The Entrepreneurs Library with Wade Danielson

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Syndication

In this episode Verne Harnish takes a deep dive into his book, Scaling Up where he shares practical tools and techniques for building an industry-dominating business.

In his book, Harnish focuses on 4 major decision areas that every company must get right and provides you with a series of one-page tools such as the One-Page Strategic Plan and Rockefeller Habits Checklist. The goal of the book is to help you create a company where the team is engaged, the customers are doing your marketing, and everyone is making money.

This book is perfect for entrepreneurs and other business leaders who are looking for a strategic reference guide to help navigate the difficulties that come with scaling a business.

About Verne Harnish:

“I founded a group called The Entrepreneurs Organization which is worldwide today, about 11,000 members. I started an executive program that we hosted at MIT and I ran it for 15 years and am still teaching it. From there I launched a company called Gazelles in 97. I am enjoying life with my wife and four children in Barcelona, Spain.

It was after 12 years of having my book, Mastering The Rockefeller Habits, out there. With about 40,000 companies using our one page strategic plan, we learned a few tricks so this was a chance to bring it all together in a book.” – Verne Harnish

For a detailed summary of Scaling Up according to Verne Harnish CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

Aligning Sales and Strategy by Frank Cespedes

How To Ruin A Business Without Really Trying by MJ Gottlieb

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_124.mp3
Category:general -- posted at: 3:00am CST

In this episode Gerry Murphy shares his book, The Accidental Entrepreneur, where he tells the fascinating story on how he became an entrepreneur and how, with a small team, he turned a relatively small investment into a multi-million Euro business.

In his book Murphy gives you a step-by-step manual for launching a startup and building your own successful business even if you have no capital or commercial experience. The goal of the book is to help you grow a new business with very limited resources through real-life case studies, invaluable checklists, and a wealth of inspirational advice.

This book is perfect for aspiring entrepreneurs who want to create a small investment business on the side or for established entrepreneurs looking for some insights on selling their startup to larger firms.

About Gerry Murphy:

“I grew up on a farm in Ireland and I was born in 1954 so I am 60 this year. I got a job immediately after high school and I started working in a commercial bank called Bank of Ireland. I spent 17 year at Bank of Ireland then I left the bank and went to a savings called First National. In 1997 I took a big plunge and went out on my own as a social entrepreneur and by accident I became an accidental commercial entrepreneur.

There were three reasons why I wrote the book. The first reason was that I wanted to encourage others not to risk staying in an unfulfilling job and to consider creating their own employment. Secondly I really like books and I felt that I had learned a lot over the years and so I wanted to distill my own ideas and present them to others. I also wanted to tell the story of how I renewed my hometown in Ireland.” – Gerry Murphy

For a detailed summary of The Accidental Entrepreneur according to Gerry Murphy CLICK HERE

Related Books:

Zero To One by Peter Thiel and Blake Masters

Unstoppable Entrepreneurship by Ilkka Lavas

6 Months To 6 Figures by Peter Voogd

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_123.mp3
Category:general -- posted at: 3:00am CST

In this episode Dick Axelrod shares his book, Let’s Stop Meeting Like This, where he outlines a flexible and adaptable system used to run truly productive meetings no matter the organization.

In his book Axelrod shows you how to design every aspect of a meeting from the way you greet people to how you wrap up the meeting at the end. The goal of the book is to help you create meetings that create concrete plans, accomplish all tasks, build deeper connections, and move projects forward.

This book is perfect for entrepreneurs or small business owners who run an organization and are struggling to achieve productive results from company meetings.

About Dick Axelrod:

“I teach crisis leadership at the University of Chicago and my wife and I have a consulting firm where we specifically focus on high participation organizational change. I’m also an author and written several books on organizational change.

One of the inspirations behind this book was our son who happened to be a professional ski instructor in Breckenridge Colorado. One day he called to say that he had been using our meeting canoe technique as a framework for his ski lessons and he was now the most requested instructor on the mountain. Between my son and other client’s success with using this framework I decided I should write a book about it for others to learn from and use.” – Dick Axelrod

For a detailed summary of Let’s Stop Meeting Like This according to Dick Axelrod CLICK HERE

Related Books:

The Best Place To Work by Ron Friedman

Scrum – The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

Getting Things Done by David Allen

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_122.mp3
Category:general -- posted at: 3:00am CST

In this episode Linda Rottenberg takes a deep dive into her book, Crazy Is A Compliment, where she highlights the proven techniques to achieve your dreams.

In her book, Rottenberg combines inspiring stories, original research, and practical advice to create roadmap for starting a new venture. The goal of the book is to teach you how to think bold, execute smart, and be adaptive to the market through the most iconic entrepreneurs that she has advised from all over the country.

This book is perfect for CEOs, small business owners, or aspiring entrepreneurs who have a dream, but don’t know how to turn their dream into a marketable business plan.

About Linda Rottenberg:

“I grew up in Newton Massachusetts and I would say I grew up in a pretty traditional household. My parents met as high school sweethearts in Rhode Island and my dad went on to be a lifelong lawyer, my mom raised three kids. I went to Harvard and Yale for law school. I arrived at law school and pretty quickly realized that I had no interest in practicing law. That search for something different and that I would find something more fulfilling set me on this journey that I’m on now. Close to 18 years ago I cofounded an organization called Endeavor that supports high growth or what we call high impact entrepreneurs around the world. We are not based in New York City but operate in 22 countries. We’ve screened over 40 thousand entrepreneurs and selected 1,000 entrepreneurs from over 650 companies and helped them grow their businesses and today they are generating over 7 billion dollars a year. It’s been my lifelong passion to work with entrepreneurs and to help them get unstuck whenever they get stuck.

I mentioned that I work with over 1,000 entrepreneurs in 22 countries and so part of the inspiration was just the idea that I’ve seen the same patterns and pitfalls of entrepreneurs. Not necessarily at the startup phase but at the scale up phase and what I call the go big phase. Part of the inspiration was trying to see if I could sit down and capture all the lessons. I didn’t just want to write for people who were involved in high growth companies because I started realizing that everybody needs to think and act like an entrepreneur today. I wrote this idea because I feel like we all have dreams but we all hold ourselves back. Beyond anything else Crazy is a Compliment is sort of this manifesto for how we can give ourselves permission to go forward with our own crazy dream.” – Linda Rottenberg

For a detailed summary of Crazy Is A Compliment according to Linda Rottenberg CLICK HERE

Related Books:

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

Vision To Reality by Honoree Corder

The Innovator’s Method by Nathan Furr

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_121.mp3
Category:general -- posted at: 3:00am CST

In this episode personal growth expert, Larry Winget, shares his book Grow A Pair where he teaches you how to stop being a victim and take back your life, business, and sanity.

In his book Winget shares a commonsense approach to becoming successful which crucial advice on achieving your goals, finding your career path, and managing your personal finances. The goal of the book is to help you become more assertive, take more responsibility, stop making excuses, and start getting more results.

This book is perfect for entrepreneurs who struggle with obtaining actionable results due to a lack of self-confidence, a feeling of laziness, and a fear of failure.

About Larry Winget:

“I am known as the pit bull of personal development, that’s one of my registered trademarks. I don’t much believe in motivational speaking. I believe you can get much better results by irritating and that’s what I do. I have done my own television series on A&E. I’m a regular on several business television and national news shows. I have written six New York Times and Wall Street best sellers and I’ve spoken to over 400 of the Fortune 500 companies.

I’ve written all my books based on what I see going on in society and what I’ve realized is that we’ve become this nation of victims. We’ve become entitled, blame everyone else for why our life sucks, and what we need to do is grow a pair, take responsibility, and move on from there.” – Larry Winget

For a detailed summary of Grow A Pair according to Larry Winget CLICK HERE

Related Books:

Hit The Mark by Erik Fisher

Powerhouse by Mike Clayton

The Experiment by R. Michael Anderson

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_120.mp3
Category:general -- posted at: 3:00am CST

In this episode Mikkel Svane takes a deep dive into his book, Startupland, where he tells the inspirational story behind creating his tech startup, Zendesk.

In the book Svane shares how he and his friends bravely left secure jobs to start something on their own, how he almost went broke several times, how they picked up themselves and their families to travel across the world. The goal of the book is to debunk the myths about startups and inspire and empower you to follow your own dream to create your own success story.

This book is perfect for aspiring entrepreneurs who are new to entrepreneurship and are thinking about starting their own online venture, but worried about failure.

About Mikkel Svane:

“I am originally from Copenhagen Denmark and I moved to San Francisco five years ago. We moved my company Zendesk out of Copenhagen for two years before moving here and it’s been a fantastic journey building and growing this company together with my two cofounders. I’m also married, I have a bunch of kids, and we are happily situated here in San Francisco.

In my role I met a bunch of entrepreneurs and it’s always been hard for me to give advice but I found that they found some kind of inspiration in how we did things. I think that having something that tells the original founding story of the company is something that gives everybody a little bit of inside and confidence in our company.” – Mikkel Svane

For a detailed summary of Startupland according to Mikkel Svane CLICK HERE

Related Books:

The Everything Store by Brad Stone

Zero To One by Peter Thiel and Blake Masters

Startup Mixology by Frank Gruber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_119.mp3
Category:general -- posted at: 3:00am CST

In this episode David Burkus shares his book, The Myths of Creativity where he reveals the truth about how companies and people generate great ideas.

In his book, Burkus highlights the mistaken ideas that hold you back and shows you how anyone can embrace a practical approach to finding the best new ideas, processes, and programs. The goal of the book is to teach you what causes you to be creative, what makes someone more creative than others, and how you can develop a consistent flash of creativity.

This book is perfect for entrepreneurs who struggle with being creative or makes excuses for not coming up with ideas and needs help overcoming the obstacles of brainstorming new ideas.

About David Burkus:

“I am the husband to one wife and father to two kids but I’m also the father of a third kid, The Myths of Creativity. When I’m not in airport lounges on my way to talk about the book I am in the classroom where I teach at Oral Roberts University.

I did not set out to write a book about creativity and innovation. I have a Master’s degree in Organizational psychology and a Graduate degree in strategy and leadership, and my background is in leadership. I wanted to know what the leaders of those creative companies do differently than leaders of non-creative companies. The inspiration for the book was me wanting to explore where the differences and perception were around the role of creativity in organizations. I also wanted to know what the psychology research said and where those discrepancies really made a difference.” – David Burkus

For a detailed summary of The Myths of Creativity according to David Burkus CLICK HERE

Related Books:

Rhythm: How To Make Great Things Happen by Micah Yost

One Simple Idea by Stephen Key

The Seven Sins of Innovation by Dave Richards

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_118.mp3
Category:general -- posted at: 3:00am CST

In this episode Chris Kerns takes a deep dive into his book, Trendology where he shares the latest technologies that will amplify your marketing efforts tremendously.

In his book, Kerns gives you an action plan for developing real-time marketing to engage your audience on topics that are trending in the media by using his data-driven approach. The goal of the book is to teach you how to measure the performance of your social strategy, leverage new trends on a daily basis, build a data-driven team and avoid the marketing strategies that don’t work.

This book is perfect for entrepreneurs who have a marketing plan in place or are developing one that includes the use of social media and other digital marketing platforms.

About Chris Kerns:

“I am the director of analytics and research at Spredfast in Austin, Texas. We are one of the biggest social marketing platforms out there. We work with large enterprise clients to do everything around social media that they are looking to do. Everything from one on one conversations all the way through finding content that’s out there and amplifying current conversations about a brand. My job every day is around the data behind social media.

Trendology is all about real time marketing but more importantly it’s about how brands are looking at trends and leveraging them on social media. There was a lot of conversation about it which was interesting because I work in social media. But based on my background and what I do the interesting thing to me was that there was no data about it. No one was really look at the performance or asked if it actually worked. That is when I started pulling data and that was the inspiration behind the book. The book looks at the 100 biggest brands in the world and how they work in social media and then jumps into their use of real time and trending topics.” – Chris Kerns

For a detailed summary of Trendology according to Chris Kerns CLICK HERE

Related Books:

Digital Bacon by Alex Rodriguez

A World Gone Social by Ted Coine and Mark Babbitt

Guerrilla Marketing in 30 Days by Jay Levinson and Al Lautenslager

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_117.mp3
Category:general -- posted at: 3:00am CST

In this episode Elaine Leong takes a deep dive into her and Kaiwen Leongs’ book, Venture Capital where she teaches you how to raise funds for your business startup.

In her book, Leong shows you how to avoid the mistakes most businesses make and shares some secret tips and tricks to taking your business to the top when it comes to funding. The goal of the book is to bring you into the mind of successful venture capitalists to shape your experience in growing your business.

This book is perfect for entrepreneurs trying to raise venture capital funds and need real-life financing advice from experienced venture capitalists and angel investors.

About Elaine Leong:

“I graduated from Princeton last year. I have some experience in investments, division, and now also in some multinational banks. I have written a lot and also co-authored six different books so far.

Kaiwen and I’s first book was Singapore’s Lost Son and that was a biography about his life, how he made it from a drop-out to a millionaire Princeton PhD holder. Kaiwen was a social entrepreneur and created social enterprises to help the underprivileged but also make it sustainable. Before he chose which underprivileged group to help he did some extensive research and found out that the people who need the most help may not be the people who first come to mind. People who do need help and are not receiving it were actually ex-convicts. And what he found was that these people were making a lot before through illegal means and they were also used to being in a position of authority. He decided to train these people and teach them how to be entrepreneurs and help channel their energy to be productive. When the success stories from this project hit the newspapers people started approaching him and expressed interest which is how the book started.” – Elaine Leong

For a detailed summary of Venture Capital according to Elaine Leong CLICK HERE

Related Books:

Zero To One by Peter Thiel and Blake Masters

Show Me The Money by Alan Barrell

The Responsible Entrepreneur by Carol Sanford

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_116.mp3
Category:general -- posted at: 3:00am CST

In this episode Peter Voogd shares his book, 6 Months To 6 Figures, where he reveals the exact strategies he’s used to go from dead broke to over 6 figures in 6 months in multiple industries.

In his book, Voogd gives you real world, tactical strategies to maximize your income, get large projects done in less time, and create the perfect lifestyle for you. The goal of the book is to help you enjoy higher levels of fulfillment, more passion, increased energy, and constant achievement.

This book is perfect for entrepreneurs who are tired of an inconsistent income, have low productivity, and don’t have enough time to get things done, but are serious about becoming successful.

About Peter Voogd:

“I am a serial entrepreneur and I have been running businesses since I was 15 when I started an eBay business. I wasn’t always the best student or involved in school but I really had a niche in entrepreneurship and business. I got into direct sales when I was 20-21 and I did that for a while when I worked my way up to being a district manager where I was running a sales team. I actually had some pretty big failures along the way and learned a lot of my successes from my failures. I was able to go from dead broke and stressed to earning my first six figure income and do it over and over going.

It really came from experience and me training close to 5,000 young professionals and seeing where our society was heading and being in school not learning anything that really helped me in the real world. I began to realize that this was needed at the highest level. I realized that I had to take it upon myself to create a blueprint that an entrepreneur or a young person can read and have 100% clarity on how to be successful in this challenging economy.” – Peter Voogd

For a detailed summary of 6 Months to 6 Figures according to Peter Voogd CLICK HERE

Related Books:

The Millionaire Fastlane by MJ DeMarco

Make Money, Live Wealthy by Austin Netzley

Three Feet From Gold by Greg Reid

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_115.mp3
Category:general -- posted at: 3:00am CST

In this episode Dave Richards takes a deep dive into his book, The Seven Sins of Innovation, where he discusses 7 causes of success or failure for innovation and entrepreneurial endeavors.

In his book Richards shares examples and case studies from some of the most well-known organizations and demonstrates how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation. The goal of his book is to provide you with a guide to applying the model, finding the right external resources, and involving people effectively.

This book is perfect for entrepreneurs, business leaders, or managers attempting to start, reinvent, or grow an organization of any kind.

About Dave Richards:

“I live in the UK but I’m an American and Canadian. I’ve got five great kids, two relatively little ones and we live on the South Coast of England. I work all over the world, I enjoy public speaking, plus I work with a variety of organizations ranging from startups to multinationals essentially helping people create more success.

Essentially it represents a lifetime of learning and an effort to understand why the vast majority of innovation efforts fail.” – Dave Richards

For a detailed summary of The Seven Sins of Innovation according to Dave Richards CLICK HERE

Related Books:

The Innovative Entrepreneur by Daniel Spulber

The Innovator’s Method by Nathan Furr

From Idea To Exit by Jeffrey Weber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_114.mp3
Category:general -- posted at: 3:01am CST

In this episode Pete Wilkinson shares his book, Unstoppable where he shares his expertise on becoming super determined, motivated, and focused.

In his book Wilkinson provides a roadmap to eliminate procrastination, seeing plans all the way through, and doing more than you ever thought possible. The goal of the book is to help you focus your attention on key goals, improve the relationships in your business and personal life, learn how to be an effective leader, and build an action plan around your main strengths.

This book is perfect for entrepreneurs who want to be driven, determined, and unstoppable, yet lack the proper motivation techniques to make a move in the right direction.

About Pete Wilkinson:

“I am primarily in the space of focus and consistency – taking action. Everything I do whether it’s with clients, speaking or workshops, is around the focus and consistency and using my skills. So it’s all around the space of how to be focused and consistent to get the results that you should really be getting.

I was sharing the system that the book identifies with my clients but really only making a small impact in the number of people I was reaching. I was getting a little frustrated that people were making some really good gains with the system but it wasn’t being shared enough. The idea of writing the book was to give them a system that could be shared to a large number of people and have an impact with someone that they have never met before.” – Pete Wilkinson

For a detailed summary of Unstoppable according to Pete Wilkinson CLICK HERE

Related Books:

Limitless Energy by Brandon Epstein

The Greatness Zone by Jay Forte

Powerhouse by Mike Clayton

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_113.mp3
Category:general -- posted at: 3:00am CST

In this episode Ilkka Lavas takes a deep dive into his book, Unstoppable Entrepreneurship where he shares his experience on what makes an entrepreneur unstoppable.

