_170.mp3
Category:general -- posted at: 3:01am CST

In this episode Paul Paetz takes a deep dive into his book, Disruption by Design where he shows you how to create products that disrupt and then dominate markets.

In his book Paetz provides a handbook of lessons that describe the differences in innovation techniques as well as examples from successful innovators that have disrupted markets and ones that should have but failed. The goal of this book is to teach you how disruption happens, where to look for disruptive opportunities, what it takes to be disruptive, and how to market disruptive products.

This book is perfect for entrepreneurs or intrapreneurs who have ideas big enough to change the way we live, but need help developing and launching their product into a specific market.

About Paul Paetz:

“I have been in the technology business over 30 years now and the first 2/3rd of that I was at a number of different startups and companies. I went out on my own after that and started a marketing services company and then joined a friend who was building a company providing services in disruptive innovation. From there I started Innovative Disruption which is a company that I run today providing services to disrupters and companies facing disruption.

There are a ton of books out today on disruption and most of what you see in the media is incorrect. The majority of startups aren’t in a position to afford my services and I think anybody can afford the $30 that the book cost.” – Paul Paetz

For a detailed summary of Disruption by Design according to Paul Paetz CLICK HERE

Related Books:

Cause A Disturbance by Ken Tencer

Hooked: How to Build Habit-Forming Products by Nir Eyal

Zero to One by Peter Thiel and Blake Masters

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_169.mp3
Category:general -- posted at: 3:01am CST

In this episode Ken Moraif reveals all his insights on Buy, Hold, and Sell where he shares his investment strategy that could save you from the next market crash.

In his book Moraif gives you very practical advice on the most effective investment strategies, the myths that surround stock investing, the benefits of diversified portfolios, and selling to protect your principle. The goal of the book is to help investors keep all their financial investments, know when to cash out, and prepare themselves for the consequences of a market crash.

This book is perfect for entrepreneurs who are seasoned business owners that are looking for an alternative financial system that will maximize their retirement funds.

About Ken Moraif:

“I am a certified Financial Planner; I’ve been practicing with clients for 27 years now. I run a firm that is one of the top 50 fastest growing financial advisor firms in the nation. And the last three years in a row I’ve been named one of the top 100 Financial Advisors in the nation by Barron’s Magazine.

The philosophy of buy and hold is one that has been around for a long time. My mom was an investor and we lived off of her investments and when I was a young boy I saw my mom win some and lose some depending on the market. So I never really believed in the philosophy of buy and hold and when I went into this business that’s what they teach you. And so I spent a lot of time trying to figure out how not to have my clients go through that experience and the strategy and philosophy that we developed is what this book is about.” – Ken Moraif

For a detailed summary of Buy, Hold, and Sell according to Ken Moraif CLICK HERE

Related Books:

Get What’s Yours by Larry Kotlikoff

You Can Retire Sooner Than You Think by Wes Moss

Make Money Live Wealthy by Austin Netzley

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

 

Direct download: The_EL_Podcast_Episode_168.mp3
Category:general -- posted at: 3:01am CST

In this episode Carson Tate takes a deep dive into her book, Work Simply, where she provides a system to help make work less complicated and more organized.

In her book Tate gives you a step-by-step productivity system that is separated into four custom styles that are uniquely fit for different types of learners and doers. The goal of the book is to help you identify your own unique productivity style, maximize your effectiveness, lead great meetings, communicate properly, and tell how your desk defines your work style.

This book is perfect for entrepreneurs that maintain a very busy schedule, work over 40 hours a week, and need help organizing tasks into an effective system.

About Carson Tate:

“I am the owner and founder of a company called Working Simply and that’s my personal mission as well as my company’s mission to help individuals, teams, and organizations streamline and simplify their workflow.

I am very privileged to have the opportunity to work with really high achieving entrepreneurs and business owners and as I was working with them I was finding that they were struggling in trying to adopt and adapt some of the time management, productivity, best practices in the marketplace. So they were feeling frustrated and overwhelmed because the latest and greatest app or blog post that they read wasn’t working for them. I realized that it wasn’t the lack of drive but rather the tools that they were using weren’t aligned to the way they think. So I wanted to write a book that helped people identify the way they think and then align their thinking styles to the way they actually work so that they can be more productive and more discerning.” – Carson Tate

For a detailed summary of Work Simply according to Carson Tate CLICK HERE

Related Books:

Work Smarter by Nick Loper

Four Seconds by Peter Bregman

Procrastinate on Purpose by Rory Vaden

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_167.mp3
Category:general -- posted at: 3:01am CST

In this episode James Kouzes reveals all his insights on Credibility where he discusses how successful leaders gain credibility, lose their credibility and why people demand credibility.

