In this episode, international speaker and consultant, Marlene Chism talks about her book, No-Drama Leadership: How Enlighten Leaders Transform Culture in the Workplace. This book about introducing ways to develop enlighten leaders. We learn about how enlighten leaders practice these qualities such as: alignment,accountability, clarity, awareness, engagement, and co-creating. This is an excellent resource of entrepreneurs and business leaders who want to align today’s leadership. 

In this episode, thought leader, David Livermore shares his book, Leading with Cultural Intelligence: The New Secret to Success. Livermore talks about a four capabilities: Cultural Intelligences (CQ) Drive, CQ Knowledge, CQ Strategy piece, and CQ Action or adaptation. This models teaches about interest in cultures, analyzing and adjusting,  understanding cultures and behaviors.  This is a great book for entrepreneurs who are looking to market a product across a wide variety of cultures.

In this episode John Warrillow takes a deep dive into his book, The Automatic Customer, where he discusses how to create a subscription business in any industry.

In his book Warrillow provides 9 unique business models based on a simple step-by-step guide for building an online subscription based business that are designed to fit nearly any kind of industry. The goal of the book is to teach you the fundamentals of recurring revenue, how to attract automatic customers, ways to market subscription products, and the statistics you need to measure results.

This books is perfect for entrepreneurs who are technology savvy and want to own a business that allows them to work from home while building a large, sustainable income.

About John Warrillow:

“I am the founder of something called The Value Builder System where we help business owners improve the value of their company. I found that business after I wrote the book Built To Sell a couple years ago.

Most of the inspiration came from me screwing up writing Built To Sell. In Built to Sell I talked about the importance of making the business thrive without you personally doing all the work. The one thing that I didn’t spend enough time on was recurring revenue and it turns out that recurring revenue has the biggest impact on whether or not someone wants to buy your business. With The Automatic Customer I wanted to kind of write that wrong and really dedicate an entire book to how a business creates passive income and recurring revenue streams that are not necessarily reliant on the owner themselves.” – John Warrillow

For a detailed summary of The Automatic Customer according to John Warrillow CLICK HERE

Related Books:

The Membership Economy by Robbie Kellman Baxter

High Paying Clients by Trevor Crane

Unselling by Scott Stratten

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode well-known sales expert Jack Daly joins us for a second time to reveal more insights behind his career and book, Hyper Sales Growth. Jack brings 20 plus years of field proven experience from a starting base with the CPA firm Arthur Andersen to the CEO level of several national companies. Jack has participated at the senior executive level on six de novo businesses, two of which he has subsequently sold to the Wall Street firms of Solomon Brothers and First Boston. As the head of sales, Jack has led sales forces numbering in the thousands, operating out of hundreds of offices nationwide. The goal of this interview is to provide you with more insights into the lessons Jack teaches from his book, speeches, and experience.

About Jack Daly:

“I am a serial entrepreneur, started selling at the age of seven, built my first company when I was 12 years old, and by 13 I had five employees and kept 70% of the money. This is when I realized I wanted to be an entrepreneur when I grew up. I went to school and got formally educated in understanding how the numbers worked because one of the failings that entrepreneurs make is they are good at bringing business in and developing business but they are not as good with the number side. I then went on a journey that included taking a blank sheet of paper, six different times and sketching out a business and built six companies into national firms. About 20 years ago I was tired of doing what I was doing and was financially capable of early retirement. After retirement I got into a speaking business and fell in love with helping sales people, sales managers, business owners, and entrepreneurs scale their business and their income.” – Jack Daly

For a more detailed look into Hyper Sales Growth according to Jack Daly CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

High Profit Selling by Mark Hunter

Profit First by Mike Michalowicz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode personal finance expert, Todd Tresidder takes a deep dive into his book, How Much Money Do I Need To Retire?, where he shows you how to start your retirement savings.

In his book Tresidder argues that the conventional approach to retirement planning is flawed and reveals a much more stable formula for calculating the amount you need to save for retirement. The goal of the book is to teach you ways to spend less while improving your life, how to reduce the amount you need to retire, 3 models for estimating your retirement needs, and how to not run out of money.

This book is perfect for entrepreneurs who are within 5 – 7 years of retiring and need help figuring out exactly what it will take to ensure they are financially safe for retirement.