In his book, Lavas reveals over 18 years of experience as an entrepreneur and addresses the successes, failures, and tactics that took him from a 17 year old web designer to a 35 year old serial entrepreneur. The goal of the book is to teach you new ways to be successful, overcome hurdles, take your business to the top in the digital age we live in today.

This book is perfect for aspiring entrepreneurs who are in the early stages of startup development and are learning from the success stories of experienced entrepreneurs.

About Ilkka Lavas:

“I am 35 years old and a serial entrepreneur. I am involved with 10 companies and I have around 100 people working in my companies. I started my first startup when I was 17 years old so half of my life I have spent as an entrepreneur.

I have been teaching entrepreneurs here in Finland for the last 10 years. I wrote my first book seven years ago about positive things about entrepreneurship. Since then I have been growing my businesses based on that book and because of that I now have many successful companies. I wanted to write down the principles and management tips that I have learned in my life as an entrepreneur. I have been teaching myself about being unstoppable and this book will help others do the same.” – Ilkka Lavas

For a detailed summary of Unstoppable Entrepreneurship according to Ilkka Lavas CLICK HERE

Related Books:

Lifestyle Entrepreneur by Jesse Krieger

The New Entrepreneurz by Ronen Gafni and Simcha Gluck

The Innovative Entrepreneur by Daniel Spulber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

 

Direct download: The_EL_Podcast_Episode_112.mp3
Category:general -- posted at: 6:24am CST

In this episode MJ Gottlieb shares his book, How To Ruin A Business Without Really Trying, where he shares what every entrepreneur should not do when running a business.

In his book Gottlieb gives you 55 of the most painful and destruction mistakes and failures many entrepreneurs make when running a business today. The goal of his book is to help you learn from other entrepreneurs’ mistakes while taking the ego out of the equation allowing you to enjoy the freedom of your own experience.

This book is perfect for aspiring entrepreneurs who are thinking about starting a business and need a stepping stone to help promote faster growth in the beginning.

About MJ Gottlieb:

“I have been typically in the offline business for about 20 years having owned and operated five fashion brands since 1991. The last one I owned was up until 2007. I recently wrote a book about all the mistakes I made in hopes that aspiring entrepreneurs can actually learn from those mistakes.

I had just lost my second business and I was writing down all the mistakes that I had made just to get it out of my system. A friend of mine said it was great that I was doing it but asked if I had any idea the value that this information can have for those people that are looking to start a business. He said to call it What Not To Do When Starting A Business and then years later I made it into a book.” – MJ Gottlieb

For a detailed summary of How to Ruin a Business Without Really Trying according to MJ Gottlieb CLICK HERE

Related Books:

Business in Blue Jeans by Susan Baroncini-Moe

All In Startup by Diana Kander

People Tools For Business by Alan Fox

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_111.mp3
Category:general -- posted at: 3:01am CST

In this episode Melissa Gonzalez takes a deep dive into her book, The Pop Up Paradigm, where she reveals how businesses can build real connections with their customers.

In her book, Gonzalez describes how businesses can use temporary products to generate customer loyalty, understand new markets, and test innovative concepts. The goal of the book is to teach you the most important ways you can benefit from a pop-up, the best type of marketing for your business, how to stay ahead of the retail market, and what to consider when launching a pop-up.

This book is perfect for entrepreneurs who own an online business and are considering a move into physical retail or own an established retail business yet struggle to get a product out.

About Melissa Gonzalez:

“I am the founder of The Lion’esque Group, we are pop up architects. Before that I worked on Wall Street on a trading desk. I am a proud mom to an adorable Jack Russell Terrier and I love experiencing new things.

We have been specializing in this since 2009 and really seen a shift as to how brands are utilizing pop up retail and seeing it fit in their budgets as they are coming around to the new year. As we have been a part of that evolution we wanted an opportunity to share with brands top reasons why people are doing it, share case studies, and inspire ideas for brands to utilize it.” – Melissa Gonzalez

For a detailed summary of The Pop Up Paradigm according to Melissa Gonzalez CLICK HERE

Related Books:

Lean Branding by Laura Busche

Hello My Name Is Awesome by Alexandra Watkins

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_110.mp3
Category:general -- posted at: 3:01am CST

In this episode Kieran Flanagan and Don Gregory take a deep dive into their book, Selfish Scared and Stupid, where they demystify the behaviors behind the failure and success of business ideas.

In their book, Flanagan and Gregory will help you design your business effectively with strategies to understand why the public fails to engage with your brand and why your product is falling short. The goal of the book is to teach you product survival tactics, how to offer customer strategic reward programs, how to turn fear into action, and how to make products hard to resist.

This book is perfect for entrepreneurs who are struggling to get their product or service engaged with the public and need a proven system to increase their customer reach and sales.

About Kieran Flanagan and Dan Gregory:

“We have a long history in advertising and spent a long part of our lives getting a better understanding of what drives human behavior. Most of our careers have been in entrepreneurial startups and our interests are in what drives human behavior. We have a business called The Impossible Institute which is a research, innovation, and think tank where we look at the gap in what people say they do and what they actually do. In that gap we find interesting stuff about how to motivate, how to get results, and how to help entrepreneurs.

We saw so much inspiration around what was driving human behavior and so much of it was based on ideas. What we wanted to do was step back and take a look at what was really driving human beings and generating results.” – Kieran and Dan

For a detailed summary of Selfish Scared and Stupid according to Kieran Flanagan and Dan Gregory CLICK HERE

Related Books:

Lean Customer Development by Cindy Alvarez

Traction: A Startup Guide To Getting Customers by Justin Mares

Hooked: How To Build Habit Forming Products by Nir Eyal

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_109.mp3
Category:general -- posted at: 3:01am CST

In this episode Scott Jordan shares his book, Pocket Man, where he shares what it took him to be featured in thousands of major press articles, made millions of dollars, and made an appearance on ABC’s Shark Tank.

In his book, Jordan reveals the successes and failures he learned when it comes to reinventing yourself by pursuing your passions and mastering the art of personal promotion. The goal of the book is teach you how to get the attention of the public in order to stand above your competition.

This book is perfect for entrepreneurs who are having trouble promoting themselves to the media and need an example of what it takes to get your name or product out the public effectively.

About Scott Jordan:

“I just turned 50 years old and I live in Sun Valley, Idaho. I have my wife and three poodles and I am a passionate personal promoter for my product, the SCOTTeVEST, which is a full line of clothing designed to hold your electronic devices.” – Scott Jordan

For a detailed summary of Pocket Man according to Scott Jordan CLICK HERE

Related Books:

Lean Branding by Laura Busche

Hello My Name is Awesome by Alexanda Watkins

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_108.mp3
Category:general -- posted at: 3:01am CST

In this episode Sander Biehn takes a deep dive into his book, The 30 Year Paycheck, where he discusses what makes corporate America so demeaning and why employees put up with it.

In his book Biehn where he tells the story of the narrator who strives to avoid the 30 year paycheck, but faces a personal toll while trying to remain employed, raise a family, and save for retirement. The goal of the book is to teach you lessons that help employees, mid-level managers, and executives find a path needed to grow personally.

This book is perfect for aspiring entrepreneurs who are trapped in a full-time job and need a guide to help them work around the pressures that come with working in corporate America.

About Sander Biehn:

“I have worked for about 20 plus years for a very large telecommunications firm in sales. I have always been in sales since I got out of college to almost up to the present. About a year and a half ago I left the company and decided to start my own business in social selling for business to business sellers.

I was doing a bunch of traveling as a sales person and I was hearing a lot of the same types of people complaining about things about their work. I was hearing these same kinds of complaints everywhere I went and I started realizing that I had some answers to these complaints which led to the book. The other thing that inspired me is that I wanted to write a different kind of business book. I wanted to make my book an overall good read and I felt that that was missing in the world.” – Sander Biehn

For a detailed summary of The 30 Year Paycheck according to Sander Biehn CLICK HERE

Related Books:

Stuff I Wish I’d Known When I Started Working by Fergus O’Connell

You Can Retire Sooner Than You Think by Wes Moss

The Art of Resignation by Steven Feiner

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_107.mp3
Category:general -- posted at: 3:01am CST

In this episode Chris Edmonds shares his book, The Culture Engine, where he reveals a system for driving results, inspiring your employees, and transforming your workplace.

In his book Edmonds teaches you practical step-by-step lessons on how to define your company culture, delineate the behaviors that promote high performance, and create an employee policy that guides behavior towards an inspiring workplace. The goal of the book is to help you create the best workplace possible while molding your employees into productive rockstars.

This book is perfect for entrepreneurs who run an organization with 2 or more employees and are on a mission to help them become high performing leaders.

About Chris Edmonds:

“I am a speaker, blogger, podcaster and writer. I am also what I call an executive consultant. So I do executive coaching usually to help leaders align their corporate cultures so that they can lead better. I have also been affiliated with the Ken Blanchard Companies now for almost 20 years as a Senior Consultant.

It’s the core driver of my passions and my work with clients over the past 20 years. I’ve done a lot of work around facilitating skill building and consulting to leadership teams and the core opportunities are often that the culture that the business operates in doesn’t support these new skills. When I started 15 years ago very proactively in doing consulting around creating a more intentional culture I found that it was way more gratifying. So my primary inspiration was behind putting these proven practices and steps in to book form.” – Chris Edmonds

For a detailed summary of The Culture Engine according to Chris Edmonds CLICK HERE

Related Books:

The Discomfort Zone by Marcia Reynolds

Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

The Best Place to Work by Ron Friedman

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_106.mp3
Category:general -- posted at: 6:35am CST

In this episode Daniel Spulber takes a deep dive into his book, The Innovative Entrepreneur, where he shares the economic framework that addresses the motivation, advantages, pressures, consequences, and contributions of the innovative entrepreneur.

In his book, Spulber unveils an economic theory for innovative entrepreneurship that asks why people with new technologies start their own companies. The goal of the book is identify the costs that other companies incur to readjust their focus, and reveal the problems that arise in the market for new technologies.

This book is perfect for entrepreneurs who have a passion for creating new ideas and want to know the economic effects of creating their own company based on their ideas.

About Daniel Spulber:

“I am a professor at the Kellogg School of Management at Northwestern University here in Evanston Illinois. I have been teaching entrepreneurship and all kinds of topics for a long time so this is a topic near and dear to my heart.

Entrepreneurs are so important because they provide the creativity, the drive and the initiative that drives our economy forward. I wanted to make sure that entrepreneurs themselves had a better understand of the major contributions that they are making to our society. I also wanted public policy makers and experts in the field to have a better understanding of what entrepreneurship is and what it means to our country.” – Daniel Spulber

For a detailed summary of The Innovative Entrepreneur according to Daniel Spulber CLICK HERE

Related Books:

The Innovator’s Method by Nathan Furr

Inside The Box by Drew Boyd

The Maker Movement Manifesto by Mark Hatch

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: innovation, society, change the world, being creative, new ideas, business innovation, entrepreneurship, inventions, lifestyle business, product development, new technology

Direct download: The_EL_Podcast_Episode_105.mp3
Category:general -- posted at: 3:01am CST

In this episode Jesse Mecham shares his book, PACE, where he shares a unique and simple method to balance your cash flow and keep more of you money.

In his book, Jesse shows you the way to watch your checking account balance grow, confidently make a new hire, and give yourself a consistently growing paycheck. The goal of the book is to teach you how to squeeze the maximum value out of every dollar that flows through your business and pinpoint where your current finance system is broken.

This book is for entrepreneurs who have a hard time understanding accounting and need a simple yet effective monetary system for managing the cash flow of their business.

About Jesse Mecham:

“I am an entrepreneur; I founded a company called You Need A Budget.com. I have five kids; I live in the beautiful state of Utah and living the dream.

I am in the realm where I teach individuals and families how to manage their money and we do a pretty good job of it. We have taught hundreds of thousands of people how to turn their finances around. As a small business owner I realized that my finances were stressing me out and about seven years in to being a small business owner I realized that I could apply the same methods that I have been teaching families. I since applied those same methods to my business and it’s proven over the last several years to be one of the best things I’ve done for my business. I decided I wanted to get the word out and alleviate some of that stress to other business owners.” – Jesse Mecham

For a detailed summary of PACE according to Jesse Mecham CLICK HERE

Related Books:

The Financially Savvy Entrepreneur by Emily Chase Smith

The Millionaire Master Plan by Roger Hamilton

You Can Retire Sooner Than You Think by Wes Moss

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: personal finance, managing wealth, checking account, balance sheet, business budget, startup finance, small budget, investing, manage money, bank account, family finance

Direct download: The_EL_Podcast_Episode_104.mp3
Category:general -- posted at: 3:00am CST

In this episode Richard Hall takes a deep dive into his book, How to Solve Problems and Make Brilliant Decisions, where he shares practical skills and techniques to think better, faster, and more productively.

In his book, Hall teaches you how to shape, train, and inspire your thinking to deliver more effective results. The goal of the book is to help you improve your thinking skills, become more confident in making decisions, and become more effective at problem solving.

This book is perfect for entrepreneurs who need to improve their decision making skills in order to achieve success at a faster rate than currently able.

About Richard Hall:

“I have been around in business for a long time. My background is in marketing, advertising and consulting and I’ve worked with a lot of major companies. I have had a fantastic time and am very enthusiastic about the prospects of the changing world.

I have written a number of books before on presenting career development marketing and they are all very specific in their topics. I began increasingly concerned and aware of the fact that we’ve stopped thinking in the way that we used to and there are a number of reasons for that. And this seemed to be an issue worth looking at. The second thing is that it became increasingly clear to me that we don’t know very much about the mind at all. It seemed to me that if you are going to succeed in business today you need to be thinking about thinking at the top of all things that you do.” – Richard Hall

For a detailed summary of How To Solve Problems and Make Brilliant Decisions according to Richard Hall CLICK HERE

Related Books:

Powerhouse by Mike Clayton

The Discomfort Zone by Marcia Reynolds

The Upside of Your Dark Side by Todd Kashdan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: fast thinking, critical thinking, increase productivity, thought process, more focus, Adderall, management, quick decisions, problem solver, logistics, logical thinking

Direct download: The_EL_Podcast_Episode_103.mp3
Category:general -- posted at: 3:00am CST

In this episode Sue Ershler takes a deep dive into her book, Conquering the Seven Summits of Sales, where she examines what it takes to achieve sales success based on the techniques used to climb the highest mountains in the world.

In her book, Ershler shares her grueling journey climbing up the seven summits of Mount Everest and draws on her experiences to inspire sales professionals to achieve the highest performance. The goal of the book is to help you clearly define goals, build the right team, commit to a vision, manage your time effectively, and track your progress properly.

This book is perfect for entrepreneurs who possess a high amount of determination and are looking for a uniquely, inspirational guide to achieving the highest achievement in sales.

About Sue Ershler:

“I was a business corporate executive for over two decades and also a mountain climber for over two decades. I am an author, public speaker and most recently an entrepreneur.

While I was advancing my career and climbing the corporate ladder we were climbing the seven summits, the highest mountain on each one of the seven continents. It is amazing the skill sets that are parallel between climbing the sales ladder and also climbing the seven summits. The reason I wrote the book was because I wanted to help others. We achieved these objectives and now I like to help others reach success in their business and their personal life.” – Sue Ershler

For a detailed summary of Conquering the Seven Summits of Sales according to Sue Ershler CLICK HERE

Related Books:

High Profit Selling by Mark Hunter

Hyper Sales Growth by Jack Daly

Profit First by Mike Michalowicz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: salesman, inside sales, sales management, increase profits, more margin, closing deals, sales numbers, best salesman, saleswomen, mountain climbing, to the top, six figures

Direct download: The_EL_Podcast_Episode_102.mp3
Category:general -- posted at: 3:01am CST

In this episode Ron Friedman shares his book, The Best Place to Work, where he offers game-changing advice for working smarter and turning any organization into an extraordinary workplace.

In his book, Friedman explains how to effectively diffuse a workplace argument, elevate your thinking, and reach smarter decisions. The goal of the book is to provide you with scientifically-proven techniques to help you promote smarter thinking, greater innovation, and stronger performance.

This book is perfect for entrepreneurs or business executives who are looking to turn an average, low performing work atmosphere into an effective and extraordinary environment.

About Ron Friedman:

“I am a social psychologist and I specialize in human motivation. I have taught at the University of Rochester, Nazareth College, Hobart and William Smith, and I write for the Harvard Business Review, Fast Company and Forbes. I’ve also founded a company called ignite80 that helps smart leaders build extraordinary work places and the way we do that is via speaking, workshops and occasionally consulting. If you are wondering about the name of that company it’s because 80% of employees worldwide have been found to be disengaged at work so we look to correct that.

One of the things I talk about in the book is that the book really happened by accident. I spent years in academics studying human motivation and teaching human psychology courses and my goal was to become a fulltime professor. Eventually I achieved that goal and I got a fulltime teaching job and when I got there I found myself itching for a new challenge. If you got in to academics for the reasons I did, it was to learn new things and as a professor you are covering the same material again and again.

I wanted that new challenge so I decided to go off into the corporate world where I was hired to work as a pollster. When I got to the corporate world I noticed a lot of the things that I took for granted as a professor. But when I got to the corporate world I witnessed a real disconnect from everything from the way that companies hire and the ways that managers motivate to the design and layout of the modern office. I got to meet a lot of these business owners and a lot of entrepreneurs who are really interested in building great workplaces but just don’t have the tools for doing that.” – Ron Friedman

For a detailed summary of The Best Place to Work according to Ron Friedman CLICK HERE

Related Books:

Leaders Open Doors by Bill Treasurer

Scrum – The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

The Front-Line Leader by Chris Van Gorder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: workplace, corporate culture, human resources, work environment, company morale, empowering employees, leadership, management

Direct download: The_EL_Podcast_Episode_101.mp3
Category:general -- posted at: 3:01am CST

In this episode Chris Guillebeau takes a deep dive into his book, The Happiness of Pursuit where he reveals how anyone can bring meaning into their life by undertaking a quest.

In his book, Guillebeau shares his journey around the world where he found ordinary people doing extraordinary things and reveals their secret motivations. The goal of the book is to challenge you to take control of your life and help you find what it is that makes your life count.

This book is perfect for entrepreneurs who not only want to make money doing things that they love, but want to make an ever-lasting difference throughout their lives.