In his book Kouzes and co-author Barry Posner provide you years of research, case studies, and data that uncover 6 disciplines that build true, long-lasting credibility that leadership experts are good at gaining. The goal of the book is to help you understand the basics of building credibility and why it is important for the growth of your personal and professional success.

This book is perfect for entrepreneurs who are involved in every aspect in managing a business yet need help reinforcing their leadership abilities and building trust with others.

About James Kouzes:

“I am co-author of The Leadership Challenge with Barry Posner which was our first book. I am also Dean’s Executive Fellow of Leadership at The Leavey School of Business, Santa Clara University.

Barry and I wrote our first paper together at Santa Clara University where we met on shared values make a difference and that was in the early 80’s. And as part of that research we asked the question what do you look for and admire in a leader. And we found then, and when we did research on our second publication together, we asked that same question again and found a similar response. And that response was that essentially credibility is the foundation of leadership and so we decided that our second book together would be about that topic.” – James Kouzes

For a detailed summary of Credibility according to James Kouzes CLICK HERE

Related Books:

The Prosperous Leader by Jacob Engel

Powerhouse by Mike Clayton

Pocket Man by Scott Jordan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_166.mp3
Category:general -- posted at: 3:01am CST

In this episode David Mitchell reveals all his insights on Building Your Booming Business where he discusses 5 foundations every organization must have to succeed.

In his book Mitchell delivers step-by-step business strategies and advice that will not only take your business to the top, but will help you systemize your business, build an effective team, provide high quality customer experiences, and drive more sales. The goal of the book is alleviate the consequences that come with unmotivated employees, escalating business issues, and an overworked schedule.

This book is perfect for entrepreneurs who own a business that is experiencing stagnant sales, a lack of employee motivation, and an inability to scale.

About David Mitchell:

“I am a business coach, consultant, and professional key note speaker. I take an entrepreneurial and business view to business leaders, owners, and entrepreneurs to help them build their business.

As I was working with business owners, entrepreneurs, and leaders I found that I was saying the same thing over and over again. So I took the same concepts and principles that I taught to my clients and combined it all in one book.” – David Mitchell

For a detailed summary of Building Your Booming Business according to David Mitchell CLICK HERE

Related Books:

Scaling Up by Verne Harnish

Winning the Long Game by Steve Krupp

Fail Fast or Win Big by Bernhard Schroeder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_165.mp3
Category:general -- posted at: 3:01am CST

In this episode Melinda Emerson reveals all her insights on Become Your Own Boss in 12 Months, where she shares her monthly guide for building small businesses.

In her book Emerson provides you with step-by-step instructions, effective business strategies, simple techniques that will help build your business within a 12 month period. The goal of the book is to teach you fresh, new ways to create any startup through an effective marketing plan, a small business budget that works, financing sources that are worth your time, and a long-lasting business maintenance plan.

This book is perfect for entrepreneurs who are new to the business world and need a guide to help get their first business funded, launched, and maintained within a small amount of time.

About Melinda Emerson:

“My name is Melinda but my nickname is Small Biz Lady and I am very excited to talk to you about my brand new book which is the update of my very first book. Become Your Own Boss in 12 Months is a month by month guide to a business that works. I wrote it because I wanted people to benefit from all the hard learned lessons I had learned in my years in business. I’ve been in business now 16 years so I have been through the fire, wind, and rain and I am still here!

In 2005 my former husband and I became pregnant with my son and I went from being the worlds worst workaholic you ever met in your life to being put on bed rest for six months. And in that time of six months I started thinking about all the expensive lessons I have had the opportunity to learn. I started taking notes and writing down stuff that I wish somebody had given me better advice about. I got to a point where I realized that I needed to pull all this together in a document that would help other people. I wrote the book that I wished someone had written back when I first started my business in 1999.” – Melinda Emerson

For a detailed summary of Become Your Own Boss in 12 Months according to Melinda Emerson CLICK HERE

Related Books:

The Startup Survival System by Kurt Won

New Business: Next Steps by Ann Hawkins

The Pop Up Paradigm by Melissa Gonzales

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_164.mp3
Category:general -- posted at: 3:01am CST

In this episode Tim Leberecht takes a deep dive into his book, The Business Romantic, where he argues that we underestimate the importance of romance and that it can be found through business.