About Todd Tresidder:

“I have a background in hedge fund investing. I came out of college and I had a crazy idea that I could make money from investing statistically or mathematically without actually knowing the investments themselves. My two icon investors were my professor and father and they both told me it wouldn’t work but despite their opinion I was sure it would and I was right. I was one of the early pioneers of the hedge fund business and so I was able to “retire” at age 35. After retirement I decided to take the knowledge that I had and share it with others. This led me to build a company called Financial Mentor which is an advanced education website that is geared around wealth building. This website is focused on people who are past the basics and ready for the next step.

The inspiration was my coaching clients. Since I was coaching people on how to build wealth the number one question was how much money do I need and so I wrote the book on this subject because nobody else had done a proper job at it.” – Todd Tresidder

For a detailed summary of How Much Money Do I Need to Retire according to Todd Tresidder CLICK HERE

Related Books:

You Can Retire Sooner Than You Think by Wes Moss

The 5 Years Before You Retire by Emily Guy Birken

Get What’s Yours by Larry Kotlikoff

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode, business expert and Olympian, Jeremy Bloom gives an in-depth preview of his book, Fueled By Failure, where he coaches you on turning failure into success.

In his book Bloom provides actionable advice on overcoming failure through the personal lessons he has learned from well-respected coaches, athletes, and business leaders that have brought him to the top. The goal of the book is to help you push yourself through hard times, learn how to rebound after being defeated, create an amazing business culture, and uncover motivation you never knew existed.

This book is perfect for aspiring entrepreneurs who have a desire to change the world, but lack the coaching and motivation of fighting through the difficulties of overcoming life’s challenges.

About Jeremy Bloom:

“I grew up in Loveland Colorado most of my life. I first saw the Olympics on TV when I was 10 years old and was struck by how incredible they were. I had been a skier since I was three years old and after seeing the Olympics is when I realized I could do something with that talent. I was also a football player and I told my parents at age 10 that I wanted to ski in the Olympics and I wanted to play in the NFL. They both looked at me and told me that I could do that if I really put my mind to it and attack my dreams. Through a lot of good luck and fortune I was able to live out both of those dreams. I competed in two Olympics for the United States in freestyle skiing and then went on to get drafted in the fifth round by the Philadelphia Eagles which I spent two seasons there. I was with the Pittsburgh Steelers before launching into my nonprofit and now running a venture back startup.

My inspiration for writing this book came from my own personal experiences and also the observation of others. I grew up with some incredibly talented athletes and now I’m exposed to some wonderfully talented entrepreneurs and it’s been my observation in life that the inevitable setbacks that everybody encounters along their journey handles those moments a little bit differently. Along our journey we develop an ego and one of the things that an ego can do to be destructive to our dreams is over personalize the setbacks in our lives. I wanted to dive into this topic, talk to some of the most successful people, and share my journey in hopes of helping someone else accomplish their dreams.” – Jeremy Bloom

For a detailed summary of Fueled By Failure according to Jeremy Bloom CLICK HERE

Related Books:

Performing Under Pressure by Hendrie Weisinger

13 Things Mentally Strong People Don’t Do by Amy Morin

Instant Motivation by Chantal Burns

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Josh Turner takes a deep dive into his book, Connect, where he shares some unique LinkedIn strategies to generate leads, build relationships, and increase sales.

In his book Turner provides a step-by-step guide that outlines simple LinkedIn activities that are designed to advance your business when it comes to building influence, finding partnerships, and business growth. The goal of the book is to show you the most effective ways to use LinkedIn, how to use LinkedIn for marketing purposes, and how to build a profile that attracts paying clients.

This book is perfect for entrepreneurs who run or plan to run a business that involves building a network of relationships and need help developing a social networking strategy on LinkedIn.

About Josh Turner:

“I started using LinkedIn for business development way back in 2006 and at the time I was a CFO of a construction and manufacturing company in St. Louis. Unfortunately that company was hit hard by the down turn in the economy and it was forced to shut its door’s which was when I decided to go work for myself. I first started working as a freelance CFO and one of the ways I was able to grow the business was leveraging LinkedIn, not only the network I had built for myself prior but doing more things proactively. Fast forward to 2011 I had a couple of clients that I was helping in finance ask me about the different strategies I was using with LinkedIn. After trying to explain these strategies we realized it would just be easier if I did the work for them and that was when I built Linked Selling. Now we have a team of 14 with clients all over the world in all sorts of industries and we’ve had a lot of fun along the way.