About Chris Guillebeau:

“I am a writer, traveler and entrepreneur. I have spent over 10 years on a personal quest to visit every country in the world. I also wrote a few other books which are The $100 Startup and The Art of Non-Conformity.

This was probably my most personal book yet. It took me a little bit longer to write than the other two. I came to this 10 and ½ year journey and as you might imagine that was such an incredible experience for me personally. And so when it came time to write about it I didn’t want to just write a travel memoir but I wanted to look at something deeper. The model that we used for the $100 Startup was essentially a case study model of looking at all kinds of people who have started a business without going in to debt and without going to business school. I really liked that model because we pulled out all these different examples and showed how people had done it very specifically. I use this same model for The Happiness of Pursuit and I look at all kinds of people who have taken a quest and try to understand why they did it and learn about their obstacles along the way.  The goal was not just to provide a bunch of stories the goal was to present this agenda to the reader. Ultimately the focus of the book is on the reader and why a venture can be a good value for our lives.” – Chris Guillebeau

For a detailed summary of The Happiness of Pursuit according to Chris Guillebeau CLICK HERE

Related Books:

The Greatness Zone by Hal Elrod

Dream Year by Ben Arment

Vision to Reality by Honree Corder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: happy, joy, excitement, dreams, American dream, pursuit of happiness, living life, life is good, discover yourself, career advice, travel the world, life hacks, extraordinary things

Direct download: The_EL_Podcast_Episode_100.mp3
Category:general -- posted at: 3:01am CST

In this episode Mark Hatch shares his book, The Maker Movement Manifesto, where he describes remarkable technologies accessible today and shares stories of how ordinary people have created extraordinary products from those tools.

In his book, Hatch explains and shows you how to create, innovate, and make a profit with nothing more than your own creativity, hard work, and a desire to make some change. The goal of this book is to help entrepreneurs take part in a new age of manufacturing tools which were once impossible to afford.

This book is perfect for entrepreneurs who are very creative and innovative, but need an all-in-one resource for manufacturing new product ideas on a minimal budget.

About Mark Hatch:

“I am a former Green Beret, quite a while ago, but it feeds a little bit into the book. I was trained on how to participate and/or run a revolution. From there I did a startup and went back to school. I worked for about eight years at Avery Dennison manufacturing company and a year at Kinkos. All of this was before I began at TechShop as the CEO and Co-Founder.

I saw early on after I joined that there were small companies that were launching hardware startups for the lowest cost I had seen in my career. The average member there saved 98% of their developmental cost which fundamentally changes the access to be able to create hardware startups. A friend of mine, Chris Anderson, wrote an article called The New Industrial Revolution which inspired me. Chris took one angle at it and I wanted to write a book that would be open more to makers as well as a fairly easy read for policy analyst and startup junkies.” – Mark Hatch

For a detailed summary of The Maker Movement Manifesto according to Mark Hatch CLICK HERE

Related Books:

One Simple Idea by Stephen Key

The Business Idea Factory by Serguei Netessine

The Toilet Paper Entrepreneur by Mike Michalowicz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: invention, patents, licensing, trademarks, new idea, prototype, manufacturing, autocad, creating products, 3d printing, hardware company, product development

Direct download: The_EL_Podcast_Episode_99.mp3
Category:general -- posted at: 3:01am CST

In this episode Mike Clayton takes a deep dive into his book, Powerhouse, where he presents proven ways to boost overall effectiveness and start making an impact immediately.

In his book, Clayton shows you how to raise your personal effectiveness to dynamic levels, make solid decisions, stand up for your decisions, and gain tremendous support from others. The goal of the book is to help you be able to meet any challenge you cross while boosting your performance and making the right choices.

This book is perfect for entrepreneurs that are not performing at the highest levels or are not brightening the outlook of everyone around and need a roadmap to craft a solution.

About Mike Clayton:

“I am a business author and speaker. My background is as a consultant with Deloitte consulting when I was delivering projects and program management services for my clients. For the last 12 years or so I’ve spent my time delivering seminars and training all around the UK and some of Europe as well. And over the last six years I have developed a writing career and Powerhouse is my 13th printed book.

Some of the ideas have been buzzing around since a much earlier book called Smart to Wise. These are the more practical aspects of wisdom that I wanted to get across of how to get things done. The sources of these ideas come from my experience as a project manager, my fascination with personal psychology, and my interest in positive organization scholarship.” – Mike Clayton

For a detailed summary of Powerhouse according to Mike Clayton CLICK HERE

Related Books:

The Greatness Zone by Jay Forte

Hit the Mark by Erik Fisher

The Experiment by R Michael Anderson

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: personal development, self help, smart to wise, public figure, celebrity, a-list, networking skills, build relationships, art of charm, performance enhancement

Direct download: The_EL_Podcast_Episode_98.mp3
Category:general -- posted at: 3:01am CST

In this episode Tiffani Lennon shares her book, Recognizing Women’s Leadership where she reveals the best practices and strategies for employing excellent people.

In her book, Lennon analyzes research from organizations with the smallest pay gap and the largest percentage of female leaders to help increase your company’s performance. The goal of the book is to help you ensure excellence, present findings on thousands of positions in hundreds of companies, and unveil the best employment practices from the most successful companies.

This book is perfect for entrepreneurs that own a business where female leadership exists and want to ensure their employment practices are producing optimal results.

About Tiffani Lennon:

“I am an attorney and researcher for Colorado Women’s College of the University of Denver. And I am in the chair of Law and Society program at the University of Denver as well.

In April of 2012 Marie C. Wilson who was the founder of the White House Project approached us with the need for another study where women are sitting in positional leadership roles. She asked if I was willing to do that and I said yes.” – Tiffani Lennon

For a detailed summary of Recognizing Women’s Leadership according to Tiffani Lennon CLICK HERE

Related Books:

Leaders Open Doors by Bill Treasurer

The Front-Line Leader by Chris Van Gorder

MOXIE: The Secret To Bold and Gutsy Leadership by John Baldoni

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: womens rights, jobs for women, workplace, human resources, hiring women, female leadership, being a leader, Oprah Winfrey, michelle Obama, arianna huffington, ellen degeneres

Direct download: The_EL_Podcast_Episode_97.mp3
Category:general -- posted at: 7:29am CST

In this episode Jack Daly gives a deep dive of his book, Hyper Sales Growth where he shares his street-proven secrets to achieving rapid sales growth and profitability.

In his book, Daly walks you through his step-by-step process showing you how to build a winning culture in your business, effectively manage salespeople, and maximize the speed of sales growth. The goal of this book is to create the best sales organizations in the industry with unprecedented growth and a lot of very happy customers.

This book is perfect for entrepreneurs who need help taking a sales organization to the next level by helping employees sell more effectively and profitably.

About Jack Daly:

“I am a serial entrepreneur. I started selling at the age of seven, owned my market and charged twice the price of everyone I competed with. At age 12 I built my first company, age 13 I had five employees and that’s when it came to me that I knew what I wanted to do when I grew up which was be an entrepreneur. I built six companies in to national firms, sold two to wall street and all were fast growing and highly profitable. For the last 20 years I have been teaching companies and people in sales how to grow their business higher.

For years I have been asked when I was going to write a book and I just never got around to it due to time. I finally decided to sit down and write it with the great help of my publisher.” – Jack Daly

For a detailed summary of Hyper Sales Growth according to Jack Daly CLICK HERE

Related Books:

Exponential Organizations by Salim Ismail

High Profit Selling by Mark Hunter

Profit First by Mike Michalowicz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: increased sales, more money, close deals, profit margin, sales numbers, best salesman, sales management, how to sell, business growth, inside sales, sales enablement, outside sales

Direct download: The_EL_Podcast_Episode_96.mp3
Category:general -- posted at: 3:01am CST

In this episode Wes Moss share his book, You Can Retire Sooner Than You Think, where he gives a five step process for getting on the fast track to a great retirement.

In his book, Moss uncovers his findings of an intensive study on retirement revealing that it does not take financial genius, millions of dollars, or high end investment skills to have a solid retirement. The goal of the book is to show you how to determine what you need retirement money for, figure out how much you need to save, and develop an  income stream from multiple sources.

This book is perfect for entrepreneurs who are successfully running a business and are looking for a quick, painless transition from work to retirement.

About Wes Moss:

“I have been in financial media and the investment business for about seventeen years now. I have been a part of WSB Radio in Atlanta for the better part of six years and really have had a lot of fun in the last year after writing You Can Retire Sooner Than You Think.

I have always wondered if money could really buy happiness. As entrepreneurs I think we have all had this fear of running out of money. About four years ago I heard Dave Ramsey talk about a study at Princeton about money and happiness. I wanted to take this study a lot further and answer the questions about the financial levels and habits of happy people.” – Wes Moss

For a detailed summary of You Can Retire Sooner Than You Think according to Wes Moss CLICK HERE

Related Books:

The Art of Resignation by Steven Feiner

The Final Act of Ownership by Jerry Baltus

The Financially Savvy Entrepreneur by Emily Chase Smith

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: retirement, 401k, smart passive income, pension, work absence, paid time off, vacation, work leave, being fired, laid off, severance package

Direct download: The_EL_Podcast_Episode_95.mp3
Category:general -- posted at: 3:01am CST

In this episode Steven Feiner gives a deep dive into his book, The Art of Resignation, where he shares his detailed strategies and talking points for quitting a job.

In his book, Feiner takes you through the full cycle of the resignation process in a practical, down-to-earth way with suggestions, examples, templates, and scripts. The goal of this book is to help you learn when to quit, understand the logistics and timing of quitting, prepare yourself for resignation day, and get inside the mind of your boss.

This book is perfect for aspiring entrepreneurs who want to quit their current job and need the proper guidance on resigning without burning any bridges in the process.

About Steven Feiner:

“I am originally from New York and started working in consulting in Chicago. I decided to move and work for Google in San Francisco. I have lived in now six different cities and have been to just about 40 different countries.

Coming out of college my first job was for IBM and my parents were very proud of me and everyone knew the name IBM. Everything was great except I was really interesting in doing strategic consulting. So two month in to my first job coming out of school I decided to quit in favor of a better job offer. Having this conversation with my loved ones didn’t seem to be going over too well. I realized there was so much stress involved in this resignation and I didn’t want to ruin my career prospects by doing what I thought was the right decision. After I quit IBM I moved on to a firm called LEK Consulting and I eventually got recruited away to a startup. As I was leaving consulting I realized I really enjoyed my time there and I wanted the option to be able to come back to my consulting firm should the startup fail. The normal way you get out of consulting is from being completely burned out and I realized there needed to be a better answer to this problem. I researched and figured out how best to do the perfect resi
gnation. One that takes the stress out of it and one that really allows you to cherish the relationships you have and keep the bridges in tacked.” – Steven Feiner

For a detailed summary of The Art of Resignation according to Steven Feiner CLICK HERE

Related Books:

You Can Retire Sooner Than You Think by Wes Moss

The 30 Year Paycheck by Sander Biehn

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: quitting, getting fired, two weeks notice, retirement, leaving a company, worst job, new job, job interview, demotion, how to quit, quit a job, unemployment, hiring, human resources

Direct download: The_EL_Podcast_Episode_94.mp3
Category:general -- posted at: 3:01am CST

In this episode Fergus O’Connell takes a deep dive into his book, Stuff I Wish I'd Known When I Started Working, where he provides the tips and tools you need to work faster.

In his book, O’Connell teaches you how to avoid the common mistakes of other aspiring business goers and skip a few rungs on the corporate ladder. The goal of the book is to help you be more effective, more accountable, more visible, and less afraid.

This book is perfect for entrepreneurs who want learn from the mistakes of other successful people and need a fast-track guide to getting more done in less time.

About Fergus O’Connell:

“I graduated with a degree in mathematical physics and then I went in to software development and worked in that for about 10 or 12 years. In 1992 I started my own project management consulting and training company and that’s one of the things I’ve been doing ever since as well as writing books in the area of project management and time management. I have this alternative life as a novelist as well.

I was thinking one day about how I’d like to be 19 again and to have all the knowledge and wisdom I have now. I was thinking of it in terms of life generally but then I thought a book which thought from the perspective purely of business might be a good thing to do.” – Fergus O’Connell

For a detailed summary of Stuff I Wish I’d Known When I Started Working according to Fergus O’Connell CLICK HERE

Related Books:

Getting Things Done by David Allen

People Tools For Business by Alan Fox

Habit Stacking by Steve Scott

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: the office, work habits, work sucks, employee training, business mistakes, accountability, new job, job search, career advice, corporate culture

Direct download: The_EL_Podcast_Episode_93.mp3
Category:general -- posted at: 3:01am CST

In this episode Chris Ducker takes a deep dive into his book, Virtual Freedom, where he provides the ultimate resource necessary for building a business with the help of virtual employees.

In his book, Ducker gives you a step-by-step guide to figure out the jobs you should outsource along with hiring, training, motivating, and managing virtual assistants. The goal of the book is to show you how to buy more time, become more productive, and build your business through virtual assistants.

This book is perfect for entrepreneurs that have outgrown their daily tasks, are thinking about hiring other people, and are operating with a small, limited budget.

About Chris Ducker:

“I am originally from London in the UK. I am a sales and marketing guys and was in the publishing business for a long time over there. I came over to the Philippines to deep dive into the outsourcing world in 2000. In 2004 I set up my first business and sold that in 2008. After that I dipped back into the 9 to 5 for almost two years and then in 2008 I decided to go ahead and start that entrepreneurial journey again which I’ve been on ever since. We now have almost 300 employees and are a multi seven figure business annually. I have a blog, a podcast and speak as well.

I have been involved in the outsourcing business for a long time and particularly since the 4 hour work week came out I have become more active online. It had become very evident to me that there were a lot of people in the same space claiming to be gurus that really had no idea what they were talking about. There were so many false truths being pushed out on the internet that it was actually starting to cause me problems in my business. I wanted to write those wrongs that were everywhere online and provide a resource and an essential guide to finding, hiring, managing and working with virtual staff to build your business.” – Chris Ducker

For a detailed summary of Virtual Freedom according to Chris Ducker CLICK HERE

Related Books:

The Suitcase Entrepreneur by Natalie Sisson

The Freaks Shall Inherit the Earth by Chris Brogan

Lifestyle Entrepreneur by Jesse Krieger

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: virtual assistants, outsourcing, elance, odesk, fiverr, delegating, new employees, training employees, coaching, hiring, human resources, managing people, virtual staff, project management

Direct download: The_EL_Podcast_Episode_92.mp3
Category:general -- posted at: 3:01am CST

In this episode Erik Fisher shares his book, Hit The Mark, where he gives you practical and motivational advice on handling focus, approaching your goals, and maximizing your success.

In his book, Fisher outlines tips to help you improve your focus, strategies to help you get the most out of your time, energy boosters to make you feel better, and techniques to make you not feel like a robot. The goal of this book is to improve your focus, boost your energy, and crush time management.

This book is perfect for entrepreneurs who are having trouble getting the most out of a day’s work because of fatigue, low motivation, and continuous distractions.

About Erik Fisher:

“People may know me from the internet as a person who writes, podcasts and is community manager over at Social Media Examiner. I podcast at beyondthetodolist.com and the most recent book I co-authored was Hit the Mark.

The idea was that we want you to improve your focus, boast your energy and make the most of your time. We knew we needed to go to a place where we talk about those things that help you continue to move forward and have forward momentum on those goals.” – Erik Fisher

For a detailed summary of Hit the Mark according to Erik Fisher CLICK HERE

Related Books:

Limitless Energy by Brandon Epstein

The Miracle Morning by Hal Elrod

The Upside of Your Dark Side by Todd Kashdan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: motivation, fatigue, work day, work hard play hard, social media examiner, beyond the to do list, move forward, goal setting, energy boost, time management

Direct download: The_EL_Podcast_Episode_91.mp3
Category:general -- posted at: 3:01am CST

In this episode Chris Roebuck takes a deep dive into his book, Lead To Succeed, where he gives you a guide for leading people and organizations at the speed of sound.

In his book, Roebuck delivers a roadmap for 12st century leadership with real life examples and practical advice for being successful. The goal of the book is to help you and your teams significantly improve performance quickly, simply, and effectively.

This book is perfect for entrepreneurs who need help creating a new leading edge system that improves work performance individually or as a whole team with no cost and little time.

About Chris Roebuck:

“I started off training as a Chartered Accountant in the UK and decided that wasn’t the most exciting thing in life. I spent five years in the British Army as an officer then came out and set up my own business as an entrepreneur. From there I did an MBA and got involved with larger organizations such as London Underground, UBS and KPMG. Since finishing that role I’ve worked as an advisor for organizations as diverse as the UK National Health Service, investment banks and I speak around the world.

Over the 30 years or so that I’ve been experiencing organizations one of the things I’ve noticed is that there is a lot of people out who aren’t really able to live up to the potential to do their best work. They aren’t necessarily inspired to go to work but just doing it because they have to.  It’s only a fortunate few who are inspired by what they do.” – Chris Roebuck

For a detailed summary of Lead To Succeed according to Chris Roebuck CLICK HERE

Related Books:

Leaders Open Doors by Bill Treasurer

MOXIE – The Secret to Bold and Gutsy Leadership by John Baldoni

The Front-Line Leader by Chris Van Gorder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: leadership skills, leading people, management, improve performance, better workplace, effective leadership, managing teams, like a boss, leaders open doors, bold leadership

Direct download: The_EL_Podcast_Episode_90.mp3
Category:general -- posted at: 3:01am CST

In this episode Austin Netzley shares his book, Make Money Live Wealthy, where he shows you how to invest, be an entrepreneur, and build massive wealth.

In his book, Netzley reveals the wealth secrets of 75 successful entrepreneurs that outline a path to true wealth in 10 simple steps. The goal of this book is to teach you how to step up your game in money, how to reprogram your mind, the common traits of the wealthy, and the key mistakes that are holding you back.

This book is perfect for entrepreneurs who have a passion for money, investing, and business in order to live a rich life filled with happiness, joy, and inner peace.