In his book Leberecht takes an intriguing yet challenging look into the emotional side of business through the compelling stories of very successful innovators of our times. The goal of the book is to give you a different look on how you pursue your dreams while helping you develop a meaningful life, create something greater than the status quo, and rejuvenate your worklife.

This book is perfect for entrepreneurs who are experiencing boredom in their work lives and are seeking an uplifting yet provocative approach to creating a radically unique life.

About Tim Leberecht:

“I have been working in marketing for almost 20 years now, mainly in professional services. I worked for Frog Design for seven years which is a leading product design and innovation strategy firm. Most recently I’ve been working for an architectural design firm called NBBJ. I am a passionate marketer and that’s also the reason why I wrote this book based on my experiences in that field.

I’m a business person, like I said I’ve been in business for 20 years, and at some point I’ve realized that I’m also an unapologetic romantic. I believe we need more romance in our life and I believe we can find it and create it in and do all that through business. The romance I am talking about is notion experiences where your heart beats faster and you have adrenaline rushes, and moments in which we fall in love with everything. I believe it’s very important that we romanticize business and be enchanted because I believe we are facing a great disenchantment. So my book is making a case for more romance in business within the framework of business and then proposes these specific rules of enchantment that everyone can use to make their life at work more meaningful.” – Tim Leberecht

For a detailed summary of The Business Romantic according to Tim Leberecht CLICK HERE
Related Books:

Zero To One by Peter Thiel and Blake Masters

The Happiness of Pursuit by Chris Guillebeau

Memoirs of Normalcy by Joleene Moody

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_163.mp3
Category:general -- posted at: 3:01am CST

In this episode Tiffany Aliche, also known as “The Budgetnista,” takes a deep dive into the Live Richer Challenge where she reveals her proven system that will pave a path to financial freedom.

In her book Aliche provides a step-by-step personal finance system that walks you through daily financial tasks over a span of five weeks and is guaranteed to help you handle your finances better. The goal of the book is to show you how to budget your money properly, create a solid savings, make smart investments, get out of debt, and build your credit rating.

This book is perfect for entrepreneurs who are struggling with their personal finances and need help pulling themselves out of debt and onto a healthier path to financial freedom.

About Tiffany Aliche:

“My name is Tiffany but I am much better known as The Budgetnista and I am a financial educator. I like to say that I am America’s favorite financial educator; at least I’m striving to be. I started The Budgetnista brand about four or five years ago and it has grown into this amazing movement, especially as it relates to women and empowering them to master their money.

The inspiration behind Live Richer Challenge was really the challenge itself. So outside of the book the Live Richer Challenge is a financial challenge that I started to help 10,000 women master their money in 36 days. About this time last year so many women were reaching out to me via social media and my inbox asking for financial help. I wanted to figure out a way that I could help the maximum amount of women in the most efficient way possible. I designed an online financial challenge that just started January 5th and as a result of the challenge I said I should make a corresponding book. We have over 10,000 women in 49 of the 50 states participating in this challenge and the book is a companion piece to that challenge.” – Tiffany Aliche

For a detailed summary of Live Richer Challenge according to Tiffany Aliche CLICK HERE
Related Books:

The Financially Savvy Entrepreneur by Emily Chase Smith

The Millionaire Master Plan by Roger Hamilton

6 Months to 6 Figures by Peter Voogd

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_162.mp3
Category:general -- posted at: 3:01am CST

In this episode Ann Hawkins reveals all her insight on her book, New Business Next Steps, where she helps make sure any newborn startup becomes a successful business.

In her book Hawkins, and co-author Ed Goodman, give you an all-in-one guide that contains very easy-to-follow strategies, exercises, action plans, and templates to improve your business. The goal of the book is to teach you effective strategies that will improve your marketing efforts, increase your sales, keep your finances in check, implement the right technology, and create quality service.

This book is perfect for aspiring entrepreneurs who have recently created a small startup company and are looking for new, effective ways to grow their business from A to Z.