This book is the playbook that my company has used to triple our revenue every year for the last three years and the book that we’ve used to generate millions of additional revenue for our private clients. I figured there were a lot of other businesses out there that would want to get their hands on this. The inspiration was that when I first started working for myself in 2010 I was frustrated and getting very little out of networking because most of the people weren’t my prospects. This book and the systems that I walk you through are the systems that I designed in response to that. I figured out how to use LinkedIn to keep my name in front of thousands of targeted prospects and then leverage a relationship building a process that works the reader through a set of messages that culminates in a request for a meeting or phone call. It’s taken us a few years to perfect the system but now we are there and I am super excited to get this message out to those who it will make a big difference for.” – Josh Turner

For a detailed summary of Connect according to Josh Turner CLICK HERE

Related Books:

A World Gone Social by Ted Coine and Mark Babbitt

Escape The Expected by Tom Trush

Unselling by Scott Stratten

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode online business expert Robbie Baxter gives an in-depth look inside her book, The Membership Economy, where she discusses how subscription-based businesses succeed.

In her book Baxter provides an online business roadmap that is packed with step-by-step digital strategies, useful resources, and case studies of super successful dot-com companies. The goal of the book is to show you how to get the most revenue from your online product, create an engaged community of customers, place your revenue on autopilot, and create sustainable loyalty programs.

This book is perfect for entrepreneurs who already or plan to sell an online, subscription-based product or service and are not sure where to begin when it comes to building revenue.

About Robbie Baxter:

“I have been a strategy consultant for the last 25 years and for the last 15 years I’ve been an independent consultant. I have always been interested in how the psychology of the customer ties in with business models and currently run a successful consulting firm called Peninsula Strategies.

The inspiration behind writing this book was from a consulting project that I did about 12 years ago. I was asked to do a project at Netflix and I fell in love with their business model because of the recurring revenue and the quantity of data they were collecting about their customers. From that point on I really only wanted to work with companies that were thinking about those kind of issues and I felt like I needed to document my experience.” – Robbie Baxter

For a detailed summary of The Membership Economy according to Robbie Baxter CLICK HERE

Related Books:

Escape The Expected by Tom Trush

Unselling by Scott Stratten

High Paying Clients by Trevor Crane

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Scott Statten takes a deep dive into his book, Unselling, where he reveals the secrets of what really influences purchasers’ decisions.

In his book Stratten provides the keys to unlocking the mysteries of successful customer service and debunks a lot of nonsense that other marketers and marketing books talk about. The goal of the book is to teach you the most effective form of selling, how to create loyal, recurring customers, how to overcome customer service failures, and where to focus your marketing efforts.

This book is perfect for entrepreneurs who have an understanding of sales and marketing, but are looking for a better, longer lasting solution to keep customers buying from you.

About Scott Stratten:

“I am the un everything, unmarketing, unselling, co-host of the unpodcast, and unsatisfied with the way things are being done in business.

I realized after being an old-school sales and training manager back in the day, that sales were focused on the transaction. You put all your eggs in the sales basket and once you had the transaction we handed it off to some other department and that’s where we kind of dropped the basket and all the eggs broke. The point I am trying to make is that everybody is in sales because the way to lead to future sales is to make sure that we make the customer ecstatic to be part of our organization and that starts at the transaction all the way through to the delivery.” – Scott Stratten

For a detailed summary of Unselling according to Scott Stratten CLICK HERE

Related Books:

Escape The Expected by Tom Trush

High Paying Clients by Trevor Crane

The Entrepreneur’s Guide to Sleaze-Free Selling by Julia Kline

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Michael Santos takes a deep dive into his book, Earning Freedom, where he shares his incredible journey from a 25 year prison inmate to super successful business man.

In his book Santos discusses the day he was arrested to the day he left prison and highlights the lessons he learned along the way that allowed him to build his bank account to $100,000 behind bars. The goal of the book is to help you build yourself upon the influences Michael Santos embarked upon, find your inner motivation to start increasing your value, and learn how to use your resources effectively.