About Austin Netzley:

I grew up in the Midwest and had visions of becoming a CEO for a large company. I got my engineering degree and went down that path, worked in corporate America and started to read books. I learned what was possible and learned that there were other options than that which lead me to invest. Over the next couple of years I created my own algorithm and automated it and started to scale that up while working in an oil company. At the end of last year retired and now I travel around and share my passion of money and the mindset and investing with other people to help get them to where they want to go.

The big inspiration was that books changed my life. As soon as I started to read a lot I knew that someday I wanted to write a book. Since I was traveling around the world and had my own podcast I figured it was a perfect opportunity to do so and I am so excited that I did.

For a detailed summary of Make Money Live Wealthy according to Austin Netzley CLICK HERE

Related Books:

Think and Grow Rich by Napoleon Hill

The Millionaire Master Plan by Roger Hamilton

Walk Away Wealthy by Mark Tepper

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: make money, live life, be happy, get rich quick, how to invest, personal finance, become wealthy, true wealth, tony robbins, money, successful entrepreneurs, build massive wealth

Direct download: The_EL_Podcast_Episode_89.mp3
Category:general -- posted at: 3:01am CST

In this episode Alan Fox gives a deep dive of his book, People Tools for Business, where he shares 50 strategies for building success, creating wealth, and finding happiness.

In his book, Fox provides easy and practical tools, organized into 50 chapters, that each address a specific issue and gives a strategy you can use to overcome it. The goal of the book is to help you gain success in areas such as developing self-confidence, improving management skills, and how to respond to being fired.

This book is perfect for entrepreneurs who need a handy book of business shortcuts that are time-tested and help solve everyday business related problems.

About Alan Fox:

“I am 74 years old and I’ve had a long and very successful business career. At first I was a CPA with a national CPA firm, then an attorney with my own law practice for a number of years and finally I formed a commercial real estate company at ACF Property Management Inc.

I think that you can do what you want to do and have fun while doing it. People Tools For Business is about doing things a little differently in business and enjoying yourself at the same time.” – Alan Fox

For a detailed summary of People Tools for Business according to Alan Fox CLICK HERE

Related Books:

Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

Smartcuts by Shane Snow

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: improve management, solve business problems, business shortcuts, build self-confidence, creating wealth, building success, business growth, being fired, gain success

Direct download: The_EL_Podcast_Episode_88.mp3
Category:general -- posted at: 3:01am CST

In this episode Laura Busche shares her book, Lean Branding, where she gives you over 100 do-it-yourself branding tactics that teach you how to create brands effectively.

In her book, Busche helps you build your own brand with inspiring case studies and step-by-step instructions for measuring and building logo designs to demo pitches. The goal of the book is to provide you with a brand personality and story that will convert with your audience.

This book is perfect for entrepreneurs who are thinking about creating a company or want to rebrand an existing one, but need step-by-step guidance for building the perfect brand.

About Laura Busche:

“I am originally a business major with a master in design managements and I am doing doctoral studies in psychology. I have been working with startups from every field imaginable for the last five years. For the last two years I have been working specifically with Tech startups in a methodology called Lean Branding. We have been working to make it easier for startups to develop their brands and to thrive doing so.

The inspiration was definitely entrepreneurs. Entrepreneurs in all stages and walks of life are the reason that I do what I do. For the last five years I have been mentoring startup founders in order to help them build a brand that can really communicate what their product and service can do for costumers.” – Laura Busche

For a detailed summary of Lean Branding according to Laura Busche CLICK HERE

Related Books:

Hello My Name is Awesome by Alexandra Watkins

Digital BACON by Alex Rodriguez

Startup Mixology by Frank Gruber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: the lean series, the lean startup, brand management, design a logo, create a business, startup marketing, value proposition, marketing tactics, build a brand, tell a story, brand name

Direct download: The_EL_Podcast_Episode_87.mp3
Category:general -- posted at: 3:01am CST

In this episode Salim Ismail gives a deep dive of his book, Exponential Organizations where he shows you how any company, from a startup to a multi-national, can become exponential.

In his book, Ismail unveils years of research learning how organizations can accelerate growth through the use of technology. The goal of the book is to provide you with the knowledge to leverage assets such as big data, communities, algorithms, and new technology to achieve performance ten times better than your competition.

This book is perfect for entrepreneurs who need a guide for harnessing and strategizing the growth of a company that feeds off of modern technology in the 21st century and beyond.

About Salim Ismail:

“I am the founding executive director and currently global ambassador for Singularity University. Our mission statement at Singularity University is to create a new generation of leadership that can leverage accelerating technologies to solve major global problems. I have been doing this for about six years and was the head of innovation at Yahoo and Tech Entrepreneurship before that.

As we launched Singularity six years ago we noticed at the same time that a very different model has become of how we build organizations. We’ve learned how to scale technology really well but scaling the organization and building that is painfully incrementally and linear. In the last five years or so we are seeing a new breed of organizational structure that can scale in the same seamless way that we scale technology. I noticed that as a weak signal five years ago, started tracking it, and over the last three years we have found over 60 organizations that are scaling at an average 10 times better, faster and cheaper compared to their peers. We started documenting those 60 organizations and tracking them and decided to write a book on the model.” – Salim Ismail

For a detailed summary of Exponential Organizations according to Salim Ismail CLICK HERE

Related Books:

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

The Innovator's Method: Bringing the Lean Start-up into Your Organization by Nathan Furr

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: exo, new technologies, corporate strategy, major company growth, wallstreet, enterprise business, systems and planning, paypal, amazon, Walmart, apple, the small big, executive board 

Direct download: The_EL_Podcast_Episode_86.mp3
Category:general -- posted at: 3:01am CST

In this episode Pamela Slim shares her book, Body of Work, where she gives you the tools to tie your story together in order to have a meaningful career.

In her book, Slim teaches you how to find the right connections for your accomplishments, sell your story, and continually reinvent and re-launch your personal brand. The goal of this book is to guide you through today’s complex career landscape to better understand the importance of the work you do.

This book is perfect for entrepreneurs who are struggling to understand their true passion while working multiple jobs and need a way to find fulfillment, joy, and inner peace.

About Pamela Slim:

“I am a speaker, writer, business coach and a very happy mom. I have spent time in just about every work mode that you can possible imagine. I spent time as an employee, a nonprofit professional, volunteer executive director, a consultant and independent business coach. I find great joy and interest in figuring out how people express themselves through their work.

My inspiration came from the work that I was doing specifically for about nine years which was working with people who were in corporate jobs that wanted to leave and start a business. Operating in the startup phase for nine years I began to see specific gaps and things that were missing from the way of framework for understanding the new world of work.” – Pamela Slim

For a detailed summary of Body of Work according to Pamela Slim CLICK HERE

Related Books:

Own Your Future by Paul B Brown

Dream Year by Ben Arment

Hello My Name is Awesome by Alexandra Watkins

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: sell yourself, self promotion, career advice, write a cover letter, resume, freelance work, find your passion, wearing multiple hats, too many jobs, overworked, self employed, inner peace

Direct download: The_EL_Podcast_Episode_85.mp3
Category:general -- posted at: 3:01am CST

In this episode Marcia Reynolds gives a deep dive into her book, The Discomfort Zone, where she shows leaders how to think through problems, see situations more strategically, and transcend their limits.

In her book, Reynolds give you exercises and case studies to help you use discomfort in your conversations to create lasting changes and a better workforce. The goal of the book show you how to short-circuit your mind’s defense and habitual thought patterns.

This book is perfect for entrepreneurs who are having trouble coaching others to stretch their limits and meet their personal goals while not making them suffer consequences.

About Marcia Reynolds:

“I have been teaching leadership for over 30 years. It’s always fascinating because the more we learn about human behavior the more there is to consider in being a leader. My family was always a family of entrepreneurs so I went out to start my own business about 17 years ago.

I think the most misunderstood area of leadership is the whole topic of listening. Leaders know that they have to listen but they confuse it with just being patient while someone is talking until it’s their turn to talk. I really feel that there is a stronger purpose for listening than most leaders realize. In order to change people’s minds they have to listen for specific things. It’s not just how to listen but the purpose and I really wanted to put this down on paper to help all leaders understand what it takes to change people’s behavior.” – Marcia Reynolds

For a detailed summary of The Discomfort Zone according to Marcia Reynolds CLICK HERE

Related Books:

Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

Leaders Open Doors by Bill Treasurer

Managing Whole People by Mark Herbert

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: uncomfortable conversations, firing people, addressing problems, confrontation, bad employees, empowering employees, poor performance, comfort zone, better workplace, how to coach

Direct download: The_EL_Podcast_Episode_84.mp3
Category:general -- posted at: 3:01am CST

In this episode Jeff Sutherland shares his book, Scrum, where he brings you a thought-provoking book about the management process that is changing the way we live.

In his book, Sutherland lays out his widely used project management system called Scrum which is a simple framework for solving the most intricate work problems effectively. The goal of the book is to simplify your work life, increase your focus, and get more done in less time than before.

This book is perfect for entrepreneurs who are struggling with managing small teams, increasing performance, and making forward progress with large projects.

About Jeff Sutherland:

“I am a CEO of a company called Scrum Inc. I had a career as a fighter pilot which is part of what led to the book we are going to talk about. I spent 11 years in the air force and what I learned flying over North Vietnam is imbedded in my book. When I got back I completed an advance degree in medical school and was a professor of radiology, biometrics and preventative medicine. I was then hired away from the medical school in to a large banking company and when I looked at what they were doing in software I implemented what I learned from medical school and the military and that resulted in the creation of Scrum.

Several years ago I wrote a book called Software in 30 days and in there we focused mainly on IT and software development. There is still a debate on what works and doesn’t work and I wanted to amplify on that. I also wanted to talk about how Scrum is moving outside of software development and tell all the great stories that I couldn’t get into my software book.” – Jeff Sutherland

For a detailed summary of SCRUM according to Jeff Sutherland CLICK HERE

Related Books:

How To Succeed in 12 Months by Serena Star-Leonard

Getting Things Done by David Allen

Smartcuts by Shane Snow

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: getting things done, organization, productivity, project management, solving problems, large projects, modeling, work faster, managing teams, work efficiency, twice the work, half the time

Direct download: The_EL_Podcast_Episode_83.mp3
Category:general -- posted at: 3:01am CST

In this episode Chris Van Gorder gives a deep dive of his book, The Front-Line Leader where he shares his  story, from cop to CEO, and the leadership philosophy that drives all of his decisions.

In his book Chris Van Gorder outlines tactics you can use to take responsibility, inspire others, and achieve breakout results for your organization. The goal of the book is to help you chart a path to better leadership and a more engaged, higher-performing organization.

This book is perfect for entrepreneurs who are looking for actionable tips on increasing employee engagement and performance while creating a culture of high accountability.

About Chris Van Gorder:

“I am the CEO for Scripps Health 2.6 billion dollar integrated healthcare delivery system in San Diego California. I started here 15 years ago of the Chief Operating Officer and found myself bolted in to the position of Chief Executive six months after I arrived when the company was kind of going under in many ways. I’ve been in healthcare for more than 30 year all in California. I started my career as a police officer in LA County when I was injured in the line of duty and was in and out of hospitals for the next year. The city retired me and the hospital that took care of me ultimately hired me as a department director. I eventually went back to graduate school and ended up in healthcare administration. I also volunteer back in law enforcement today and am the Reserved Assistant Sherriff with the San Diego County Sherriff’s Department responsible for the law enforcement and search and rescue reserves.

Our organization has been rated as a top 100 employer by Fortune Magazine for the last seven years. In March of 2013 the Fortune Magazine ran a story on me that was spotted by a literary agent who contacted me and encouraged me to write this book. I thought about it and felt like I didn’t have the time to do so but he convinced me otherwise and with the support of the organization I decided to write a book.” – Chris Van Gorder

For a detailed summary of The Front-Line Leader according to Chris Van Gorder CLICK HERE

Related Books:

Leaders Open Doors by Bill Treasurer

MOXIE: The Secret to Bold and Gutsy Leadership by John Baldoni

The Discomfort Zone by Marcia Reynolds

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: leadership, management, more engagement, increase performance, great employees, best place to work, work environment, company culture, great leadership skills, being a leader

Direct download: The_EL_Podcast_Episode_82.mp3
Category:general -- posted at: 3:01am CST

In this episode Jasper Ribbers shares his book, <em>Get Paid For Your Pad</em> where he shares his proven solution for increasing profits from selling on Airbnb.

In his book Ribbers shows you how to prepare your home cost-effectively, set up a highly searchable Airbnb listing, communicate with guest in a professional way, and catapult your search rank within Airbnb search. The goal of his book is to make you an Airbnb rockstar when it comes to renting out your house.

This book is perfect for entrepreneurs who own a residence and are looking for a way to generate smart passive income on the side by renting their home.

About Jasper Ribbers:

“I used to be a trader in the financial sector working in the Netherlands and also in Chicago. About four years ago I decided to leave my career and travel the world. And eventually I started several online businesses and that’s what I’m doing now.

I started renting out my house in Amsterdam about two and half years ago and it completely enabled me to travel and financially support myself. At the same time I was able to live in my house when I was back in Amsterdam and also meet a bunch of great people from all around the world. I noticed a lot of people didn’t know about Airbnb and the ones that do know about it weren’t getting the best results that they could.” – Jasper Ribbers

For a detailed summary of Get Paid For Your Pad according to Jasper Ribbers CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: Airbnb, renting houses, residential real estate, online renting, leasing houses, rent a house, sell a house, list property, selling on Airbnb, get rich quick, online selling, house online

Direct download: The_EL_Podcast_Episode_81.mp3
Category:general -- posted at: 3:00am CST

In this episode Alex Rodriguez takes a deep dive into his book, <em> Digital Bacon</em>, where he shares his proven tactics and methodologies to promoting a business effectively online.

In his book Rodriguez provides you with a step-by-step campaign for increasing your online traffic, improving your social awareness, and measuring your results. The goal of his book is to make your online presence more engaging and attractive to your audience.

This book is perfect for entrepreneurs who are having difficulties promoting their business online and need an all-in-one, easy-to-follow digital marketing strategy.

About Alex Rodriguez:

“I develop high-end digital marketing campaigns for companies that are looking to transform their brands and attract more business. My focus is launch campaigns and I’ve built some launch campaigns for some of the world’s most renowned brands such as Disney, SeaWorld and the list goes on and on. I was born in New York City, grew up in the Dominican Republic and started my career there in the advertising industry. Now I lead my own agency called Yummy Marketing.

We are in a very interesting era which is deemed by many as the digital era. Most everybody has access to tools to become their own advertiser, publisher and media manager but in earlier times you had to do all of that through an agency. With that immediacy of access to these channels comes a very big challenge. Not everybody is used to knowing how to promote their businesses online in a very effective manner. I recognized there was a void for speaking about very trident and proven tactics and methodologies and I decided to write a book to address that point.” – Alex Rodriguez

For a detailed summary of Digital Bacon according to Alex Rodriguez CLICK HERE

Related Books:

A World Gone Social by Ted Coine and Mark Babbitt

Hello My Name is Awesome by Alexandra Watkins

Moving Targets by Gabriel Aluisy

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: digital marketing, internet marketing, online business, marketing help, digital marketing, media marketing, digital marketing strategy, promote a business online, internet promotion

Direct download: The_EL_Podcast_Episode_80.mp3
Category:general -- posted at: 3:01am CST

In this episode Todd Kashdan takes a deep dive into his book, <em>The Upside of Your Dark Side</em> where he reveals over 15 years of research on the science of happiness, love, creativity, and relationships.

In his book Kashdan provides the simple tools that will help you get through the negative emotions and launch you to the highest peak in your life. The goal of the book show you how you can truly maximize your potential in any situation.

This book is perfect for entrepreneurs who need help turning simple negative emotions such as anger, guilt, and self-doubt into powerful actions that improve your effectiveness.

About Todd Kashdan:

“I am a professor psychology at George Mason University, a Senior Scientist at the Center for the Advancement of Well-Being and an author of four different books. The four books are Curious?, Designing Positive Psychology, Mindfulness, Acceptance and Positive Psychology, and The Upside of Your Dark Side.

My Co-author and I have been studying the science of happiness, love, creativity and relationships for about 15 years. Both of us have read numbers of books that our colleagues have written about how to integrate this in the workplace and we have always been dissatisfied with it. We wrote this book to rectify what you need to do to flourish and function optimally in a world where we are overwhelmed. This is 15-20 years of science pulled together in one book.” – Todd Kashdan

For a detailed summary of The Upside of Your Dark Side according to Todd Kashdan CLICK HERE

Related Books:

The Greatness Zone by Jay Forte

The Experiment by R. Michael Anderson

Unstoppable by Pete Wilkinson

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: strengths, weaknesses, negative emotions, positive thoughts, better person, happy life, how to be positive, being yourself, happy, self help, self doubt

Direct download: The_EL_Podcast_Episode_79.mp3
Category:general -- posted at: 3:01am CST

In this episode Stephen Key shares his book One Simple Idea where he shows you how to come up with ideas and license them to companies.

In his book, Key provides you with a step-by-step guide into bringing your ideas to market while helping you understand the ins and outs of licensing ideas. The goal of the book is teach you how to keep your ideas safe, be your own boss, see your product go to market, and make big money without quitting your job.

This book is perfect for entrepreneurs who already love what they are doing, but have multiple ideas that could benefit other companies and provide themselves with smart passive income.

About Stephen Key:

“I am just a regular guy that wants to be creative. In college I wasn’t sure what I wanted to do so I ended up taking an art class and realized I wanted to be creative and sell my creativity. For the last 30 years I have been coming up with little ideas and show them to companies and if they like them they license those ideas from me.

I have been bringing my own ideas to market through licensing and I have been educating students for the last 12 years on this same process. So when McGraw Hill had contacted me to write a book I agreed because a lot of people just don’t understand what licensing is.” – Stephen Key

For a detailed summary of One Simple Idea according to Stephen Key CLICK HERE

Related Books:

Pocket Man by Scott Jordan

The Maker Movement Manifesto by Mark Hatch

The Innovative Entrepreneur by Daniel Spulber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: invent things, inventor, Leonardo davinci, licensing products, 3d printing, create new ideas, business  ideas, make money on the side, smart passive income, marketing ideas, selling ideas

Direct download: The_EL_Podcast_Episode_78.mp3
Category:general -- posted at: 3:01am CST

In this episode Bill Treasurer takes a deep dive into his book, Leaders Open Doors where he gives you very simple ideas for becoming a valuable and successful leader.