About Ann Hawkins:

“I am a business coach and a mentor, I work with the government backed growth accelerator service in the UK. And I have been working with small businesses for about 25 years and blogging for 10 years.

90% of businesses don’t make it to their 5th birthday which I think is a tragedy. When you think of all the hopes and dreams that end up in the dust it’s just so sad. And it’s really unnecessary because with just a little bit of help most businesses can make it. So this was kind of the inspiration behind the book. A lot of books are aimed at startups and they go down the route of nail it, scale it, and sale it but I know that most of the people that I work with start a business because they want to work at something that they love for the rest of their lives. So this book is aimed at people who want to create a business that’s going to give them and their families a great lifestyle and not just a great lifestyle but profit too. It’s about hopes and dreams and helping those people make those come true.” – Ann Hawkins

For a detailed summary of New Business: Next Steps according to Ann Hawkins CLICK HERE

Related Books:

The Startup Survival System by Kurt Won

The Pop Up Paradigm by Melissa Gonzalez

Startupland by Mikkel Svane

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_161.mp3
Category:general -- posted at: 3:01am CST

In this episode Jez Humble takes a deep dive into his book, Lean Enterprise where he uncovers how high performing organizations are able to innovate at scale.

In his book Humble sifts through case studies, principles, and patterns of very successful well-known companies providing you with an action guide to help you rethink how to run your business. The goal of the book is to teach you what it takes to implement the methodologies he presents, manage large-scale projects, create a non-traditional management style, and accelerate innovation.

This book is perfect for entrepreneurs who run a well-established organization that is having trouble adapting to changing market conditions and need a fast, innovative approach to scaling up.

About Jez Humble:

“I am a Vice President at Chef, a lecturer at UC Berkeley, and before Lean Enterprise I wrote Continuous Delivery. My background is in software engineering and I’ve worked in multiple industries, in multiple companies, helping organizations get better at delivering high quality valuable software products.

Lean Enterprise is about how you create organizations that are able to work in short development cycles, build products rapidly, and get feedback. And that requires us to change the way we think about portfolio management, financial management, culture, and pretty much everything else. All these things need to be a bit different in order to compete in this world where we have these very short product cycles.” – Jez Humble

For a detailed summary of Lean Enterprise according to Jez Humble CLICK HERE

Related Books:

Scaling Up by Verne Harnish

Exponential Organization by Salim Ismail

Fail Fast or Win Big by Bernhard Schroeder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_160.mp3
Category:general -- posted at: 3:01am CST

In this episode Jay Papasan reveals all his insights on his and Gary Keller’s national bestseller, The One Thing where they reveal the surprisingly simple truth behind achieving extraordinary results.

In their book Papasan and Keller provide you with a simple yet effective approach to improving the results in every area of your life including your work, personal health, relationships, and inner spirit. The goal of the book is to help you be more productive, become healthy and fit, increase your paycheck, boost business sales, build a career, and nurture stronger relationships with others.

This book is perfect for entrepreneurs that are tired of living mediocre lives and need an actionable system that will help them achieve results they never thought possible.

About Jay Papasan:

“I live in Austin, Texas. My wife runs a highly successful real estate team here called The Papasan Property Group and we have two kids, Gus and Veronica. In the big picture I grew up in Memphis Tennessee, spent about 20 years in publishing before settling with my family here in Austin to be a writer.

My Co-author is Gary Keller and he founded Keller Williams Realty which is now the largest Real Estate franchise company in the world. In the course of working on an education piece for the company I was writing with him on some real estate books and he wrote an essay called The Power of One and I had a ah-ha moment. From that I realized that this is Gary’s one thing. So as soon as I read that eight page essay we dug in and spent about five years researching and trying to identity exactly his techniques and how they lined up with other successful entrepreneurs.” – Jay Papasan

For a detailed summary of The One Thing according to Jay Papasan CLICK HERE

Related Books:

Mindset: The New Psychology of Success by Carol Dweck

Getting Results the Agile Way by JD Meier

Inside Job by Mark Sephton

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_159.mp3
Category:general -- posted at: 3:01am CST

In this episode bestselling author Peter Bregman reveals all his insights on Four Seconds where he reveals a strategy to eliminate counter-productive habits from your daily routine.