This book is perfect for aspiring entrepreneurs who have a desire to become very successful in a niche but lack the motivation or inspiration to start making moves towards a goal.

About Michael Santos:

“I made some really bad decisions as a young man when I was 22 years old. I saw the movie Scar Face and thought that that would be a fun way to live. I moved to Miami began trafficking and using cocaine and for the next eighteen months I was living that very fast and reckless life. I was arrested on August 11, 1987 when I was 23 years old and I proceeded to spend the next 9,500 days in federal prison which is a total of 26 years and one day. While I was incarcerated I spend every day working to reconcile with society, to build a support network, and to come back as a law-abiding contributing citizen. I have now been back in society for about 18 months and currently working really hard to inspire other people in showing them that we are all on a journey and we should look at the challenges that come our way and figure out strategies to overcome them.

The story is about going through a 45 year prison sentence but the inspiration is that we all as human beings face struggle and challenges. The context of my story may be about prison and overcoming it but the reality is that I’ve met many people in society who live in a much bigger prison than I ever did. I felt that if I could just share the strategies that empowered me through the time I served in prison people would be able to see those same strategies to could help them in their personal struggles. All of these strategies are none that I’ve created, they are strategies that I’ve learn from leaders and masterminds and I wanted to share those lessons with other people through the context of my own journey.” – Michael Santos

For a detailed summary of Earning Freedom according to Michael Santos CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode investment expert J. Massey takes a deep dive into his book, Cash Flow Diary, where he discusses 10 steps to creating wealth in any economy.

In his book Massey provides a roadmap of successful investment strategies in real-estate while taking readers along his personal journey into becoming a super successful real estate investor. The goal of the book is to teach you the ups and downs of real-estate investing, how to negotiate with real-estate brokers, how to solve typical real-estate challenges, and how to build wealth with retirement plans.

This book is perfect for entrepreneurs who are interested in real-estate investing to build passive income and are looking for lessons from someone who succeeded from the ground up.

About J Massey:

“After facing some difficult situations in both my life and my wife’s I decided I needed to do something about it and wanted to provide more for my family. It was during that time that I decided to become a real estate investor and that was when self-employment failed for me. Today, through the service I offer, I am able to spend a majority of my time with my family which was my goal all along.

I was inspired to write it because I kept getting the same questions over and over again. I didn’t know how to keep answering them differently plus the book can be in more places than I can. Cash Flow Diary exists simply because I wanted to document this process for my kids.” – J Massey

For a detailed summary of Cash Flow Diary according to J Massey CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Jonathan Milligan takes a deep dive into his book, The 15 Success Traits of Pro Bloggers, where he shares a roadmap to becoming a full-time blogger.

In his book Milligan provides a simple blueprint with actionable summaries of the 4 significant habits that aspiring bloggers should add to their daily routine if they want to become online professionals. The goal of the book is to teach you what it takes to achieve maximum results with your blog, how to get your blog noticed by more people, and what types of content generate the most traffic.

This book is perfect for entrepreneurs that own or plan on owing an online based business and what to know the ins and outs of establishing a popular yet profitable blog.

About Jon Milligan:

“I started my career as a high school teacher and both of my parents were educators and so I thought that might be where I was going to land. After about three years of coaching and teaching, I loved the kids but I found that it wasn’t the right environment for me. I had a real entrepreneurial side to me and so I joined up with a startup company that was an executive search firm. I did that for about eight years and from there I got into blogging. Over the course of a couple years I ended up getting to a place where it could replace my job and now today it’s what I do. I am a fulltime blogger and I have two blogs that I manage.

I always had multiple e-mails asking questions of how I became a fulltime blogger and so I began thinking through how exactly I could teach this to others. After running it by friends and family I boiled it down to what I considered 15 success traits.” – Jon Milligan

For a detailed summary of The 15 Success Traits of Pro Bloggers according to Jon Milligan CLICK HERE

Related Books:

Real Moms Making Real Money Blogging by Stephanie O’Dea

The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

The Website Investor by Jeffrey Hunt

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode John Sviokla gives an in-depth summary of his and Mitch Cohens’ book, The Self-Made Billionaire Effect, where they discuss how extreme producers create massive value.