In his book, Treasurer helps you create opportunities for the growth and development of the people that you lead. The goal of the book is to show you how to inspire people as a leader and help people reach their goals by inspiring a willingness to take initiative.

This book is perfect for entrepreneurs that are not natural born leaders, but need a radically simple leadership approach to motivating people, lifting profits, and encouraging performance.

About Bill Treasurer:

“I am a dad of three kids who are 11 year old twins and an 8 year old as well. I am also a business owner/entrepreneur and started Giant Leap Consulting 12 years ago after spending six years at Accenture where I was a manager. Before that I was with a company called Executive Adventure which was an experiential team building company and I used to take executives to the outdoors doing rope courses and such. Before all of that I was the captain of the US high diving team and I used to dive from 100ft platforms into small pools for a living. I have a bit of a colorful background but my specialty is leadership and courage building.

I have been a practitioner of leadership development for over 20 years and have designed, developed and delivered many leadership development programs comprehensive in nature for emerging and experienced leaders. I felt like I knew a thing or two about leadership. I’ve written four books now, I have an off the shelf facilitator training program. I did my thesis on leadership in graduate school and literally traveled around the world teaching leadership development. One day I got some new counsel that really schooled me in the idea of leadership and it came from my five year old son, Ian. Ian got me back to what matters most about leaders and that is to open doors of opportunity for the people and the organizations that you serve in a leadership role.” – Bill Treasurer

For a detailed summary of Leaders Open Doors according to Bill Treasurer CLICK HERE

Related Books:

The Front-Line Leader by Chris Van Gorder

Lead To Succeed by Chris Roebuck

MOXIE: The Secret to Bold and Gutsy Leadership by John Baldoni

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: leadership, best boss, good people, great management, leadership development, qualities of a leader, an amazing leader, I am a leader, modern day leaders, public figure

Direct download: The_EL_Podcast_Episode_77.mp3
Category:general -- posted at: 3:01am CST

In this episode Heidi and Scott Shimberg take you on a deep dive into their book Couple CEO where they teach you how to create balance between growing your business while enjoying a family and living a healthy lifestyle.

In their book, the Shimbergs take you on a journey exploring the difficulties and intimacies of living a life as an entrepreneurial couple. The goal of the book is to provide you with the secrets to living a couple lifestyle complete with business full of profit and a relationship full of passion.

This book is perfect for entrepreneurs that are interested in growing a business with their significant other or that simply want to create a valuable life together.  

About Heidi and Scott Shimberg:

“Scott and I have been working together for just shy of two decades. In the process of working together we’ve build, sold and developed roughly about a quarter of a billion dollars of real estate in the Tampa Bay area. We have found that balance of how to be successful but also enjoy a pleasant lifestyle.

Our inspiration is to inspire other entrepreneurial couples to share their business passion while living their life together. We really feel that having that personal fulfillment is important and since we figured out how to do that we wanted to put that in a book and share it with others.” – Heidi and Scott Shimberg

For a detailed summary of Couple CEO according to Heidi and Scott Shimberg CLICK HERE

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: business couples, family business, relationships, working together, husband and wife, couple therapy, growing a business, teamwork, partners in crime, marriage counseling, partnership

Direct download: The_EL_Podcast_Episode_76.mp3
Category:general -- posted at: 3:01am CST

In this episode, Nir Eyal shares his book Hooked where he teaches you why very few products see success and what makes consumers engage with certain products out of habit.

In his book, Eyal gives you a four-step process for figuring out exactly what you should build into your product to make it better than the rest. The goal of Hooked is to have your products bring consumers back continuously without depending on costly advertising and messaging.

This book is perfect for entrepreneurs who are having troubles creating or getting a product to stick and need actionable steps for building such products that people love.

About Nir Eyal:

“I’ve started two tech companies and after my last company was acquired I dove into the more academic side of consumer psychology and habit formation which is what I’ve been working on for the past three years.

I was at my last company and was banging my head against the wall trying to figure out why my customers weren’t doing the behaviors that I designed for them to do. I wanted to dive deeper into consumer psychology, into the things that people are not able to necessarily articulate and yet predictably drive their behavior. So I couldn’t find that book out there that told me what resources and tools I could use to figure out what I should build into my product.” – Nir Eyal

For a detailed summary of Hooked according to Nir Eyal CLICK HERE

Related Books:

Zero to One by Peter Thiel and Blake Masters

Traction: A Startup Guide to Getting Customers by Justin Mares and Gabriel Weinberg

Smartcuts: How Hackers, Innovators, and Icons Accelerate Success by Shane Snow

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: product marketing, product management, consumer habits, buying products, made to stick, iphone, building products, why people buy, ryan hoover, forming products

Direct download: The_EL_Podcast_Episode_75.mp3
Category:general -- posted at: 3:01am CST

In this episode Frank Cespedes takes a deep dive into his book Aligning Strategy and Sales where he brings business strategy and sales together in order to make your business scale.

In his book Cespedes teaches you how to bring together your strategy with the behaviors you’re going to need in selling in order to execute that strategy. The goal of the book is to offer a road map to articulate strategy in ways that people in the field can understand and that will fuel the behaviors required for profitable growth.

This book is perfect for entrepreneurs or CEOs who are looking to scale a new startup or create new sustainable growth of an already established business.

About Frank Cespedes:

“I am currently a professor at Harvard Business School. I was a professor at Harvard for 11 years before leaving to run a business for 12 years, sold the business and returned to Harvard about five years ago.

My academic research always focused on go-to market elements including channels and sales management but when I left Harvard and ran a business for 12 years I had to meet payroll and sales. After getting lucky in business and returning to Harvard I taught strategy for a few years. The fact is that despite decades of attention to so called strategic planning there really is remarkably little research about how to link strategy with the nitty-gritty of field execution.” – Frank Cespedes

For a detailed summary of Aligning Strategy and Sales according to Frank Cespedes CLICK HERE

Related Books:

Hyper Sales Growth by Jack Daly

High Profit Selling by Mark Hunter

The Trusted Advisor by Robert Galford

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_74.mp3
Category:general -- posted at: 3:01am CST

In this episode Gabriel Aluisy shares his book, Moving Targets where he helps you understand why people buy and teaches you how to get more personal with customer buying decisions.

In his book, Aluisy offers you some really simple action steps that anyone can implement in their business and start getting immediate results. The goal is to show you how to shift the brand culture to gain more customers and followers.

This book is perfect for entrepreneurs and marketing professionals who are having trouble understanding and generating quality customers and leads.

About Gabriel Aluisy:

“I design and develop marketing campaigns for country clubs, yacht clubs and luxury lifestyle brands. I have a company called Shake Creative in Tampa Florida which is a trusted local partner of some of the nation’s largest country club networks. We service their Tampa Bay clubs and others around the country with award winning design and our target marketing strategies.

It was inspired by some of the great brand experiences I’ve had and even some of the local brands here in Tamp that I’ve come across. The flip side of that is it’s inspired by the horrible brand experiences that I’ve had. I’m also really inspired by the shift that’s taking place in the last few years with a very on demand society. We have created this very impersonal world so I wanted to do my part to show entrepreneurs how to shift the brand culture to gain more customers and followers.” – Gabriel Aluisy

For a detailed summary of Moving Targets according to Gabriel Aluisy CLICK HERE

Related Books:

Lean Branding by Laura Busche

Traction: A Startup Guide to Getting Customers by Justin Mares and Gabriel Weinberg

Do It! Marketing by David Newman

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_73.mp3
Category:general -- posted at: 3:01am CST

In this episode Michael Price takes a deep dive into his book, What’s Next, where he gives you a guide for surviving and thriving in the real world.

In his book, Price teaches you how to decide if college is right for you, how to escape Corporate America and pursue your passion, and how to use the Internet for continuing education, networking, building a business, and turning your passion into profit.

This book is perfect for aspiring entrepreneurs between the ages of 15 and 33 who are seeking an all-inclusive guide to finding the right education and entrance into the world today.

About Michael Price:

“I am an entrepreneur, an author and a millennial. I also founded I Can Be Society.

After explaining my unhappiness with my job at the time to my dad he suggested I write a book. I knew I had the ability to write a book and as I looked back on my life from the ages 15 to 28 I wanted to show how education and career fit together.” – Michael Price

For a detailed summary of What’s Next according to Michael Price CLICK HERE

Related Books:

The New Entrepreneurz by Ronen Gafni and Simcha Gluck

The Freaks Shall Inherit the Earth by Chris Brogan

Freedom After the Sharks by Geoff Hudson-Searle

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_72.mp3
Category:general -- posted at: 3:01am CST

In this episode R Michael Anderson takes you on a deep dive into his book, The Experiment where he teaches you how to create an ideal work-life balance, turn bad habits into good habits, build relationships, and get more done in less time.

In his book, Anderson tells a modern-day business fable about Dennis, a business owner who is separated from his spouse, out of shape, burned out, and just living a dreary life. As you read the notes Dennis take in his sessions with Robert, use them as exercises to effectively transform your own life.

This book is perfect for entrepreneurs who are experiencing the downfalls of success and are seeking a different approach to finding joy in their work life.

About R Michael Anderson:

“I’ve always been good at achieving but I found myself not happy. I hit my low point in life and knew I needed to change something. I ended up earning my masters in spiritual psychology and now I teach competitive driven people how to become happier.

The Experiment is a story that I relate to in my own personal life. I teach entrepreneurs skills I’ve learned and also help them go through some of the tough changes I’ve gone through.” – R Michael Anderson

For a detailed summary of The Experiment according to R Michael Anderson CLICK HERE

Related Books:

The Happiness of Pursuit by Chris Guillebeau

Grow A Pair by Larry Winget

Everyday Entrepreneurs by Ken Horn

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_71.mp3
Category:general -- posted at: 3:01am CST

In this episode Mark Herbert shares his book, Managing Whole People where he gives you 30 years of mistakes, experimentation, and learnings from the personal journey of an HR director and a senior consultant.

In his book, Herbert provides you with a guide to the true leadership of managing people based on his 5 basic elements of respect, responsibility, information, rewards, and loyalty.

This book is perfect for entrepreneurs and business owners who assume a role in managing employees and are having trouble building the proper relationships to increase productivity.

About Mark Herbert:

“My original corporate training was in the human resources area. I have since evolved from that into some C- level responsibilities and operations. And for the last 15 years I have operated as a management consultant working with organizations around their relationships ranging from fortune 100’s to small entrepreneurial businesses.

The big inspiration for me was coming up through a time where the whole idea of human resources management and leadership was not held at high esteem. A number of different conflicting philosophies out there were to communicate to people that when we were managing people, we managed them one at a time and we managed the entirety of who they are.” – Mark Herbert

For a detailed summary of Managing Whole People according to Mark Herbert CLICK HERE
Related Books:

The Discomfort Zone by Marcia Reynolds

Lead to Succeed by Chris Roebuck

The Front-Line Leader by Chris Van Gorder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_70.mp3
Category:general -- posted at: 3:01am CST

In this episode Jay Forte takes a deep dive into his book, The Greatness Zone where he helps you know what you are good at, what you love and what is going on in your world.

In his book, Forte introduces this life-changing thinking in his compelling and heartwarming story of two kids in college. By following the stories of Mary and Mike, you will get to see the greatness formula in action which will guide you through the process of knowing yourself and finding your best fit in life.

This book is perfect for an entrepreneur who is bored with life, often listens to what others have to say, and does not know how to change things.

About Jay Forte:

“I am a certified life and workplace CEO coach, an author and a speaker. Prior to that I was a CPA and CFO for years and then realized that most of my career I was in the wrong place. I’m a big idea person that just needed an environment to keep inventing. Now I work around the workplace and around helping people discover what the big ideas in life are for them.

The Greatness Zone happened as a direct effect of the first book that I had written called Fire up your employees and smoke your competition. It came out of my time as an education director just at the time the economy was shifting out of an industrial agent to an intellectual age. It came out as a process book to say regardless of your age you should know what you are good at, what you love and what is going on in your world. So that you can know you, know your world and put the two together.” – Jay Forte

For a detailed summary of The Greatness Zone according to Jay Forte CLICK HERE

Related Books:

Powerhouse by Mike Clayton

The Happiness of Pursuit by Chris Guillebeau

Mindset: The New Psychology of Success by Carol Dweck

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_69.mp3
Category:general -- posted at: 3:01am CST

In this episode bestselling author Chris Brogan takes you on a deep dive into his book, The Freaks Shall Inherit The Earth, where he gives you the formula for entrepreneurship from the ground up.

In his book, Brogan gives you the systems, processes and the foundational work that you need to turn your interests into a business venture. The goal of the book is to help you start your own revolutionary business, including what most people are missing from the basics of business, how to turn passions into businesses, and how to build out the digital channel.

This book is perfect for people who have the potential and drive to be an aspiring entrepreneur, but wouldn’t normally pick up a business book.

About Chris Brogan:

“I run a company called Owner Media Group; a professional development company where I help people try to figure out how to own the game that they must want to win. I’ve run marketing consulting companies, worked with a lot of the biggest brands out there. Most recently I have been helping anyone from any size business try to figure out solid principles of ownership that will help in you personally, in your business and into the future.

The inspiration for the book comes from my kids. I wanted to write something that will help them along their way as they grow up.” – Chris Brogan

For a detailed summary of The Freaks Shall Inherit the Earth according to Chris Brogan CLICK HERE

Related Books:

Crazy is a Compliment by Linda Rottenberg

What’s Next by Michael Price

The New Entrepreneurz by Ronen Gafni and Simcha Gluck

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_68.mp3
Category:general -- posted at: 3:01am CST

In this episode, Mark Hunter shares his and Matthew Hudson’s book, Advisor Selling, where he reveals the secrets for becoming a trusted advisor to potential sales clients.

In their book, Hunter and Hudson give you the individual phases to becoming better at sales by understanding who the prospects are, how to qualify them, and how to engage them. The goal of the book is to provide you with a guide to have higher margins, increase referrals, and get higher customer satisfaction.

This book is perfect for B2B entrepreneurs who utilize an outdated sales approach and have a hard time understanding a customer’s point of entry.

About Mark Hunter:

“I help companies and sales people find a way to avoid the discount which is how to sell at full price without discounting. So I help you find better customers that close at full price.

The co-author and I have been longtime friends and about eight years ago we worked together on a project with a fortune 200 company. One of the things that were involved was going out and working with every single sales person in the company. About a year ago we realized that we have collectively done over 1,000 ride-alongs with sales people and knew we needed to capture that into a book.” – Mark Hunter”

For a detailed summary of Advisor Selling according to Mark Hunter CLICK HERE

Related Books:

The Trusted Advisor by Robert Galford

Conquering The Seven Summits of Sales by Susan Ershler

Hyper Sales Growth by Jack Daly

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_67.mp3
Category:general -- posted at: 3:01am CST

In this episode, Mark Hunter takes you on a deep dive into his book, High Profit Selling where he helps you change the way you think about discounting, price, negotiating, and, above all, the all-important concept of value.

In his book, Hunter gives you the guide for moving towards a profit-centered sales approach that will strengthen your customer relationships and increase your bottom line.

This book is perfect for entrepreneurs who are not confident in their current sales approach to prospects and need a better method for increasing profits more comfortably.

About Mark Hunter:

“I help companies and sales people find a way to avoid the discount which is how to sell at full price without discounting. So I help you find better customers that close at full price. The inspiration behind the book was all about how to avoid the discount.” – Mark Hunter

For a detailed summary of High Profit Selling according to Mark Hunter CLICK HERE

Related Books:

Hyper Sales Growth by Jack Daly

Pitching and Closing by Alex Taub

Go For No! by Andrea Waltz

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_66.mp3
Category:general -- posted at: 3:01am CST

In this episode, Hal Elrod shares his book, The Miracle Morning where he believes how you start the day sets the context for the rest of your day which sets the context for the rest of your life.

In his book, Elrod teaches you his ultimate morning routine that helped double his income within two months. The goal of the book is to provide you with a real life experience of success and the steps on how to wake up each day with more energy, motivation, and focus to take your life to the next level.

This book is perfect for entrepreneurs who want to change their lives, but have trouble waking up early in the morning and feel as if they are losing energy and motivation throughout the day.

About Hal Elrod:

“I was a radio DJ until I got into sales where I was one of the youngest sales rep ever inducted into the companies’ hall of fame. I broke a bunch of sales records and thought that I was going to do that forever. I was in a horrific car accident, died for six minutes, broke 11 bones and told I would never walk again. I bounced back from that and went on to write a couple of bestselling books, became a coach and a motivational speaker.

It was never intended to be a book, it was written out of responsibility to share my experiences with other people. I did research and created what seemed to be the ultimate morning ritual and within two months of doing it I more than doubled my income.” – Hal Elrod

For a detailed summary of The Miracle Morning according to Hal Elrod CLICK HERE

Related Books:

The Greatness Zone by Jay Forte

The Experiment by R. Michael Anderson

Habit Stacking by Steve Scott

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_65.mp3
Category:general -- posted at: 3:01am CST

In this episode, Honoree Corder takes a deep dive into her book, Vision To Reality where she helps you answer the question what do you really want and why haven’t you already got it.

In her book, Corder points you in the right direction to achieving success by talking about her coaching philosophy and program. She will teach you how to increase efficiency and effectiveness, overcome challenges, increase productivity, and live with passion and purpose.

This book is perfect for the entrepreneur who wants the steps used by successful entrepreneurs to transform their daily actions into the life of their dreams.

About Honoree Corder:

“I am a business coach, executive coach, corporate trainer, motivational speaker and 13 time author. I currently live in Austin, TX. I have worked with entrepreneurs, business owners and senior level professionals for about 15 years and helped them achieve their biggest vision and solve their biggest problems. My background is in the corporate world and in network marketing and so I have had to distinct successful separate careers that have both informed and influenced how I work with people today.