In his book Bregman gives you simple and practical solutions that can be used every day, take very little time to accomplish, and will help you produce results you never thought you would see. The goal of the book is to help you overcome habits that attract stress, leverage listening to change someone’s mind, disengage from problematic situations, and take responsibility for your team’s failure.

This book is perfect for entrepreneurs who are working on multiple projects and are having a hard time organizing their routine in order to see more effective and productive results.

About Peter Bregman:

“I am the CEO of Bregman Partners; it’s a company that strengthens leadership in people and in organizations. We do leadership programs, coaching, and I work as an advisor to CEO’s. I do a lot of writing and thinking about human behavior and the things we do that get in our own way that either help us or prevent us from being successful.

The inspiration was my own consistent failure. I find that there are habits that I am in and when I look around I find that I am not alone. These habits are things that we do intuitively and are counterproductive. When I saw the impact of uncovering my own blind spots I wanted to share it with others and decided to write a book about it.” – Peter Bregman

For a detailed summary of Four Seconds according to Peter Bregman CLICK HERE

Related Books:

Overwhelmed by Brigid Schulte

Getting Results the Agile Way by JD Meier

Thoughts Are Things by Greg Reid

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_158.mp3
Category:general -- posted at: 3:01am CST

In this episode Tim Stevens takes a deep dive into his book, Fairness is Overrated, where he shares over 50 leadership principles that will revolutionize any workplace.

In his book Stevens provides you with a manual of tools, practical lessons, real truths, and relevant case studies that discuss the effective pillars of leadership that very successful leaders display. The goal of the book is to teach you how to increase your integrity, surround yourself with successful people, effectively manage a crisis, and develop a culture of true leadership at your organization.

This book is perfect for entrepreneurs who are building a public figure persona or manage a team of people at an organization and want to take their leadership to a stronger, empowering level.

About Tim Stevens:

“I spent my first nine years of my adult life working for a nonprofit organization and was able to stretch my leadership skills there. From there I went into a very small startup local church that had just began going and was meeting in rented space. I was able to jump on the team with five others and see it grow over the next 20 years. Most recently I have joined an organization called the Vanderbloemen Search Group and we get to come along side churches and nonprofit organizations and help them find staff.

One of the inspirations behind writing this book was my own leadership growth. Being able to pass along some principles that had served me well over the years that someone along the way passed to me. Secondly I wanted to help people address startups and adventures while maintaining their personal values and integrity. That is a tough thing to do and I don’t see a lot of people writing on that particular subject.” – Tim Stevens

For a detailed summary of Fairness Is Overrated according to Tim Stevens CLICK HERE

Related Books:

Lead to Succeed by Chris Roebuck

The Prosperous Leader by Jacob Engel

Winning The Long Game by Steven Krupp

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_157.mp3
Category:general -- posted at: 3:01am CST

In this episode Geoffrey Moore shares all his insights on his bestselling book, Crossing the Chasm, where he discusses his revised and updated expertise on marketing and selling disruptive products to mainstream customers.

In his book Moore provides dozens of successful high-tech marketing examples, his in-depth research on technology adoption models for high-tech consumers, and many new marketing strategies that are specifically built for bring high-tech products to larger markets. The goal of the book is to help you master the Technology Adoption Life cycle and accelerate your marketing efforts.

This book is perfect for entrepreneurs who are selling high-tech products that are new the market and need help broaden their marketing efforts to cover all segments of the Technology Adoption Life Cycle.

About Geoffrey Moore:

“I have an academic background originally; I was going to be a professor of English. But back in the 70’s I moved out to California, joined a high-tech firm, and been involved in tech marketing and high tech strategy since 1978. In the late 80’s I worked with a company called Regis McKenna and it gave me a chance to write this book which originally came out in 1990-1991.It’s about marketing and selling products to mainstream customers.

It was that high-tech firms would have experience of having early success with a handful of customers who were very enthusiastic about their disruptive innovation and that would make them think that they were ready to pour on the gas. And it just felt like the marketing kept on collapsing underneath them every time and this happened often enough that we knew we needed to find a solution and tell others about it.” – Geoffrey Moore

For a detailed summary of Crossing The Chasm according to Geoffrey Moore CLICK HERE

Related Books:

Hooked: How To Build Habit-Forming Products by Nir Eyal

The Innovator’s Method by Nathan Furr

Pocket Man by Scott Jordan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_156.mp3
Category:general -- posted at: 3:01am CST