In their book Sviokla and Cohen provide extensive research drawn from interviews with some of the most successful billionaires in order to debunk the perceptions people have of high producing entrepreneurs. The goal of the book is to teach you habits designed to improve your business value, how to start thinking like a billionaire, and how to be highly valuable to your employees.

This book is perfect for entrepreneurs that set very high expectations when it comes to business goals and are looking for solid ways to provide massive value when it comes to building a business.

About John Sviokla:

“I am a partner in the PwC consulting division and I hit up our Thought Leadership. I have been there for about four years and about a dozen years before that I was a consultant at a company called Diamond. And for a dozen years before that I was a professor at Harvard Business School in the area of technology strategy in innovation.

The inspiration was I was talking to my co-author Mitch Cohen and PwC is really about helping our clients create value and I told Mitch that we should study the people who created the most value on the planet. We took the self-made billionaires and made a book of all the things people could learn from their success.” – John Sviokla

For a detailed summary of The Self-Made Billionaire Effect according to John Sviokla CLICK HERE
Related Books:

The New Rich by David Moore

Three Feet From Gold by Greg Reid

Strategy Rules by David Yoffie and Michael Cusumano

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Rodd Wagner shares an in-depth preview of his book, Widgets, where he discusses 12 rules for managing employees as if they’re real people.

In his book Wagner provides important and actionable insights into the behavioral drivers of employee engagement – what motivates them, how they think, how they learn, how they act. The goal of the book is to teach you how to use reciprocity as a key motivator in employee performance, adapt new employees to the work environment, and become the best manager you can be.

This book is perfect for entrepreneurs who want to run an organization with a determination to engage, motivate, and positively affect employees as well as people in general.

About Rodd Wagner:

“I began my career as a newspaper reporter covering police and the courts and so I developed a very direct business writing style. I was frustrated by the way I saw my newspaper at the time being managed and so I went to business school and got a MBA. From there I migrated to a couple research jobs on the business side of media companies and eventually joined Gallup where I was a principle for twelve years. I’ve been a practice leader at BI World Wide for the past three years during which my colleagues and I have been doing the research that lead to the book, Widgets.” – Rodd Wagner

For a detailed summary of Widgets according to Rodd Wagner CLICK HERE

Related Books:

Make It Matter by Scott Mautz

Managing Whole People by Mark Herbert

The Hidden Leader by Scott Edinger

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Lior Zoref takes a deep dive into his book, Mindsharing, where he shows you how to master the art of crowdsourcing everything.

In his book Zoref offers several practical tools for unleashing powerful creativity that you can get from a large crowd as well as success stories of several people who succeeded by using crowdsourcing. The goal of the book is to help you use social media to learn things faster, build stronger relationships with people online, and understand the intricacies of the digital age today.

This book is perfect for entrepreneurs who are unfamiliar with social media and want to know more about interacting with their friends, followers and influencers.

About Lior Zoref:

“I am 44 years old, married with three kids. I was obsessed with technology early in age and became a computer scientist and studied computer programming. From there I worked for Microsoft for 14 years. Right before turning 40 I hit my midlife crisis and I decided to retire from Microsoft and started on my journey to get my PhD. In the last few years I have been consulting to brands and startups that are using crowdsourcing as a strategic tool to innovate.

The inspiration is a story I heard a few years ago about Debra who lives in New York and at that time her four year old son Leo had fever. So Debra went to the doctor and told her it’s probably strep but after leaving the doctor she had a bad feeling about it so she took a picture of her sons face and posted it on Facebook. She began to get a lot of messages that said her son might have a very rare illness that could kill him. Immediately she took her son to the hospital to check to see if he had that illness. After checking they concluded that it was in fact the disease, started treatment immediately and were able to save his life. After hearing this story I did my research and wrote the book about the power of big crowds.” – Lior Zoref

For a detailed summary of Mindsharing according to Lior Zoref CLICK HERE

Related Books:

A World Gone Social by Ted Coine and Mark Babbit

The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Noah Fleming takes a deep dive into his book, Evergreen, where he reveals a way to create longer lasting relationships with customers.