I wanted a reference book for myself and for others that isn’t just the tip of the spear but is the sharp point that would give the formula for turning what is in our minds eye into our actual real life reality.” – Honoree Corder

For a detailed summary of Vision to Reality according to Honoree Corder CLICK HERE

Related Books:

Dream Year by Ben Arment

From Idea to Exit by Jeff Weber

Life By The Cup by Zhena Muzyka

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_64.mp3
Category:general -- posted at: 3:01am CST

In this episode, Geoff Hudson-Searle shares his book Freedom After The Sharks where he helps you make dreams become reality and shows you how to be the master of that journey.

In his book Hudson-Searle takes you on his life’s journey after working in 160 countries to helping fortune 100 companies and starting his career into entrepreneurship. His goal is to show the truths, trials, and tribulations he went through when going into business and launching a company.

This book is perfect for entrepreneurs who learn what it takes to succeed in life by following the experiences of other entrepreneurs who have struggled and made it to the top.

About Geoff Hudson-Searle:

“My difficult upbringing gave me the drive to succeed in my business career. I’ve worked in 160 different countries worldwide delivering very large programs and initiatives for most of the large corporate 100 before launching into my business and entrepreneurial career.

The first inspiration is that you never really understand exactly how strong you are as an entrepreneur until you need the strength. I wanted to be able to convey to my readers to never give up and if you have the determination you can absolutely achieve the dream. I also wouldn’t have been able to write this book if it wasn’t for my late grandmother and grandfather because they were a deeply moving part of the inspiration and drive behind the book.” - Geoff Hudson-Searle

For a detailed summary of Freedom After the Sharks according to Geoff Hudson-Searle CLICK HERE

Related Books:

Vision to Reality by Honoree Corder

All in Startup by Diana Kander

How To Succeed in 12 Months by Serena Star Leonard

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_63.mp3
Category:general -- posted at: 3:01am CST

In this episode, John Baldoni takes us on a deep dive into his book MOXIE, where he reveals the secrets to bold and gutsy leadership.

In his book, Baldoni shares the competence, credibility, and confidence that leaders, like Dolly Parton, Sergio Marchionne, Ben Hogan, and Nelson Mandela, use to succeed.

This book is perfect for the entrepreneur who understands leadership, but needs some help preparing to lead not only his or her self but also lead a team more effectively.

About John Baldoni:

“I am an executive coach and author. My brand new book Moxie is number 13 on my list. I am chair of leadership development at N2growth. My passion is instilling leadership in others and providing them pathways to success.

It came out of the financial crash of 2008 when we saw a lot of senior executives throw up their hands and say they’ve never seen things so bad before. These executives did not demonstrate any sense of resilience, perseverance or moxie. I wanted to talk about how leader’s gutsy gumption will help them and their teams succeed.” – John Baldoni

For a detailed summary of MOXIE: The Secret to Bold and Gutsy Leadership according to John Baldoni CLICK HERE

Related Books:

Leaders Open Doors by Bill Treasurer

Managing Whole People by Mark Herbert

The Prosperous Leader by Jacob Engel

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_62.mp3
Category:general -- posted at: 3:01am CST

In this episode Nathan Furr gives a detailed summary of his book, The Innovator’s Method. This book provides the ideal process of an innovator’s phase: the insight, problem, solution, and business model. We acquire information by observing the glitches around us and present a solution. Digging deep will find us an explanation and creating a business model to market the proper need. Whether you are an entrepreneur launching a start-up or re-establishing a present one, this book is an excellent resource.

About Nathan Furr:

“I earned my Ph.D. at Stanford University in the Stanford technology ventures program. I’ve worked in management consulting, I’ve been an entrepreneur, worked in venture capital and across those experiences I wanted to spend some time sharing some of the insights that I discovered along the way.

When I was at Stanford I used to hear disparaging comments about business schools and management and I wondered why I was hearing such negative things. As I started to dig into history I discovered something surprising and that was that management schools did not exist until the late industrial revolution. Business schools where founded to manage problems of relative certainty and what we left unanswered were how to manage uncertainty.” – Nathan Furr

For a detailed summary of The Innovator’s Method according to Nathan Furr CLICK HERE

Related Books:

Inside The Box by Drew Boyd

The Seven Sins of Innovation by Dave Richards

The Myths of Creativity by David Burkus

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Direct download: The_EL_Podcast_Episode_61.mp3
Category:general -- posted at: 3:01am CST

In this episode Blake Masters shares his book, Zero To One, where he and Peter Thiel reveal the strategy, secrets, and truth to find success that goes above and beyond.

In his book, Masters provides you with the insights of how Peter Thiel became so successful with his ventures such as PayPal. One of the core themes in the book is the distinction between competition and a business monopoly. Both Thiel and Masters believe that success is found in the absolute differentiation of one business to another and they pave the way for you follow the same suite.

This book is perfect for entrepreneurs who have an original idea and are seeking absolute command of a niche where competition does not exist.

About Blake Masters:

“I live out in San Francisco with my wife and 4 month year old baby. I am the co-founded of a legal research technology startup called Judicata. Prior to that I was at law school at Stanford and worked as an early sales person at Box.

The book is based on a class that Peter Thiel taught at Stanford in 2012 call CS 183 Startup. Peter’s goal in teaching the class was to tell his students everything he knew about business. I took really good class notes and put them online and then they ended up getting read by hundreds of thousands of people and became basic required reading in Silicon Valley.” – Blake Masters

For a detailed summary of Zero To One according to Blake Masters CLICK HERE

Related Books:

All In Startup by Diana Kander

Exponential Organizations by Salim Ismail

The Art of War for Small Business by Becky Sheetz-Runkle

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: Peter Thiel, PayPal, growing a business, competitive advantage, monopoly, creating a startup, mastering business, Harvard business

Direct download: The_EL_Podcast_Episode_60.mp3
Category:general -- posted at: 3:01am CST

In this episode Ted Coine and Mark Babbitt share their book, A World Gone Social, where they give you the tools and advice on using social media to relate and survive in business today.

In their book, Coine and Babbitt walk you through the fundamentals and steps in on how to create change, build teams, make relationships online, and utilize social media marketing.

This book is perfect for entrepreneurs who are having trouble utilizing social media and are unable to disrupt an industry they desire to be successful in.

About Ted Coine and Mark Babbitt:

Mark Babbitt – I am the CEO and founder of a talent community online called YouTern where we help college students, recent graduates and young careerist ascend into the workforce as gracefully as possible. I am also the president of Switch and Shift which is a leading leadership site.

Ted Coine – I am the co-founder and chairman of Switch and Shift.

“We didn’t realize we were writing A World Gone Social at first. It’s a five year project maybe a year or more in before we realized this was a book. I was speaking with business leaders and every time the word change came up terror got in their eyes. Change used to be something that happened occasionally and now people don’t know what to do about it. As we interviewed leaders we realize that they weren’t ready for a world gone social and we then realized how much this was impacting our careers and businesses.” – Ted Coine and Mark Babbitt

For a detailed summary of A World Gone Social according to Ted Coine and Mark Babbitt CLICK HERE

Related Books:

Digital Bacon by Alex Rodriguez

Pocket Man by Scott Jordan

Moving Targets by Gabriel Aluisy

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: social media marketing, SMM, marketing, smarketing, SEO, SEM, disrupt an industry, switch and shift, how to create change, crossing the chasm, online marketing, digital marketing

Direct download: The_EL_Podcast_Episode_59.mp3
Category:general -- posted at: 3:01am CST

In this episode Alan Barrell takes a deep dive into his book, Show Me The Money, where he takes you on a real-life journey of creating a new business.

In his book, Barrell walks you through situations based on practitioners who got the basic right, know where the money is, have prepared for fundraising, know how to manage intellectual property, and understand the value their company brings.

This book is perfect for the entrepreneur that plans on utilizing investors to fund a startup and have difficulty managing the external factors involved in doing business.

About Alan Barrell:

“I live in the wonderful city of Cambridge where I would say we have the closes thing to Silicon Valley. I work part-time at the University of Cambridge as the Entrepreneur in Residence. I’ve done a lot of work with larger companies. I’m a scientist, turned businessman, turned investor.

The main inspiration was a huge interest in new business creation. It’s the new businesses and startups that are driving the economy of the world. I am passionate about new company startups as a means of growing economies and societies.” – Alan Barrell

For a detailed summary of Show Me The Money according to Alan Barrell CLICK HERE

Related Books:

Walk Away Wealthy by Mark Tepper

From Idea to Exit by Jeffrey Weber

PACE by Jesse Mecham

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: Cambridge, jerry mcguire, new business, need money, start a business, start up, jim collins, built to last, investors, silicon valley, find cash, fundraising, campaigning

Direct download: The_EL_Podcast_Episode_58.mp3
Category:general -- posted at: 3:01am CST

In this episode Shane Snow shares his book, Smartcuts, where he shows you how hackers, innovators, and icons accelerate success.

In his book, Snow teaches you how you can do more than you are doing and do it faster than you think by thinking about things smarter. He also explains how you can find the business secrets to shorten your path to success in real life and divides the book into three main sections of how this happens based on hundreds of interviews with incredible people.

This book is perfect for the entrepreneur who has the motivation to be super successful but wants to accomplish ideas at a faster pace.

About Shane Snow:

“I grew up in Idaho and live in New York City now. I first studied computer science and became a web entrepreneur and then I moved over to journalism. I moved to New York to be a journalist with a dream of writing for Wired Magazine and writing about Tech got me to start my own tech startup.

I was fascinated by people and businesses that seemed to beat expectations. As an entrepreneur myself I was curious how they did it and was looking for the patterns.” – Shane Snow

For a detailed summary of Smartcuts according to Shane Snow CLICK HERE

Related Books:

People Tools for Business by Alan Fox

Work Smarter by Nick Loper

Getting Things Done by David Allen

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: tech startup, success in real life, amplify work, setting goals, business secrets, work smarter, hackers, innovators, inventors, accelerate success, work faster, new apps, latest apps

Direct download: The_EL_Podcast_Episode_57.mp3
Category:general -- posted at: 3:01am CST

Webber takes us through the entrepreneurial journey with his book, From Idea to Exit. There are four stages of the entrepreneurs' journey: idea, startup, runnning, and exit stage. Webber covers detailed analysis for each stage from the initial ideas, the pit falls, demand generation, fulfillment, taking action to move-on, and an exceptional planned exit strategy. This book is an excellent resource for all stages of entrepreneurship.

Direct download: The_EL_Podcast_Episode_56.mp3
Category:general -- posted at: 3:01am CST

In this episode Pejman Ghadimi, also known as PJ, shares his book, Third Circle Theory where he reveals the birth of entrepreneurship.

In his book, Ghadimi provides you with a reflection of yourself through the different stages you will go through in life in order to become an entrepreneur. After reading his book you will walk away understanding how much more of life you have control of than you actually think.

This book is perfect for the wantrepreneur who is searching for a way into entrepreneurship by overcoming fear and ultimately taking control of life.

About Pejman Ghadimi:

“I am the founder of The Secret Entourage. My background was spending about six years as an Executive Vice President for Fortune 500 and from there I went on to start two seven figure businesses, one in consulting and the other in the luxury lifestyle arena. And later found that money was no longer the focus in my life and therefore founded Secret Entourage to help younger individuals who don’t have access to great leadership, mentorship or education find the real life knowledge for free.

My mom was the inspiration that led me to becoming very self-aware and the books ideology is about helping others become very self-aware. The inspiration was ultimately seeing her life of sacrifice and really giving birth to all the learning that I have had the opportunity to learn throughout the years into this book.” – Pejman Ghadimi

For a detailed summary of Third Circle Theory according to Pejman Ghadimi CLICK HERE

Related Books:

Make Money Live Wealthy by Austin Netzley

The Millionaire Master Plan by Roger Hamilton

Three Feet From Gold by Greg Reid

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: be an entrepreneur, life awareness, overcome fear, start with why, simon sinek, leading people, self control, life hacks, happiness, build relationships, entrepreneurship

Direct download: The_EL_Podcast_Episode_55.mp3
Category:general -- posted at: 3:01am CST

In this episode Micah Yost takes a deep dive into his book, Rhythm, where he addresses the problem when entrepreneurs know they need to be creative, but essentially lack the ability.

In his book, Yost provides you with a field guide for solving this problem with a purpose to boost your creative confidence with a solid and approachable guideline to become consistently effective at innovation.

This book is perfect for entrepreneurs who lack the ability to generate ideas or have ideas they have yet seen to succeed.

About Micah Yost:

“I live right in the middle of the country in Omaha Nebraska and work with an awesome group of creative people at a company called Elevate where we do digital brand and design. My undergrad is in the arts and my graduate degree is in business. I’ve spent the past decade working right at that intersection of creativity, innovation and business.

I was on an airplane a couple months back flying into Tennessee to speak at a conference called Everywhere Else. I was planning on talking about something else but I have a rhythm of my own of going back and scrubbing my notes. I came upon a question of what would it look like to really make creativity and innovation consistently executable and out of that came an equation that I write about in the book and it turned into the talk that I gave during the conference. It spurred a lot of questions and conversation at the conference so I felt like I wanted to take it further and try to address that issue.” – Micah Yost

For a detailed summary of Rhythm according to Micah Yost CLICK HERE

Related Books:

Invent, Reinvent, Thrive by Lloyd Shefsky

The Innovator’s Method by Nathan Furr

The Road to Reinvention by Josh Linkner

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: become creative, innovate, invent, reinvent, new ideas, create things, brainstorming, personal influence, make great things happen, build innovation, cool stuff

Direct download: The_EL_Podcast_Episode_54.mp3
Category:general -- posted at: 3:01am CST

In this episode Steve Scott shares his book, Habit Stacking, where you will discover 97 quick habits that can instantly change your life.

In his book, Scott teaches you to discover how to manage a simple routine that you can repeat on a daily basis along with a few tools that will keep you motivated and consistent.

This book is perfect for entrepreneurs like you who want to make giant leaps forward in business, strengthen personal relationships, stay on top of finances, get organized, and improve health and fitness.

About Steve Scott:

“I have been self-employed for the last 10 years in a variety of internet businesses specifically the last two years I have been into Kindle publishing. I got into habit development because I wanted to improve my own life and now I write books that come from my personal experience and things I have talked about with other people.

To be honest it came from a position of frustration. I wanted to figure out a way to put the little habits into a single routine and for a year I did this every single day first thing in the morning. One day I was trying to come up with a name for a book and I figured that this might be something that others find valuable.” – Steve Scott

For a detailed summary of Habit Stacking according to Steve Scott CLICK HERE

Related Books:

Smartcuts by Shane Snow

People Tools For Business by Alan Fox

Work Smarter by Nick Loper

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: habits, change your life, moving forward, motivation, small habits, productivity, health, wellness, fitness, stress relief

Direct download: The_EL_Podcast_Episode_53.mp3
Category:general -- posted at: 3:01am CST


In his book, Michalowicz shows you the correct formula for success as opposed to the original from Generally Accepted Accounting Principles of GAAP. He proposes a new formula about selling as much as you can, extract your profit from your business first and then pay your expenses with the remainder. His approach changes the entire paradigm.

This book is perfect for all entrepreneurs who have based their businesses profitability on the formula of sales minus expenses equals profit. By taking the advice from this book, there will be less money for expenses, your behavior will change and you will find ways to get the same things done with less money.

About Mike Michalowicz:

“I am an author targeted toward small business books and how to grow them to be successful and competitive in market. I challenge all the beliefs that are out there about growing a business and study other businesses to find the current formula for success.

After selling my second company I thought I knew the formula to success and became full of myself. I decided to become an angel investor, took my own money and started 10 companies and threw money at these businesses believing that the only thing that mattered was my involvement. This ended up being a train wreck and caused me to lose basically every penny I put in it. The day I lost my last penny became a defining moment for me and the realization that what I thought was the formula to success was in fact wrong. I thought that profit was an event and I became to realize that profit is not an event, it’s a habit.” – Mike Michalowicz

For a detailed summary of Profit First according to Mike Michalowicz CLICK HERE

Related Books:

Show Me The Money by Alan Barrell

High Profit Selling by Mark Hunter

Hyper Sales Growth by Jack Daly

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: how to profit, increase profits, accounting tips, expenses, sales, cost of goods, formula to success, rod beckstrom, GAAP, formula for business, finance, quickbooks, Thomson reuters, balance sheet

Direct download: The_EL_Podcast_Episode_52.mp3
Category:general -- posted at: 3:01am CST

In this episode Mike Michalowicz takes a deep dive into his bestselling book, The Pumpkin Plan, where he helps you implement a unique strategy for growing your business.

In his book, Michalowicz utilizes the techniques that farmers use to grow colossal pumpkins. His theory is that pumpkin farming provides some similarities in growing a successful business and he provides you all of the steps to do so.

This book is perfect for entrepreneurs and business owners who are struggling to grow their business and have too many tasks on their plate. Michalowicz gives you the steps to focus on that one thing you do well and becoming a master at it so you can experience colossal growth.

About Mike Michalowicz:

I am an author of The Toilet Paper Entrepreneur, The Pumpkin Plan and Profit First. I write books to help entrepreneurs grow their businesses. I challenge all the beliefs that are around because I believe most of our beliefs are hurting our businesses and propose new ways to do it.

I started studying colossal pumpkin farmers and I realized that they basically follow the same process as ordinary pumpkin farmers do but change a few elements. Just by changing 5% or 10% of the growing process the pumpkin responds with explosive growth. I figured that if you can do this natural, why not do it with businesses and I put it to the test.

For a detailed summary of The Pumpkin Plan according to Mike Michalowicz CLICK HERE

Related Books:

How To Get Unstuck: 25 Ways to Get Your Business Growing Again by Barry Moltz

Zero To One by Peter Thiel and Blake Masters

Vision To Reality by Honoree Corder

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: growing business, pumpkin farming, colossal pumpkins, hurting business, hiring employees, firing employees, Robert cialdini, scaling up, big business

Direct download: The_EL_Podcast_Episode_51.mp3
Category:general -- posted at: 3:01am CST

In this episode Mike Michalowicz shares his book, The Toilet Paper Entrepreneur, where he gives you the business tools to get ready for building a business and the kick in the behind to get started.

In his book, Michalowicz provides his perception on what entrepreneurship is and how you can navigate starting and building a business when you have no resources. The difference between this book and others like it is Michalowicz connects entrepreneurship to the bathroom experience when we find a way to survive on a very small amount of toilet paper.

This book is perfect for the aspiring entrepreneur who needs the tools to startup when they don't have money and for the established entrepreneur in need of realigning their business.

About Mike Michalowicz:

“I am an author of The Toilet Paper Entrepreneur, The Pumpkin Plan and Profit First. Prior to becoming an author I was a fulltime entrepreneur growing a couple companies and today the forefront of my activities is writing books and talking about them.

I wanted to challenge all the academic reads that were out there. I believe there are a lot of great content books but most of the books I was reading about business you have to bore your way through it. And so I decided to write my perception of what entrepreneurship is and how you can navigate starting and building a business when you have no resources.” – Mike Michalowicz

For a detailed summary of The Toilet Paper Entrepreneur according to Mike Michalowicz CLICK HERE

Related Books:

The Pumpkin Plan by Mike Michalowicz

Profit First by Mike Michalowicz

The Entrepreneur Mind by Kevin D. Johnson

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: entrepreneurship, building a business, growing a business, bathroom, business survival, startup advice, no money, bootstrapping

Direct download: The_EL_Podcast_Episode_50.mp3
Category:general -- posted at: 3:01am CST

In this episode Charlie Houpert takes a dive into his book, Charisma on Command, where he shares his personal story on how he went from extreme introvert to an extrovert all on his own.

In his book, Houpert gives you an in depth action guide to improving your social skills through conversing, presenting, and conveying positive feelings.

This book is perfect for all types of entrepreneurs who are introverts trapped in a comfort bubble when it comes to socializing with others or extroverts who need to polish their social listening skills and charm.

About Charlie Houpert:

“I grew up on the east coast, lived in a bunch of different places but right now I am living in Vegas. I run a company called Charisma on Command with my best friends and co-founder. The whole point of this company is to teach people to be more charismatic and to do it on command.

I grew up incredibly shy, voted the shyest kid in my high school class of over 500 people and lived that way through college. At some point I got fed up with it, went abroad and dedicated myself to reinventing who I was. I dove into books, put myself in uncomfortable situations, took a bunch of improv classes and now people come up to me surprised how outgoing and comfortable I am. This has transformed my life more profoundly than anything else I’ve done and something I really enjoy sharing with other people.” – Charlie Houpert

For a detailed summary of Charisma on Command according to Charlie Houpert CLICK HERE

Related Books:

Habit Stacking by Steve J Scott

Third Circle Theory by Pejman Ghadimi

The Miracle Morning by Hal Elrod

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: social skills, body language, how to present yourself, first impressions, how to network, build relationships, the wedding ringer, eye contact, talking to women, pickup lines, self esteem, tim ferriss, uncomfortable situations, meet people

Direct download: The_EL_Podcast_Episode_49.mp3
Category:general -- posted at: 3:01am CST

In this episode Natalie Sisson takes a deep dive into her book, The Suitcase Entrepreneur, where she reveals the ups and downs of traveling while running a business.

In her book Sisson takes you through 3 different acts where you will learn about freedom and adventure, how to build an online business you can run from anywhere, and how to live out of a suitcase.

This book is perfect for the entrepreneur who wants to choose their own adventure in order to do whatever they want in life including traveling the world.

About Natalie Sisson:

“I have been traveling and living out of my suitcase for four full years now. I have no home and am the suitcase entrepreneur. I love to create a ton of freedom and adventure in my life and those of others. I’ve build a brand and a business based around doing that and helping people build profitable businesses they can run from anywhere.

I have been doing this for such a long time now and I felt I finally had a book in me to write about. I wanted to share my journey and how people have been doing this for themselves, building crazy awesome lifestyles but also very successful businesses, in a book format. I’ve always wanted to write a book and I finally felt I had enough knowledge and expertise to share. I am very much action focused and that’s what I wanted my book to be, the most practical guide for creating a business you love from anywhere.” – Natalie Sisson

For a detailed summary of The Suitcase Entrepreneur according to Natalie Sisson CLICK HERE

Related Books:

Lifestyle Entrepreneur by Jesse Krieger

Virtual Freedom by Chris Ducker

The Happiness of Pursuit by Chris Guillebeau

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: traveling, online business, homeless business, remote desktop, working from home, vacation destinations, entrepreneurship, eventual millionaire, lifestyle entrepreneur, extraordinary things, the rich life, living the dream

Direct download: The_EL_Podcast_Episode_48.mp3
Category:general -- posted at: 3:01am CST

In this episode Brad Stone shares his national bestselling book, The Everything Store: Jeff Bezos and The Age of Amazon, he unveils the inspiration and the real business lessons learned from creating such a large company. Stone takes you on a journey through the life of Jeff Bezos as he built Amazon from the ground up and is meant to be a story that all entrepreneurs and business owners can relate to. This book is perfect for the entrepreneur who wants to learn the ins-and-outs, the trials-and-errors, and the ups-and-downs of growing a business from average to amazing.

About Brad Stone:

“I am a senior writer at Bloomberg Businessweek magazine and author of The Everything Store: Jeff Bezos and the Age of Amazon. It came out last October, won the Goldman Sachs/Financial Times Business book of the year award and just came out in paperback.

I’ve covered Silicon Valley for about 15 years now for the New York Times, Newsweek Magazine and BusinessWeek and in those times I’ve seen a lot of my colleagues write great books about the other technology companies that are changing our lives. And for whatever reason no one had done a really great job on writing a book about Amazon and I thought it was time to take an in-depth look on its history and all the obstacles’ it’s had to navigate.” – Brad Stone

For a detailed summary of The Everything Store according to Brad Stone CLICK HERE

Related Books:

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

Startup Mixology by Frank Gruber

Exponential Organizations By Salim Ismail

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: Jeff Bezos, amazon success, real business lessons, silicon valley, ecommerce store, culture of amazon, startup success, build a startup, inside a business, amazon prime, buy online, online selling

Direct download: The_EL_Podcast_Episode_47.mp3
Category:general -- posted at: 3:01am CST

In this episode Lloyd Shefsky takes you on a deep dive into his book, Invent Reinvent Thrive, where he unveils some keys to success for any startup, entrepreneur, or family business. In his book, Shefsky takes you on a journey of reinvention to explain the difference between generations, how to build confidence, how to reinvent yourself, how to deal with naysayers, how to reinvent a business, and the lessons learned from very successful entrepreneurs and family business owners. This book is perfect for the entrepreneur who is struggling to find success and is at a loss for moving forward.

About Lloyd Shefsky:

“I am a Clinical Professor at the Kellogg School of Management. I wrote Entrepreneurs Are Made Not Born which became a best-seller and now in eight languages. I have been teaching entrepreneurship for about 18 years both at the Kellogg School, China, Japan and other places. I consult with entrepreneurs; consult with family business people and the founder/co-director of the Center for Family Enterprises.

For quite some time I’ve been bothered by what makes some people successful both entrepreneurs and family business people and none of the typical factors were working. For a while I thought it would be confidence that I would be looking at but after a few interviews it became clear that what distinguished the successful and non-successful was the concept that they had to continually reinvent themselves. So when I was seeing all this it became clear that there was a great similarity in this reinvention concept.” – Lloyd Shefsky

For a detailed summary of Invent Reinvent Thrive according to Lloyd Shefsky CLICK HERE

Related Books:

The Innovator's Method by Nathan Furr

The Pumpkin Plan by Mike Michalowicz

The Road To Reinvention by Josh Linkner

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: reinvention, keys to success, scaling a business, success stories, business change, downsizing, startup advise, innovate

Direct download: The_EL_Podcast_Episode_46.mp3
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In this episode Alexandra Watkins shares her book, Hello My Name is Awesome, where she teaches you how to create brand names that stick.

In her book, Watkins delivers the real insights into naming a business and clever ways to create a slogan so entrepreneurs can learn the proper techniques for branding business.

This book is perfect for the entrepreneur or small business owner who does not have the budget to hire the services of a branding agency, but has the will power to learn how to do it themselves.

About Alexandra Watkins:

“I am a self-taught person who didn’t go to college. When I was in eighth grade I knew I wanted to be in advertising and I was able to talk my way into an internship with an ad agency. I eventually landed at Ogilvy and Mather. I talked my way into becoming a namer at Lander while on a Match.com date. I am an interesting person and traveled to more than 45 countries including Libya, Zimbabwe and Cuba.

I did not want to write a book, my parents are authors and I know that writing a book is a lot of work for not always a lot of money. I got an e-mail from a publishing company asking if I had ever thought about writing a book. I didn’t jump on it right away. I struggled with if I wanted to take all that time writing a book. I deliberated about three weeks over it until I finally decided to do it and I am so glad I did! About 90% of people who contact my company can’t afford us and I thought the book would be something that they could get and help them on their own.” – Alexandra Watkins

For a detailed summary of Hello, My Name Is Awesome according to Alexandra Watkins CLICK HERE

Related Books:

Lean Branding by Laura Busche

A World Gone Social by Ted Coine and Mark Babbitt

Digital Bacon by Alex Rodriguez

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: branding, personal branding, advertising tips, marketing ads, advertisements, naming a business, facebook ads, google adwords, branding business, create a logo, logo design, business stationary

Direct download: The_EL_Podcast_Episode_45.mp3
Category:general -- posted at: 3:00am CST

In this episode Brandon Epstein shares his book, Limitless Energy, where he provides 10 simple daily habits to naturally boost energy. Epstein is a firm believer that when you provide enough energy it allows you to take all the other tools you have at your disposal and use them with much more effectiveness.

In his book Epstein walks you through 10 daily habits to create sustainable and limitless energy such as breathing properly, hydration, meditation, nutrition, and much more.

This book is perfect for the very busy and resourceful entrepreneur who needs an extra boost of energy in order to perform with greater effectiveness.

About Brandon Epstein:

“I have a company called Entrepreneur Fitness where we take all the inspiration and tools possible, through it up on EntrepreneurFitness.com where we provide resources for entrepreneurs to help them take their game to the next level.

I was a professional fitness model that turned into an Entrepreneur with an app company and I realized while getting into entrepreneurship that the #1 important resource to me was energy. I did not see any resources out there specifically targeting entrepreneurs promising limitless energy.” – Brandon Epstein

For a detailed summary of Limitless Energy according to Brandon Epstein CLICK HERE

Related Books:

Body of Work by Pamela Slim

The Miracle Morning by Hal Elrod

The Greatness Zone by Jay Forte

Hit The Mark by Erik Fisher

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: personal health, sustained energy, increased focus, better health, healthy nutrition, gluten free, daily habits, boost energy, oxygenation, entrepreneur fitness

Direct download: The_EL_Podcast_Episode_44.mp3
Category:general -- posted at: 3:01am CST

In this episode Ronen Gafni and Simcha Gluck take a deep dive into their book, The New Entrepreneurz. In their book, Gafni and Gluck talk about entrepreneurship as a mindset and you can have a mindset of an entrepreneur even if you won’t have a business. A lot of books on entrepreneurship are from authors who are at the end of their journey and this book starts in the middle. As you read each chapter you will find yourself participating in a fun, bite-size lesson you can apply to your life or business. This book is perfect for the wantrepreneur or first-time entrepreneur who has yet to fully grasp the concept and evolution of entrepreneurship today.

About Ronen Gafni and Simcha Gluck:

“My name is Ronen Gafni, I am 42 years old, have two kids and live in Israel. I developed a game called FreshBiz, it’s the game for development of independent real thinking. It’s been a journey for the past 10 years. Simcha and I have been touring the globe playing the game with over 20 thousand people from 20 different countries bringing the message of a new mindset towards business and entrepreneurship.

My name is Simcha Gluck. I’m the Chief Fun Officer of Fresh Biz, I co-author the book with Ronen and I’ve been a serial entrepreneur since I was 20 years old and am currently 35. I am originally from New York but now live in Israel with my wife.

While traveling and training entrepreneurs all over the world in different communities we started to see that entire face of what entrepreneurship has typically been over the past 10, 50 or 100 years has completely changed. It was important to us to write a book that features a new way of looking at things and living in the new shared economy that we are in. That is the inspiration for The New Entrepreneurz, the new people who literally are changing the way they play life one game at a time.” – Ronen Gafni and Simcha Gluck

For a detailed summary of The New Entrepreneurz according to Ronen and Simcha CLICK HERE

Related Books:

Everyday Entrepreneurs by Ken Horn

The New Rich by David Moore

The Freaks Shall Inherit The Earth by Chris Brogan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: entrepreneurship, young entrepreneurs, evolution of business, freshbiz, smart business, business game, life hacking, business hacking, change the game

Direct download: The_EL_Podcast_Episode_43.mp3
Category:general -- posted at: 3:01am CST

In this episode Kevin Short shares his book, Sell Your Business for an Outrageous Price. In his book, Short unveils over 5 years of research in selling businesses combined with over 25 years of experience in mergers and acquisitions. Unlike other books that teach you how to sell your business, this book takes you one step further to prepare business owners like you in getting more than twice what your business is worth. Sell Your Business for an Outrageous Price is the perfect book for business owners looking to sell their organization that are making between 10 and 100 million dollars in revenue.

About Kevin Short:

“I am the Managing Partner and CEO of Clayton Capital Partners. I have been in investment banking, specializing in mergers and acquisitions, for 25 years. I’m married and a father of four girls who keep me busy all of the time.

I’ve done hundreds of deals in my M&A career and about 10 years ago I began to see this phenomenon of taking a company to market, expecting to get a 5 multiple of earnings and someone bids a 10 multiple. This made me wonder why one computer would be able to rationalize paying twice as much than the average multiple. About five years ago I started researching this information and started writing this book.” – Kevin Short

For a detailed summary of Sell Your Business for an Outrageous Price according to Kevin Short CLICK HERE

Related Books:

Walk Away Wealthy by Mark Tepper

The Final Act of Ownership by Jerry Baltus

Show Me The Money by Alan Barrell

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: exit plan, selling a business, business for sale, mergers, acquisitions, investment banking, commercial real estate

Direct download: The_EL_Podcast_Episode_42.mp3
Category:general -- posted at: 3:01am CST

In this episode Nadya Zhexembayeva takes a deep dive into her book, Overfished Ocean Strategy. This book is not your typical guide on how to be innovative, but instead is a survival plan for your business during times of recession. The goal for Zhexembayeva is to provide you and other small business owners with a look into the future of the global economy along with successful stories of businesses that are driving innovation and strategic realignment in order to survive.

About Nadya Zhexembayeva:

“I am a business owner in the consulting world and teach at business schools around the world to primarily executives. I have been working in executive education since 2006 nonstop.

I wanted to find a new way of innovated business models and strategies for companies and started researching ways to do that. I was trying to understand what makes companies enter this new domain and what makes the path successful for those who succeed in this approach. This was kind of accidental research and a few publishers asked me if I’d consider writing a book about this particular topic.” – Nadya Zhexembayeva

For a detailed summary of Overfished Ocean Strategy according to Nadya Zhexembayeva CLICK HERE

Related Books:

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

Aligning Strategy and Sales by Frank Cespedes

Exponential Organizations by Salim Ismail

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: innovation, resources, recession, future of business, strategic realignment, business strategy, supply and demand

Direct download: The_EL_Podcast_Episode_41.mp3
Category:general -- posted at: 3:01am CST

In this episode Barry Moltz shares his book, How To Get Unstuck, where he helps entrepreneurs identify the top pain points they are stuck on. His book takes you through the major areas where entrepreneurs tend to get stuck such as marketing, sales, management leadership, social media, and customer service.

About Barry Moltz:

“I work with small businesses to get people unstuck and had three businesses the last 20 years. The first business went out of business, the second business I was kicked out by my two partners and the third business I was lucky enough to sell in July of 1999 and paid back the bank the 1.3 million I owed them.

There are a lot of books out there that focus on one specific area where they help start entrepreneurs get their company off the ground. What happens is a lot of people start a business and after two or three years the business isn’t where they thought it would be and that’s typically because they are stuck in one of five areas. I identify the top 25 things that are going through their minds where they are stuck and show them how to get unstuck.” – Barry Moltz

For a detailed summary of How To Get Unstuck according to Barry Moltz CLICK HERE
Related Books:

The Toilet Paper Entrepreneur by Mike Michalowicz

Body of Work by Pamela Slim

People Tools for Business by Alan Fox

Smartcuts by Shane Snow

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: business shortcuts, overcome failure, stuck in a rut, life hacks, growing a business, dangerous risks, fear of falling, multitasking, sales and marketing

Direct download: The_EL_Podcast_Episode_40.mp3
Category:general -- posted at: 3:01am CST

In this episode Charlie Gilkey takes a dive into his book, The Small Business Lifecycle. Unlike other business books that focus solely on marketing and sales, The Small Business Lifecycle discusses how to grow your business through different lifecycles. This book is unique in that it offers entrepreneurs and small business owner real challenges, opportunities, and inconvenient truths about running a small business.

About Charlie Gilkey:

“I founded and run a website called Productive Flourishing which is about helping creative people take their ideas and make something good happen in the world. It’s not so much for the dreamer; it’s for the inspired doer. Before starting Productive Flourishing I was simultaneously completing my PhD in Philosophy which I am still working on and I was an Army Joint Force Military Logistics coordinator.

I’m a business coach and worked with a range of people who would come to me trying to do things that they were either told to do or read about that were inappropriate for their business. I found that it was just too early for that particular business lifecycle for them to be focused on that particular thing. This book came from speeches where I would try to help entrepreneurs and small business owners really figure out where they were so they could take the appropriate next steps. And it eventually folded into a book where I added more to it. So the inspiration was largely based on observation and the amount of pain that people were in just because they were doing the wrong things at the wrong time.” – Charlie Gilkey

For a detailed summary of The Small Business Lifecycle according to Charlie Gilkey CLICK HERE

Related Books:

Profit First by Mike Michalowicz

The Risk Driven Business Model by Serguei Netessine

Startup Mixology by Frank Gruber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: small business owners, entrepreneurship, business growth, sales cycle, starting a business, books for small business, running a business, grow your business

Direct download: The_EL_Podcast_Episode_39.mp3
Category:general -- posted at: 3:01am CST

In this episode Michael J Maher takes a deep dive into his book, The Seven Levels of Communication, which is the perfect guide for entrepreneurs who need help becoming an effective communicator and building strong relationships. The purpose of this sales book is to help you quit marketing to strangers and start communicating with friends. As a best-seller for over 4 years, 7L teaches you that giving generously and allowing time to build relationships is the key to establishing a successful business.