In his book Fleming provides a practical roadmap packed with strategies, stories, and tips on improving your business by cultivating deeper, more profitable relationships with your customers. The goal of the book is to teach you 3 significant rules that create loyal customers, how to build effective loyalty programs, and how to incorporate social media into any loyalty plan.

This book is perfect for entrepreneurs who run a business based on building relationships with customers and need a simple guide for creating the best customer loyalty system.

About Noah Fleming:

“I am a Canadian who lives in Ontario Canada. I am also a father of two girls and married ten years now. In the business side of my personal life I am a strategic marketing consultant. I work with small to midsize companies but also with entrepreneurs personally mentoring and coaching them.

I saw in my clients an addiction to the new customer mentality that we need to focus all of our efforts into driving people through the doors. I knew there had to be a better way to do it which inspired me to do my research and write about my findings.” – Noah Fleming

For a detailed summary of Evergreen according to Noah Fleming CLICK HERE

Related Books:

Customer Experience 3.0 by John Goodman

High Paying Clients by Trevor Crane

Nice Guys Finish First by Doug Sandler

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Hans Finzel takes a deep dive into his book, The Top Ten Mistakes Leaders Make, where he shares the common mistakes leaders need to overcome.

In his book Finzel provides newly updated stories and strategies from very successful leaders who have once made continuous mistakes when it comes to effectively leading others. The goal of the book is to teach you what effective leadership looks like, how to overcome typical bad habits that come with being a leader, and how to take your leadership skills to the next level.

This book is perfect for entrepreneurs who are emerging leaders and wish to prevent or improve upon common bad habits that many leaders continue to struggle with.

About Hans Finzel:

“I was born and raised in Huntsville Alabama. My father was a rocket scientist and a part of NASA. I have spent my career mostly in the nonprofit world and became more and more interested in leadership after 20 years as a CEO of one of the nonprofits. I eventually left to start my own work fulltime helping leaders and managers do a better job. My passion is to really help leaders take their leadership to the next level. Today I do a lot of podcasting on leadership and I keep turning out books because I love to write about leadership. Lastly, I am a father of four kids and married to a wonderful wife.

The inspiration came after working under a bad leader. I worked for a guy that just totally frustrated me and stood in the way of my visions and dreams for what I wanted to do. He crushed my spirit to the point where I lost respect and finally left. When I became a leader I wanted to study how to be a good leader, not a bad leader and how to empower people instead of frustrating people.” – Hans Finzel

For a detailed summary of The Top 10 Mistakes Leaders Make according to Hans Finzel CLICK HERE

Related Books:

Make It Matter by Scott Mautz

Everybody Paddles by Charles Archer

The Culture Engine by Chris Edmonds

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode bestselling author Stephen Key reveals his insights on his book, Sell Your Ideas With or Without a Patent, where he shares his secrets to making profits of product ideas.

In his book Key reveals many stories, tactics, and tips on how to effectively protect an invention idea in order to earn royalties from it in the future. The goal of the book is to teach you how to fill out a patent application for the USPTO, save large amounts of money on the legal expenses that come with patenting, find an excellent patent attorney, and win over a licensing contract.

This book is perfect for entrepreneurs who have innovative mindsets and want to know the inside secrets of making money off new inventions with or without patents.

About Stephen Key:

“I have been bringing my simple ideas to market and collecting royalties for each and every one that is sold. I am here to show you how to save money and protect those ideas when you bring them to market.

A few years ago I was in federal court suing a small toy company Legos which took three years and through that whole process I realized that we never really own anything, even if we have patents. We have this fear that we have to have patents to go forward with our ideas and that’s just not true. This book was written from a business perspective about how to take our ideas, bring them to market, and use the tools from the USPTO to our advantage.” – Stephen Key

For a detailed summary of Sell Your Ideas With or Without a Patent according to Stephen Key CLICK HERE

Related Books:

One Simple Idea by Stephen Key

The Dream Cafe by Geoff Crook

The Maker Movement Manifesto by Mark Hatch

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode David Yoffie takes a deep dive into his book, Strategy Rules, where he unveils 5 timeless lessons from Bill Gates, Andy Grove, and Steve Jobs.