About Michael Maher:

“For many years I made the American dream come true for buyers of homes and helped them create the ultimate client experience. I have a real estate company in Kansas City and coach, train and oversee over 1,500 real estate personalities. In 2004 I was introduced to the world as North Americas most preferred real estate professional and once that happened I started speaking about how to generate referrals. Ten years later and my last audience had over 50 different professions, entrepreneurs and small business owners. The Seven Levels of Communication has been #1 on Amazon for almost four years. And we are re-launching the second edition on September 2nd.

I was introduced as North Americans most preferred Real Estate professional by Howard Brinton and he made me a Star Power Star which in real estate at the time was an ultimate achievement. When he did that my phone rang off the hook, e-mails blew up and everybody was asking me questions of how I got to that point. I decided I need to write a book with the answer instead of giving them a tidbit of information.”  - Michael Maher

For a detailed summary of The Seven Levels of Communication according to Michael Maher CLICK HERE

Related Books:

Charisma On Command by Charlie Houpert

Hello My Name Is Awesome by Alexandra Watkins

EDGY Conversations by Dan Waldschmidt

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: relationship marketing, how to get referrals, new marketing tactics, real estate marketing, real estate agent, how to sell, The Greatest Salesman, build relationships

Direct download: The_EL_Podcast_Episode_38.mp3
Category:general -- posted at: 3:01am CST

In this episode George Berkowski shares his book for entrepreneurs interested in the mobile app development business. This book is the original guide for showing you how to create an app and what you need to know about the app industry. If you are interested in creating iPhone apps or Android apps and want to get into the mobile business this is a must read for you.

About George Berkowski:

“I’ve been involved in startups, technology and all that kind of stuff ever since graduating Massachusetts Institute of Technology. I have been working in a variety of different startups, both successful and non from the very beginning. Most recently I was a part of the early team at the International Taxi app called Hailo. Started a few startups before that and then wanted to focus on a new venture which is what lead to this book.

There really isn’t anything out there in terms of books about mobile centric businesses. Given that apps have only been around for very few years, there has been very little in the way of explaining the background behind building a sustainable mobile business. Since it wasn’t really there and I was neck deep in the whole thing I decided to actually put it all together.” – George Berkowski

For a detailed summary of How To Build A Billion Dollar App according to George Berkowski CLICK HERE

Related Books:    

Hooked: How to Build Habit-Forming Products by Nir Eyal

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel and Blake Masters

Startup Mixology by Frank Gruber

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: mobile apps, iphone app, android app, mobile marketing, social media marketing, app development, app design, Apple developers, mobile business, BYOD, steve jobs, jeff Bezos, sergei brin

Direct download: The_EL_Podcast_Episode_37.mp3
Category:general -- posted at: 3:01am CST

In this episode, Ken Horn shares his new book Everyday Entrepreneurs. Horn uncovers the ambiguities of starting your own business, collects the common trials entrepreneurs commonly encounter.  This book is great for entrepreneurs and business owners who want to demystify starting up a business. 

Category:general -- posted at: 3:01am CST

In this episode Ken Horn shares his book, Everyday Entrepreneurs which was created out of the frustration of not finding all of the answers needed to start a business. This book is perfect for the wantrepreneur who is looking for a reference guide to validate their decision to start a new business. What makes Everyday Entrepreneurs different from other books is that it is based on the experiences of other people who have decided to make the leap in creating a startup.

About Ken Horn:

“I am new to the book publishing business but been in the startup community for a good number of years. I’ve worked for different leading agencies for enterprise and business startup. More recently I have started my own nationwide field base program helping people startup on their own and providing them with the right level of advice that they typically need.

This book was born out of frustration. We needed more answers to the questions that everyday entrepreneurs have and I wasn’t finding them. That’s when I decided to write Everyday Entrepreneur, to encourage others out there that needed an extra push.” – Ken Horn

For a detailed summary of Everyday Entrepreneurs according to Ken Horn CLICK HERE

Related Books:

The New Entrepreneurz by Simcha Gluck and Ronen Gafni

The Entrepreneur Mind by Kevin Johnson

The Freaks Shall Inherit The Earth by Chris Brogan

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: entrepreneurship, wantrepreneur, self employed, lifestyle entrepreneur, suitcase entrepreneur, eventual millionaire, types of entrepreneurs, starting a business, business startups, startup, successful business, create a business plan, type of business

Direct download: The_EL_Podcast_Episode_36.mp3
Category:general -- posted at: 3:01am CST

In this episode Justin Mares shares his book Traction which is a guide for entrepreneurs and business owners who need help getting customers. The purpose of this book is to place business founders ahead of the competition no matter what kind of business they are running. If you are starting a business and do not have a ton of budget, this book is for you.

About Justin Mares:

“I co-founded two companies, one was acquired and the other a bust. Most recently I was director of revenues at a company called Exceptional Cloud Services who got acquired by Rackspace about a year and a half ago now. I recently left Rackspace and now I’m launching Traction Book which is a startup guide to getting customers and that will be coming out August 26, 2014.

My co-author Gabriel Weinberg and I both noticed that today the challenge is not so much in building a product but that companies are struggling to get traction. The inspiration in writing the book was to provide startups with the framework and tools to focus on and get traction so that they can build successful companies.” – Justin Mares

For a detailed summary of Traction according to Justin Mares CLICK HERE

Related Books:

Lean Customer Development by Cindy Alvarez

Hooked: How to Build Habit-Forming Products by Nir Eyal

Moving Targets by Gabriel Aluisy

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: lead generation, customer development, attract customers, how to prospect, Offline Ads, Search Engine Optimization, Content Marketing, Email Marketing, Engineering as Marketing, Targeting Blogs, Business Development, Sales, Affiliate Programs, Existing Platforms, Trade Shows, Offline Events, Speaking Engagements

Direct download: The_EL_Podcast_Episode_35.mp3
Category:general -- posted at: 3:01am CST

In this episode Don Green, director of the Napoleon Hill Foundation, shares his exclusive insights into Think and Grow Rich, the original landmark bestseller for all business people. This book is a must have and is perfect for entrepreneurs, business executives, and owners who are searching for the secrets on how to become rich. Green unveils the inspiration behind Napoleon Hill's motives and gives you a complete deep dive into the main concepts for real business success.

About Don Green:

“I come from banking and finance background of 38 years and I was a bank president for 28.  While I was president of the bank I contacted Napoleon Hill Foundation when they invited me to come up and have dinner with them. It was then that I was invited to be a board member of the foundation. Around the year of 2000 the previous executive director asked me to take over and it’s worked out just wonderful ever since.” – Don Green

About Napoleon Hill:

Napoleon was in law school at Georgetown University when he had the big idea of writing to cover expenses for him and his brother. It was then that he got a job with Bob Taylor magazine and Napoleon covered multiple newsworthy stories. He was challenge by Andrew Carnegie to go interview successful men and women to find out why some people were successful. This is what he spent the best portion of his life doing and didn’t just write about them but answered the questions that everyone wanted answers to.

For a detailed summary of Think and Grow Rich according to Don Green CLICK HERE

Related Books:

Three Feet From Gold by Gred Reid

Make Money Live Wealthy by Austin Netzley

The Millionaire Master Plan by Roger Hamilton

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: Napoleon Hill, bestseller, greg reid, real business success, best business book, how to become rich, success habits, business inspiration, Dave Ramsey, live wealthy

Direct download: The_EL_Podcast_Episode_34.mp3
Category:general -- posted at: 3:01am CST

In this episode David Moore take a deep dive into his book The New Rich which features real interviews with entrepreneurs such as Mike Michalowicz, John Lee Dumas, Corbett Barr, and Dane Maxwell. This book is perfect for the entrepreneur who is looking for some great tips, advice, and mechanics that come with finding your passion and turning into profitable income.

About David Moore:

“I am an online business coach, lifestyle entrepreneur and run a blog online called The New Rich where we interview other successful entrepreneurs.

I have years of experience of being in jobs that you just don’t really enjoy and aren’t fulfilling. I’ve always had a burning desire to go off and start my own business but it took me awhile to overcome the barriers, mindset and challenges that it entails. I finally made the leap of self-employment and realized that there must be other people out there that are trapped in jobs that they don’t enjoy.” – David Moore

For a detailed summary of The New Rich according to David Moore CLICK HERE

Related Books:

Lifestyle Entrepreneur: Live Your Dreams, Ignite Your Passions and Run Your Business From Anywhere in The World by Jesse Krieger

Three Feet from Gold by Greg Reid

Make Money Live Wealthy by Austin Netzley

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: entrepreneurship, making money, becoming rich, billionaire, wantrepreneur, solopreneur, new job, new career, John Lee Dumas, Mike Michalowicz, Dane Maxwell

Direct download: The_EL_Podcast_Episode_33.mp3
Category:general -- posted at: 3:01am CST

In this episode Serguei Netessine shares his book The Risk-Driven Business Model with four questions that will define your company. This book is perfect for the entrepreneur or small business owner who is seeking advice and innovation on creating a new business model. The goal Netessine sets with The Risk-Driven Business Model is create a road-map for rather than simply describing business models that already exist.

About Serguei Netessine:

“I was born in Russia where I did most of my studies and moved to the United States to earn my PHD in Business. My first job was at The Wharton School of the University of Pennsylvania where I worked for about ten years. Now I work with companies and startups on multiple continents.

While reading multiple books I noticed they focused on the wrong side of innovation so I decided to write a book unlike any others.” – Serguei Netessine

For a detailed summary of The Risk-Driven Business Model according to Serguei Netessine CLICK HERE

Relates Books:

The Innovator's Method: Bringing the Lean Start-up into Your Organization by Nathan Furr

Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland

The Small Business Life Cycle by Charlie Gilkey

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: business plan, business strategy, startup development, managing risk, taking risks, TerraPass, way to innovate, greatest innovations, steve jobs

Direct download: The_EL_Podcast_Episode_32.mp3
Category:general -- posted at: 3:01am CST

In this episode Nick Loper shares his book Work Smarter which provides entrepreneurs with over 350 online resources to increase productivity. This book is perfect for the entrepreneur in need of the best project management tools to help achieve goals faster and truly work smarter. The best part about the book is that these recommended tools come from over 500 successful people that use them today.

About Nick Loper:

“I am the chief side hustler at sidehustlenation.com where I get to experiment with a bunch of different part-time business opportunities trying to make money outside of your traditional 9-5 job and I help other people do the same. I have been running that for a little over a year, it’s been an absolute blast and so if you’re interested in trying to develop some job-free income streams of your own, come on over and join me.

The inspiration for me is the joy of discovery, that new tool that’s going to help you save even just five minutes a day.” – Nick Loper

For a detailed summary of Work Smarter according to Nick Loper CLICK HERE

Related Books:

Habit Stacking: 97 Small Life Changes That Take Five Minutes or Less by S.J. Scott

The Suitcase Entrepreneur by Natalie Sisson

Smartcuts by Shane Snow

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: productivity, project management, software apps, business tools, save time, work faster, online resources, online editing software, Side Hustle Nation, Side Hustle Podcast, latest apps, best apps

Direct download: The_EL_Podcast_Episode_31.mp3
Category:general -- posted at: 3:01am CST

In this episode Dan Waldschmidt discusses his book, EDGY Conversations which is a book that shows you how ordinary people achieve outrageous success. This book is perfect for entrepreneurs who find success to be skeptic and need a strong sense of will power to boost their abilities to succeed. Waldschmidt truly sets the tone for why people try to be successful but don't.

About Dan Waldschmidt:

“I have been an entrepreneur from the time I was 12 when I started my first lawn mowing business. Some of the first lessons I learned mowing lawns, a couple hundred a week sometimes, not only paid my way through college but really formed the opinions that helped me make millions and millions of dollars by the time I was 25.

The reason I wrote the book was because I couldn’t find something like it out there already. I read so many books growing up and I never felt like I was getting the real deal. I always felt like it was too generic. I wanted to know how ordinary people achieve outrageous success. So that is what drove us to sit down, spend years’ worth of work and carve out this book that now is a bestseller.” – Dan Waldschmidt

For a detailed summary of EDGY Conversations according to Dan Waldschmidt CLICK HERE

Related Books:

A More Beautiful Question by Warren Berger

The Seven Levels of Communication by Michael Maher

Advisor Selling by Mark Hunter

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: change your life, outrageous success, extraordinary, extreme behavior, consumer behavior, socializing, failure, being disciplined

Direct download: The_EL_Podcast_Episode_30.mp3
Category:general -- posted at: 3:01am CST

In this episode Roger J Hamilton shares his book The Millionaire Master Plan in order to help entrepreneurs evaluate their personalized path to financial success. This book is perfect for the business person searching for key insights and real tips on how to advance to the next level in becoming rich. Hamilton lays out his plan in nine color-coded and easy-to-read steps that range from near poverty to high-end wealth.

About Roger Hamilton:

“I am an entrepreneur based in Bali Indonesia where I have an entrepreneur resort that we run. I also have a number of profiling tools that was set up for entrepreneurs including Wealth Dynamics which has become the #1 in the world.

One of the biggest things that I have learned in entrepreneurship is there has been no clear map that suites everyone and I wanted to make sure that was exposed.” – Roger Hamilton

For a detailed summary of The Millionaire Master Plan according to Roger Hamilton CLICK HERE

Related Books:

The Financially Savvy Entrepreneur by Emily Chase Smith

Show Me The Money by Alan Barrell

Make Money Live Wealthy by Austin Netzley

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: business finance, personal wealth, make money, financial mistakes, dave ramsey, become rich, bank account, millionaire, billionaire

Direct download: The_EL_Podcast_Episode_29.mp3
Category:general -- posted at: 3:01am CST

In this episode Andrea Waltz gives you a sneak peek into Go For No. In her book, Waltz teaches you that by just focusing on yes you leave a lot of opportunity on the table because we assume different things about what people are going to say, buy or order. This book is perfect for entrepreneurs who learn new sales tactics through real-life or fictional and entertaining stories.

About Andrea Waltz:

“I am the co-owner of Courage Crafters, Inc. and co-author of the bestselling book Go for No!. Richard and I author the book together and also are husband and wife. We live in Orlando with our crazy cat named Courage and we have been entrepreneurs for a little over 15 years. We love every bit of it, have learned a lot along the way and are excited for our future endeavors.

It was centered around a story that actually happened to Richard, kind of the signature Go for No story. And when we would do an eighth hour training or workshop, it was the singular topic that people loved, they love the idea, the philosophy, the concept or what it means to go for no. Since that was the most popular piece in an eight hour program, we decided we wanted to write the book and really take the topic, blow it up and examine it from all different areas.” – Andrea Waltz

For a detailed summary of Go For No according to Andrea Waltz CLICK HERE

Related Books:

Traction: A Startup Guide To Getting Customers by Justin Mares

The Seven Levels of Communication by Michael Maher

Pitching and Closing by Alex Taub

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: sales tactics, better salesman, close deals, hyper sales growth, jack daly, tony robbins, sales hunter, how to sell

Direct download: The_EL_Podcast_Episode_28.mp3
Category:general -- posted at: 3:01am CST

In this episode Warren Berger shares his book A More Beautiful Question which features the principle of asking the right questions. This book is perfect for the entrepreneur interested in the fundamentals of innovation and business through the relationship between asking great questions and coming up with great business ideas.

About Warren Berger:

“I am a longtime journalist and author, I used to write for New York Times and Wired Magazine. I currently write for Fast Company and Harvard Business Review. Along the way I’ve written several books and the last couple of books has had to do with innovation and design thinking. The most recent book I moved from design thinking into questioning and A More Beautiful Question is focused on that aspect of innovation.

The inspiration was that I was studying a lot of entrepreneurs, innovators and business leaders and one of the things I noticed was questioning. I found that a lot of great innovators and business thinkers start with great questions; they are asking the questions that no one else is asking. I wanted to see what it was about questioning, why is it so powerful and why are some people better at it than others.” – Warren Berger

For a detailed summary of A More Beautiful Question according to Warren Berger CLICK HERE

Related Books:

Go For No! by Andrea Waltz

Its Not The How or The What But The Who by Claudio Fernandez Araoz

EDGY Conversations by Dan Waldschmidt

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: business ideas, innovative thinking, art of innovation, smart questions, audience engagement, social networking, how to communicate

Direct download: The_EL_Podcast_Episode_27.mp3
Category:general -- posted at: 3:01am CST

In this episode, Zhena Muzyka shares Life By The Cup, a book she wrote to help other entrepreneurs, as well as other people, find their dream, claim it and go after it. Each chapter is short enough to read in the time it takes you to have your morning cup of tea or coffee and teaches you how to hone, clarify and discern your calling and how to really believe in it.

About Zhena Muzyka:

“I am a social entrepreneur, I believe that business can heel and change the world. I built a business starting out with $6, no resource training and a baby who needed an operation. I took my gypsy heritage and background in herbal medicine and created gypsy tea parties which grew into a brand seen as Gypsy Tea. Over the course of 13 years I built the business focused primarily on covering healthcare for my son and becoming an advocate for the tea workers who needed healthcare in the tea fields. The products have been in over 20,000 stores and now I am focused on distilling everything I’ve learned and putting it in to content for other entrepreneurs to learn from and grow their business.

I felt strongly that I needed to write this book to help other entrepreneurs, as well as other people, find their dream, claim it and go after it.” – Zhena Muzyka

For a detailed summary of Life By The Cup according to Zhena Muzyka CLICK HERE

Related Books:

Charisma on Command by Charlie Houpert

The Miracle Morning by Hal Elrod

The Greatness Zone by Jay Forte

For more advice, tips, and stories on entrepreneurship, join our community on Facebook and Twitter.

Category Tags: building a brand, happiness, fulfilled life, dreams to reality, business challenges, product marketing, retail shop, types of tea, gypsy

Direct download: The_EL_Podcast_Episode_26.mp3
Category:general -- posted at: 3:01am CST