In their book Yoffie and his co-author, Michael Cusumano, share the successes, failures, commonalities, and differences of world famous leaders like Bill Gates, Andy Grove, and Steve Jobs. The goal of the book is to teach you 5 new strategic rules for doing business, the best practices that come with high-tech entrepreneurship, and how to take your leadership to the next level.

This book is perfect for entrepreneurs who own or plan on owning a high-tech company and want to learn strategy techniques from the best leaders in the business.

About David Yoffie:

“I have been a professor at Harvard for 34 years and my co-author, Michael Cusumano, has been a professor at MIT for about 30 years. I have been involved in trying to understand the world of strategy and specifically the world of strategy and technology since the mid 1980’s. I had the fortunate experience of joining the Intel board of directors in 1989 which gave me an opportunity to meet Andy Grove and then Andy introduced me to Billy Gates and Steve Jobs. Today I continue to work broadly in this field and it has been the core of my research for most of my career.

I wanted to try to understand how an entrepreneur could develop into a leader of a great company and also think about what would lead to great performance. Ultimately when you think about companies that have done extraordinary well, the leaders who have done it better than anybody else have been Bill Gates, Andy Grove, and Steve Jobs. And all three of them we know their history from beginning to end and know they have done a really great job. This was an opportunity to dive deep into three extraordinary individuals.” – David Yoffie

For a detailed summary of Strategy Rules according to David Yoffie CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

Scaling Up by Verne Harnish

Winning the Long Game by Steve Krupp

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

In this episode Matt Britton gives an in-depth preview of his book, YouthNation, where he shows what it takes to stay connected, agile, authentic, and relevant in today’s marketplace.

In his book Britton provides an effective marketing plan with practical advice and strategies for keeping your business brand relevant to the new economy of youth-driven cultures. The goal of the book is to teach you how to use psychographics to target younger markets, craft a brand story that will attract new target markets, build highly engaging online communities, and stay ahead of the competition.

This book is perfect for entrepreneurs who run a business that deserves the attention of millennials, but are having difficulty marketing, hiring, and communicating with the younger generation.

About Matt Britton:

“I am the founder and CEO of MRY which is an advertising agency focusing on digital and social technology to really help brands break through and be remarkable with their consumer.

I work with a lot of major corporate marketers and what I found over and over again with big brands is that there seems to be a major disconnect behind their knowledge of the marketplace as they exist today and really what’s going on in terms of the disruption and change that’s already being driven by youth. For me the book is really meant to be a roadmap for marketers and business decision makers to understand how to navigate the complex changes that are brought about by these youths driving the economy to ensure they are not left in the dust.” – Matt Britton

For a detailed summary of YouthNation according to Matt Britton CLICK HERE
Related Books:

The New Entrepreneuz by Ronen Gafni and Simch Gluck

What’s Next by Michael Price

A World Gone Social by Ted Coine and Mark Babbitt

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In this episode Trevor Crane takes a deep dive into his book, High Paying Clients, where he reveals a no-fluff, non-BS approach for selling to high-end clients.

In his book Crane provides a step-by-step guide derived from his personal experience training and consulting entrepreneurs to reinvent the way they do business in order to make more money. The goal of the book is to show you exactly how to find highly profitable clients, sell high-end products to high-paying people, make more money off less deals, and easily close a high-end sale.

This book is perfect for entrepreneurs who are selling a high-end product or service, are tired of handling cheap, unappreciative customers, and need to guide for finding loyal clients.

About Trevor Crane:

“For the last 12 years I’ve been a fulltime business coach and consultant. I work with small business owners, medium size business owners and my expertise is helping them find that extra money laying around in their business without spending more money. So I help them improve their systems and processes and drive bottom line revenue. All the tools and teachings came from my own experiences in owning a business is water sports and tourism, marketing and advertising, and also one in environmental protection. I’ve had a lot of failures and successes and put the best of what I’ve learned into High Paying Clients.

I decided to write this book because it was really the best of what I do for my clients. As I looked at what I wanted to promote I figured I wanted to give my best stuff away first. This is what helps people convert the sale.” – Trevor Crane

For a detailed summary of High Paying Clients according to Trevor Crane CLICK HERE

Related Books:

The Trusted Advisor by Rob Galford

Never Chase Clients Again by Michael Moshiri

The Entrepreneur’s Guide to Sleaze-Free Selling by Julia Kline

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.